Market SHIFT Consultants

Market SHIFT Consultants

Business Consulting and Services

Sydney, NSW 1,023 followers

We offer B2B consulting products to Publishers, Suppliers, AdTech and Data companies in the media industry.

About us

We specialise in B2B consulting products to publishers, suppliers, AdTech and data companies in the media industry. We aim to unlock growth by making your products famous in the minds of your customers & recommend paths to make your products easier to transact. We offer products that help you: 01 REVIEW This product is similar to an audit as it benchmarks your media sales operations and approach to market. We identify areas for improvement by surveying your teams & interviewing your customers. 02 PLAN We offer specialist strategic services to ensure all parts of your B2B strategy are in place. Using Ehrenberg Bass laws & theory adjusted to the media industry – we offer strategic support to increase your Mental Availability & improve your Physical Availability with your customers 03 TEST Have the satisfaction that you have tested your big GTM campaign concepts to make sure they will resonate & deliver on your objectives. All done independently & anonymously for real customer feedback. 04 MEASURE SHIFT is partnering with leading Market Mix Modelling company Analytic Partners to build a B2B model for the Media Publisher industry. Over a past 2/3 year period we model your costs, in market activity, audience performance, macro seasonal events & your weekly revenue results. We break down what is working and what is not and recommend predictive ways you can evolve your plans and costs to drive the most optimal revenue and profit results. 05 INSPIRE After years of disruption to our industry and the changing ways we now engage with our customers in the new normal – ‘the Seven Fundamental Media Sales’ training course is an easy way to create a bespoke on-boarding course to provide market leading training to your sales team. We also offer a number of team building & sales planning workshops that we can independently facilitate to make sure you are adequately prepared for a positive future..

Industry
Business Consulting and Services
Company size
1 employee
Headquarters
Sydney, NSW
Type
Self-Employed
Founded
2022
Specialties
B2B Strategy, Trade Marketing, Sales Go To Market, Data Strategy, Technology/ Platform Strategy, Investment/Trading Strategy, B2B Mix Modelling, Media Sales Training Workshops, Team Building Workshops, Coaching, Advisor, Out of Home Advertising, and Programmatic

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