Quarero Marketing Accelerator

Desbloqueando el Éxito B2B a Través de las Tendencias en Redes Sociales En un comunicado de prensa reciente, Marcus Köhnlein de Quarero Marketing Accelerator discute cómo las empresas B2B pueden aprovechar las redes sociales para construir autoridad de marca y generar leads. Al adoptar plataformas como LinkedIn y utilizar contenido en video, las empresas pueden involucrarse de manera significativa con su audiencia, transformando los enfoques de marketing tradicionales. Read More: https://lnkd.in/eqBxcAKn #SocialMedia #Marketing #B2B

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Nutzung von Social-Media-Trends für den B2B-Erfolg Erfahren Sie, wie B2B-Unternehmen soziale Medien nutzen, um Markenautorität aufzubauen und Leads zu generieren. In einer kürzlichen Diskussion teilt Marcus Köhnlein von Quarero Marketing Accelerator Einblicke in aufkommende Trends im B2B-Social-Media-Marketing. Read More: https://lnkd.in/e76dvbGa #B2BMarketing #SocialMediaTrends #DigitalMarketing

A collection of brand visual puns 🥐🍅 Showcase your campaign to millions: https://lnkd.in/gpZqU5vv Created by various brands, creative agencies & freelancers. #visual #puns #brand #creativity #print

A brand is not just a fancy logo. It's what people feel and remember when they think of you/your business. Carousel by Kevin Russell (Give him a follow). Apple is a prime example of successful branding. ↳ Constantly talking about innovation ↳ #1 global leader in the smartphone market ↳ Consistency in branding, quality, service, etc. ↳ You can spot an Apple product anywhere in the world Why Good Branding Matters: Successful, consistent branding can increase your revenue by 23% [Source: Forbes]. Here’s how investing in GOOD branding makes money: ↳ Attracts new customers ↳ Good branding ⇒ premium pricing ↳ Increases loyalty ⇒ Customers spend more ↳ Retains existing customers so more cashflow 7 tips to start and grow your own brand: 1/ Choose 2-3 things you want to be known for. ↳ What experience do you want people to associate with your product? 2/ Be very consistent in your message. ↳ Don’t stray from your key message. E.g. Apple always talks about innovation. 3/ Know exactly who you’re talking to. ↳ Learn their wants, pains and desires. 4/ Track and measure brand awareness. ↳ Ask your audience what they associate with your brand. 5/ Use social media smartly. ↳ If you don’t exist on social media, you don’t exist. Build your social media presence. Jump on trends and be known. 6/ Create a community around your brand. ↳ Don’t just sell - care about your audience. Give your fans a space to connect. 7/ Keep it real with your audience. ↳ Go beyond boring messages—talk to them directly. Remember: Your brand is the most important asset. P.S. What makes a brand stand out for you? ---- ♻️ Repost this to help your network learn these lessons! Follow me (Will McTighe) for more like this

Confession: I collect ads like rich people collect art. Here are the 14 best car ads I've collected: 1. Daihatsu Principle: Funny Reframe If you have an unsexy practical product, make it sexy with a funny reframe. 2. Range Rover Principle: Us vs Them Step 1 - Show normal Step 2 - Show the exclusive club you're selling. 3. Porsche Principle: Appeal to their inner childhood dream state. 4. Porsche Principle: Darth Vader vs The Jedi Traffic = Darth Vader Porsche = The Jedi 5. Volvo Principle: If you have a USP, show it in the most extreme environment. 6. Porsche LeMans ad Principles: Humble Brag 1. People trust a 9/10 rating more than a 10/10 2. If you're going to dunk on your competition, make it hilarious. 7. Volkswagen Golf Principle: Show your product's flexibility for every season 8. Toyota Land Cruiser Principle: 90% of statistics are made up. The more specific the number and the funnier the claim - the better. 9. Volkswagen - Precision Parking Principle: The 10x idea Think of your new feature -- and then find the 10x absurd metaphor. 10. Volkswagen Principle: The Minimal To Do List Before you show them how much time your product saves -- first show them how much time competitors take up. Gold from @GoodMarketingHQ 11. BMW Principle: The Timeline Show the history of your industry -- and end the story with your product. 12. The Beetles vs The Beatles Principle: The Ultimate Play On Words The Beetles (car company) re-created The Beatles (band) album cover. Genius. 13. Polo - Small But Tough Principle: A picture paints a 1,000 words. 14. BMW Principle: The Competition Dunk Warning: Do not try this at home. Bonus one... Here's a Tesla ad I created on my coffee break. Bonus two... Here's a Porsche ad I created on my coffee break. PS. Need help with your ads? My team helped a billion dollar company get their best performing ads. If you're a company spending $50K+ on advertising per month and want to take things to the next level Apply here --> adprofessor.com

Marketing is the spark, branding is the flame. Marketing is like asking someone on a date. Branding is the reason they say yes.

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