Costa reposted this
This looks like a great initiative, as so much food waste does occur in the home. I hope it can make a difference as it also highlights the importance of packaging for certain fresh produce to ensure shelf life, quality and value for money. Governments love to talk about 'working families' (these days are there any other types?). The typical Australian ‘working family’ and household is made up of two parents and two children. Both parents are working, one full time, the other at least casual, if not part time or full time. The main bread winner earns the average weekly wage and relies on overtime and penalty rates to be able to treat the family and if lucky, take a holiday once a year within Australia. They are homeowners with large mortgages relative to their income. This is reflected in the fact that between one quarter and one third of their monthly net income goes toward paying the mortgage. They live in a dormitory suburb, often in a peri urban setting, more than 30km from a major capital city. They have a long commute to work (many don't have the luxury of WFH) with no option to work from home, and this is probably by car as public transport options are either limited or non-existent. In addition to being income constrained, they are also time poor – they cannot shop for fresh food every day and do not shop online. They shop for convenience and will do one weekly shop so fresh produce purchases therefore need to last. Their primary concerns are about cost of living (and not just because of inflation), how to pay bills and the mortgage. The percentage of their net weekly income spent on groceries (including food and beverage) is anywhere between 16% and 25%. The percentage of their weekly grocery bill spent on fresh food is anywhere between 8% and 12%. Other non-produce food items, including meat and confectionary make up circa 25% of the weekly grocery spend. For some this may have declined due to higher inflation and interest rates. The working family is constantly looking for value for money. They are in fact not wasteful because they are acutely aware that waste equates to wasted $. The last thing they want to do is waste money on food they throw out because for example it lacks packaging (or appropriate packaging) to maintain shelf life, quality and ensures they get value for money. https://lnkd.in/gTSSxrtB