FRANKIE4

Not your regular day at the office. We were excited when Australian Broadcasting Corporation (ABC) reached out to FRANKIE4 to talk about something you might not think about often—shoeboxes 📦.    Our amazing Senior Technical Designer, Rosie, brought her 30+ years of experience to the airwaves, sharing insights on innovation, design, and why quality matters even in something as simple as a shoebox. From the importance of first impressions to ensuring the integrity of our products—Rosie explained why shoeboxes are so much more than just packaging.   But it doesn’t stop there—at FRANKIE4, we’re on a continuous journey to improve our responsible practices in every part of our process (including introducing a new flat pack box to help reduce our carbon emissions). As a proud B Corp certified business, we’re committed to reducing waste and finding better solutions without compromising on the quality.    A big shoutout to Rosie for representing FRANKIE4 and to ABC Radio for inviting us to highlight this often-overlooked part of our design process. #FRANKIE4 #TeamFRANKIE4 #ABCRadio #ABCNews #FootwearNews #BCorp

In the Press | Most Comfortable Ankle Boots to Kick Off Fall “FRANKIE4 takes comfort seriously. From the signature Sole Hero Footbeds to triple-layer supporting arches and a hidden heel counter for support, these suede booties are as comfortable as they are chic.” – Editor, Sara Klausing on our western-inspired boot Shadow, via Oprah Daily LLC Read the full feature here: https://lnkd.in/gpeQhF8V  We’re excited to have our new western-inspired boot, Shadow, recognized for its perfect blend of comfort and style. As we expand our collection and community across the U.S., we’re especially proud to see our FW24 collection making waves, introducing North America to our innovative designs and comfort-first approach. #FRANKIE4 #InTheMedia #OprahDaily #FootwearNotes #FW24 #USFootwearNews

At FRANKIE4, our People Values are not just statements on a page—they are the foundation of our culture and the driving force behind our collective success. In 2024, we undertook the task of refining these values to reflect the evolving nature of our business. Crafting them was no small feat. It took months of collaboration among our senior leadership team to ensure that each value resonated not only with our team in Australia but also with our colleagues in the United States. One of the biggest challenges we faced was ensuring that our values transcended geographical and cultural boundaries. Take our value of Mateship, for example—a value deeply embedded in Australian culture. While it holds strong meaning here, we needed to ensure that its essence would translate globally, especially for our team members in the US. To us, Mateship isn’t just about camaraderie; it’s about standing together, lifting each other up, and fostering an environment of genuine support. Our People Values are more than words; they are actions that we live by daily: ▶ Mateship: Let’s lift each other up, collaborate, and be each other's biggest supporters.  ▶ Belief: Have confidence in yourself, in our product, and in the purpose that drives FRANKIE4.  ▶ Accountability: We take responsibility for our actions and decisions, holding ourselves and each other to the highest standards.  ▶ Ambition: With relentless drive, we pursue personal and business goals to propel FRANKIE4 toward new heights. These values form the backbone of our culture. When we live by them, we not only achieve success but also cultivate a culture of excellence, growth, and fulfilment. Together, as one global team, we’re building something bigger than ourselves—a brand grounded in shared purpose and driven by collective ambition. As Tennille, our Director of Wholesale and Supply Chain, reflected on the process: “The process of crafting our People Values at FRANKIE4 was a collaborative journey with our Senior Leadership team. As a group, we were fundamentally aligned with the key themes of where we wanted our People Values to be. However, we spent a lot of time collaborating to ensure that the words and actions we chose really resonated with all. This whole process deepened my appreciation for how shared values can unite diverse teams and truly foster a culture of support and shared ambition. As a leader, I am my team's biggest supporter, and our People Values have guided me to foster an environment where we are one team; all working together to make a positive difference.” By living out these values every day at FRANKIE4, we are creating a culture that not only drives business success but also brings a sense of fulfilment to each member of our team. #FRANKIE4 #TeamFRANKIE4 #PeopleValues #CompanyValues  

After many wonderful years at 686 Military Road, Mosman, we’ve relocated just a short distance to our beautiful new home at 777 Military Road, Sydney. Mosman was FRANKIE4's first store outside of Brisbane and has always been a favourite for locals and visitors alike. Now our Sydney community can continue to be treated as they deserve as we open our doors to our stunning new Concept Store. Located among charming cafés and retailers, it's the perfect spot to continue providing exceptional service to our community. A big congratulations to our amazing retail team Leanne Patrone and Lauren Weinert for their incredible work in bringing this new store to life. #FRANKIE4 #NewStore #RetailNews #FootwearNews #RetailStore

An Eternal Summer starts here—where extraordinary style meets endless possibilities. Our new Spring Summer ‘24 collection combines luxe materials, handcrafted details, and effortless elegance to create vibrant looks that evoke joy and freedom. This season is all about celebrating carefree moments and sartorial bliss. Inspired by the concept of an 'Eternal Summer', this collection is designed to inspire you to embrace who you want to be, with a nostalgic charm that comforts and supports you every step of the way. We’ve focused on three standout themes: Classic Cool, for laid-back sophistication, High Summer Luxury, for an elevated look and Resort Luxe, for those carefree, getaway vibes. Stay tuned for more insights on our Footnotes blog, where we share how this collection came to life. #FRANKIE4 #SS24 #EternalSummer

Get to know Izzie Kalaja, our Director of Operations and ESG here at FRANKIE4. From driving responsible practice initiatives to leading our US operations, Izzie's journey is nothing short of inspiring. Read more about her story in our new FRANKIE4 Feature series here: https://lnkd.in/gYHuhVYk #FRANKIE4 #BehindTheBrand #FRANKIE4Feature

Meet Izzie Kalaja, our Director of Operations and ESG. From leading key projects across the globe to championing FRANKIE4's B Corp certification, read more about Izzie and her journey with FRANKIE4 in our new series—FRANKIE4 Feature. #FRANKIE4 #BehindTheBrand #Bcorp

What happens when the FRANKIE4 community comes together? A celebration to remember. On 12 September, we gathered with some of our community and friends of the brand to toast the highly-anticipated launch of our Spring Summer '24 collection. With summer vibes in the air and a dreamy Brisbane backdrop, this wasn't just a launch—it was a celebration of community, a debut of our newest styles, and new beginnings of our partnership with Amy Gerard. A huge thank you to our incredible partners—Francesca Collections, LSKD, Naked Harvest Supplements, NAK Hair, Summer Skin Australia, WHO IS ELIJAH, ECO. Modern Essentials and Lust Minerals for their generous contributions, adding an extra touch of luxury and delight to the occasion. Read more about our Eternal Summer Launch Event here: https://lnkd.in/gQve4CQz   #FRANKIE4 #TeamFRANKIE4 #LaunchEvent #Seasonlaunch #Newcollection

As we approach the launch of our 2024 Spring Summer collection, we knew we wanted this season to be truly unforgettable. After 12 months of careful planning, collaboration, and countless conversations, we’re excited to announce Amy Gerard as the latest ambassador for FRANKIE4.   This partnership signifies more than just a new face joining the FRANKIE4 family; it’s a celebration of shared values, as we continue to champion style, comfort, and innovation while reaching new audiences.   Amy's journey began with our brand years ago; "I was recommended FRANKIE4 by my podiatrist years ago and have honestly struggled to wear any other brand of shoe since. This partnership, born from mutual affection, feels like a natural fit. I’m thrilled to collaborate with a brand that not only understands style but prioritises comfort and foot health, something that's been so important to me as someone who is constantly on their feet between work commitments and being a mum." - Amy Gerard    Amy’s genuine enthusiasm for our brand, along with her authenticity and warmth makes her the perfect ambassador. Her passion for empowering women aligns seamlessly with our mission, and we couldn’t be more excited about this journey together.   We’re stepping into our best collection yet—be sure to sign up for an exclusive first look on 25.09 at the Eternal Summer collection here: https://lnkd.in/gHNDXxAE   #FRANKIE4 #TeamFRANKIE4 #SS24 #EternalSummerCollection

We are honoured to have now received over 120,000 five-star reviews from our FRANKIE4 community. Each review reflects our dedication and passion for what we do. It’s not just about our awesome footwear (though they are pretty amazing); it’s about how they make our customers feel and support them every step of the way. “Your enthusiasm is the heartbeat of our innovation. Your reviews (now 120,000+ of them) provide us with insights into what you love about our footwear, which inspires us to continue pushing boundaries and delivering you more with every collection we release.” Hilary McMillan, Group CEO FRANKIE4 Read more from our customers here: https://lnkd.in/ekpqmJNn #FRANKIE4 #TeamFRANKIE4 #CustomerReviews #FootwearNews