B Lab Australia and Aotearoa New Zealand

➡️ The future is this way, are you coming? As individual B Corps and as a movement, we have the opportunity to drive change and propel progress for generations to come. Learn more about this collective of businesses for good and the change we have on the agenda. To get involved this B Corp Month, visit: bcorpmonth.com If you’re new to the B Corp movement or would like to learn more about the certification, we’ve just launched ‘Behind the B’ — a free online course. Enrol here: https://bit.ly/43pBqhx 🎥 A special shoutout to Mikey Leung, Peter Dowson and the Digital Storytellers team for capturing the wisdom of our wonderful community at our recent B Corp Assembly.

B CORP NEWS 🗞️Making sustainable travel even more accessible: #BCorpCertification has been officially recognised as meeting Travalyst’s rigorous sustainability criteria. With this recognition, travellers can now easily identify and support Certified B Corporations using tools, like search filters, offered by Travalyst’s partners. Sharing the news with their readers, Australian travel magazine #TravelTalk explained that “The inclusion of #BCorps on Travalyst’s list of entities that comply with their criteria is hoped to only further accelerate its adoption across the travel industry,” adding that the move “aligns with the growing demand from travellers for more sustainable and responsible travel options.” Thank you, Travalyst for your support and #TravelTalk Magazine for sharing this exciting news with your readers. 🔗Learn more - https://lnkd.in/gtjWTDzA 🌏Visit the Directory to discover travel and tourism B Corps at home and abroad - https://lnkd.in/g9A36qqt

 B Lab AANZ is excited to announce an exceptional opportunity for a driven and experienced Aotearoa Manager to join us as we work towards inspiring and enabling people to use business as a force for good. The successful candidate will be working closely with the growing community of New Zealand B Corps and aspiring companies who want to put people and planet alongside profit. If you’re passionate and highly collaborative with a keen interest in corporate sustainability, then this might be the role for you. This role is remote, however, this role will work closely and be well supported by B Lab AANZ team based in Melbourne, Australia. Key responsibilities of the role: ➡ Relationship management - building connections with businesses from all walks of life, from the B Corp community up to government, business leaders, the Māori and Pasifika business community, and other like-minded organisations ➡ Business development & lead generation - in conjunction with our Certification & Growth function, exploring potential program partnerships & promotion of the B Corp brand ➡Strategy input - support development and implementation of strategy with on-ground experience from Aotearoa ➡Representing B Lab at key events - be a key stakeholder in presenting, facilitating and developing engaging events for the community Apply today via: https://lnkd.in/ewF4kith

🌱 Exciting news! Join us on 6 November at Common Ground Project Cafe in Geelong for an engaging evening focused on sustainable business practices. Mindy Leow, Director of Certification & Programs B Lab AANZ, will be sharing valuable insights as we explore decarbonisation and the circular economy. This is the first of a series of events aimed at empowering local business leaders and employees to embark on their sustainability journeys. Don’t miss the chance to connect with like-minded pioneers and leave inspired! Get your ticket here: https://lnkd.in/ge3uTK49 #Sustainability #CircularEconomy #Decarbonisation #BLabAANZ

🌱 Exciting news! Join us on 6 November at Common Ground Project Cafe in Geelong for an engaging evening focused on sustainable business practices. Mindy Leow, Director of Certification & Programs B Lab AANZ, will be sharing valuable insights as we explore decarbonisation and the circular economy. This is the first of a series of events aimed at empowering local business leaders and employees to embark on their sustainability journeys. Don’t miss the chance to connect with like-minded pioneers and leave inspired! Get your ticket here: https://lnkd.in/ge3uTK49 #Sustainability #CircularEconomy #Decarbonisation #BLabAANZ

B Corp brand awareness is strong and growing! 🌍📈 Over the past 18 years, consumer awareness of the #BCorp brand has grown around the world, with 1 in 4 consumers now familiar with B Corps. In our latest report, we explore how this awareness is cultivated, highlighting generational patterns, regional trends, and the impact of the brand on consumer behaviour. Key highlights include: 💡 Consumers under 40 are more likely to know the B Corp brand, with awareness peaking in the 25-35-year-old age bracket for our local region. 💡17% of survey respondents in Australia & Aotearoa New Zealand were aware of the B Corp brand. 💡 The number of B Corps in a country is the strongest driver of brand awareness, demonstrating the power of a united #community. 💡 Brand awareness translates into real action—shaping buying decisions and increasing engagement with investors and policymakers alike. Curious about what drives awareness and how it's impacting consumer behaviour globally? 🔗 Read the full report: https://bit.ly/4feIlP6 #Sustainability #ConsumerTrends

Congratulations are in order for these new local B Corps! Fashion followers will be excited to see that The Sussan Group and FRANKIE4 footwear have joined the fold. Meanwhile, from the world of communications, THINK HQ earned the coveted B too, as did equipment finance company Quadrent , and community-centred craft brewers Jervis Bay Brewing Co. Officially embarking on the next chapter of their #BCorp journey, we’re thrilled to welcome these businesses into our rapidly expanding and ever-supportive #community. On the B Corp blog, we caught up with these new Bs to learn how they use business to affect change. Follow the link below to read it now. But first, make a B-line to the comment section and give these new community members a warm welcome. https://lnkd.in/gvm7Akr9

That’s a wrap! Thank you for having us SXSW Sydney, and thank YOU for coming along for the ride. Before we bid the Tech & Innovation Expo a final farewell, let’s relive day three and four from the B Corp booth. 🎥⬇️ On Friday, our new event partners Intrepid Travel, Today and Code Like a Girl moved into the B Corp booth. Talk about being in good company, it was a joy to share the booth with these local Bs. And the joy doesn’t stop there, huge thanks goes to Frank Wild and AV1 for helping to bring our booth to life and ensuring our audio, visual and digital displays were A+. It’s been an incredible experience as sponsors of the Social Impact Zone at the Tech & Innovation Expo this year. Words can’t describe how special it has been to be a part of this festival for the curious. As you know, reaching new audiences is key to continuing the momentum of our movement. Here, thanks to the support of our growing community, we’ve had the opportunity to connect with and have meaningful conversations about the future of business with hundreds of purpose-driven individuals. Did you make it to SXSW Sydney this year? We’re curious to hear your highlight moments! Let us know in the comments below.

Still buzzing from last Thursday's B Local Sydney Mixer 🫶 To everyone who joined us - from certified Sydney based B Corps, B Corp's in town for SXSW Sydney to B-Curious individuals and companies - your energy and commitment to using business as a force for good filled the room with vibrant energy, connectivity and community ✌️ Special thanks to🫶: 🤗Our generous hosts Deepend & History Will Be Kind for providing such a wonderful space. 🤗 Mahlab + TalentWeb | B Corp for their invaluable support 🤗B Lab Australia and Aotearoa New Zealand for their ongoing guidance and support, it was so wonderful to have so many of you there after a long day at the expo! 🍷🍺F+B Partners Heaps Normal Something & Nothing | B Corp™ Australian Vintage Capital Brewing Co Almighty FEEDWELL 🎁LUMIRA | Crafting Luxury Fragrances | B Corp Certified - for providing the heavenly scented journals for attendees. AND OF COURSE every attendee who came to the event and filled the room with fun and laughter. The conversations and connections made remind us why we do what we do, the spirit of collaboration was truly inspiring. If you would like to get involved, host or attend future events, please feel free to contact us at 📧 sydney@bcorp.community or shoot me a message to stay connected with B Local Sydney to hear about our upcoming events and opportunities to get involved. Jacinta (Jaz) Grant Alexandra Stafferton #BLocalSydney #BCorp #BusinessForGood #CommunityImpact #SydneyBusiness #sxsw #sxswsydey

What happens when a company like OpenAI—now worth as much as Goldman Sachs—shifts from nonprofit to for-profit? Can it still uphold its mission to "benefit all of humanity," or will profits take precedence over purpose? In his recent op-ed for The New York Times, Andrew Kassoy, co-founder and co-chair of B Lab Global, explores the challenges ahead for OpenAI, why becoming a public #benefitcorporation is just the first step in holding AI companies accountable to society, workers, and the planet—and why OpenAI needs more than good intentions to fulfill its potential for positive impact. From setting rigorous standards for transparency to drawing lessons from purpose-driven companies like Patagonia, Andrew lays out how OpenAI could lead the way in ethical AI—but only if it commits to real accountability. "Every day, by applying these same principles, thousands of certified #BCorps show that business can be a force for good to create high-quality jobs, rebuild strong communities and solve environmental crises — all while making money for investors. Surely OpenAI, with its ingenuity and newfound resources, can match their efforts." — Andrew Kassoy. 📰 Read the full op-ed here: https://nyti.ms/3Yn22yz #ArtificialIntelligence #AIEthics #OpenAI #BCorp #Sustainability B Lab UK B Lab U.S. & Canada B Lab Australia and Aotearoa New Zealand B Lab Africa B Lab Europe Sistema B