SIRO Hotels

We’re thrilled to unveil our latest partnership between Esquire magazine and SIRO One Za’abeel featuring model and entrepreneur, Oliver Chéshire. Filmed during a recent business trip to Dubai, Cheshire invited Esquire to check-in with him and discover how SIRO’s world-class facilities + wellness facilities elevate stays for the modern professional. Read more: https://lnkd.in/dcZ5vheC #SIROHOTELS #SIROONEZAABEEL #LIVEWITHOUTCOMPROMISE

SIRO Boka Place is proud to establish a strategic partnership with the Montenegrin Olympic Committee, making our property the official hotel of the Montenegrin Olympic team. This new partnership provides athletes with cutting-edge conditioning, recovery, and wellness solutions—supporting their journey to the Olympic Games and beyond. As an innovative concept dedicated to wellness, health, and sports performance, SIRO Boka Place perfectly aligns with the needs of professional athletes and Olympians through its facilities and philosophy. #SIROHOTELS #SIROBOKAPLACE #LIVEWITHOUTCOMPROMISE

Exciting news from SIRO One Za’abeel!   Our Dubai destination is teaming up exclusively with SYNKRO to introduce a transformative and high-energy workout that engages body and mind. Disconnect from the outside and turn inward for an energising session suitable for all fitness levels, with the option of ladies-only sessions and mixed classes. In this 45-minute session, participants wear a headset that delivers both music and instruction, creating a uniquely immersive workout experience.    Classes launch on 10 February. #SIROHOTELS #SIROONEZAABEEL #LIVEWITHOUTCOMPROMISE

We’re excited to announce SIRO Roppongi, Tokyo, the latest addition to SIRO Hotels, bringing our pioneering approach to hospitality and wellbeing to Asia Pacific for the first time. Located in the vibrant Minato-ku ward, this flagship project marks SIRO’s fifth destination, set to open in 2029.   “We are proud to be working together with Takenaka Corporation expanding into Tokyo with our new SIRO hotel. Our goal is to build long-lasting connections with the Japanese market and further expand our presence, offering unparalleled hospitality and wellness experiences,” - Philippe Zuber - CEO, Kerzner International. #SIROHOTELS  #SIROROPPONGI #LIVEWITHOUTCOMPROMISE

We’re thrilled to welcome Terry Crews to the SIRO community!   During his stay at SIRO One Za’abeel, we had the pleasure of introducing him to our state-of-the-art Fitness and Recovery Lab. It’s truly inspiring to share our vision with individuals who embody the spirit of high-performance living and a commitment to wellness. From signature treatments and expert-led classes to immersive wellness experiences, it was a privilege to showcase how SIRO seamlessly combines cutting-edge innovation, exceptional hospitality, and a holistic approach to wellbeing. #SIROHOTELS #SIROONEZAABEEL #LIVEWITHOUTCOMPROMISE

We were thrilled to host the Dubai Marathon press conference and welcome such an inspiring group of athletes to SIRO One Za'abeel.   It was an honour to support this year’s athletes with more than just a place to stay—providing the ideal environment for restorative sleep and recovery to ensure they were ready for race day. From sleep-optimised rooms to wellness-focused amenities, including our state-of-the-art Recovery Lab, sauna, and cold plunge pools, SIRO One Za'abeel is designed with the tools you need to unlock peak performance.   Congratulations to Bute Gemechu and Bedatu Hirpa on their incredible first-place victories, and to all the participants for their dedication and hard work.   A big thank you to the Dubai Marathon team for this wonderful partnership. We look forward to continuing to support such inspiring events in the future. #SIROHOTELS #SIROONEZAABEEL #LIVEWITHOUTCOMPROMISE

Bookings are officially open for SIRO Boka Place, the newest addition to SIRO’s global hotel collection. Located in Montenegro’s UNESCO-protected Bay of Kotor, SIRO Boka Place promises an immersive leisure, wellness and hospitality experience. Discover a new standard of travel at this scenic coastal destination, set to open this spring. Book your stay now: https://lnkd.in/d-UhvEhQ   #SIROHOTELS #SIROBOKAPLACE #LIVEWITHOUTCOMPROMISE

We’re thrilled to announce that SIRO is returning as the Official Hotel Partner for the Dubai Marathon for the second consecutive year! This collaboration goes far beyond a traditional hotel partnership. It’s a strategic alliance that reflects our shared commitment to excellence, innovation, and wellness. By partnering with the Dubai Marathon, we aim to create a truly unique experience that benefits not just the participants, but the entire global community involved in this celebration of endurance and achievement. We’re excited about what’s to come and look forward to supporting the incredible Dubai Marathon community. Here’s to another unforgettable race weekend!   #SIROHOTELS #SIROONEZAABEEL #LIVEWITHOUTCOMPROMISE

As we wrap up 2024, we are proud to reflect on the incredible moments that defined this year. ✨ It’s been a year of growth, collaboration, and memorable achievements. And what better way to close it out than by being a Platinum Sponsor at the Globe Soccer Awards. The event brought together the best of the best in football, and we couldn’t be prouder to have sponsored the Best Forward Award for Vinícius Júnior—one of the brightest stars of our generation. A massive thank you to the Globe Soccer team, Dubai Sports Council and all the athletes who make these moments unforgettable. We’re so grateful to have been part of such a special evening and to have shared in the excitement of celebrating excellence in football. Looking ahead, we’re excited for the next chapter—more collaborations, more milestones, and more moments to celebrate in 2025 and beyond. Here’s to what’s coming next!

Community. Energy. Growth.   As we look back on 2024, we’re celebrating a year of SIRO redefining hospitality and wellness for the modern traveller. 2025 is on the horizon, and the journey continues. We’re ready to keep living without compromise. Are you?   #SIROHOTELS #SIROONEZAABEEL #LIVEWITHOUTCOMPROMISE