MiQ

Last chance to register! Our webinar, “The Healthcare Marketing Puzzle: Measuring the Impact of Advertising" is tomorrow. Hear from our panel of experts on how programmatic advertising can help you connect the pieces in your healthcare marketing strategy to drive performance and measure ROI. Secure your spot now. Register at: https://bit.ly/4elDQlZ #healthcaremarketing #healthcare #programmatic #digitalmarketing #wearemiq

There's still time to register for our webinar: "The Healthcare Marketing Puzzle: Measuring the Impact of Advertising" on Tuesday, October 29, 12:30 - 1:30 PM EST. This is your chance to learn from industry experts how programmatic advertising can help you connect the dots in your healthcare marketing strategy—from targeting the right audience to proving your campaign’s impact. Speakers: Jim Brown, CEO, Partner, MBB Julie Simpson, Associate VP, Communications and Marketing, UF Health Jacksonville Theodore Sweetser, VP of Advertising Partnerships and Strategy, PurpleLab Oscar Rondon, SVP of Product and Partnerships, MiQ When: Tuesday, October 29, 11:30 am - 12:30 PM CDT Don’t miss out on this opportunity to elevate your healthcare marketing strategy.

MiQ's Global President, Corporate Development Paul Silver will be taking the stage tomorrow at MadTech Money for a panel all around the corporate development view when it comes to key investments in adtech. Whether you're an adtech founder or an investor, this is your chance to gain insights that could shape the future of your business. Find out more about the event here: https://bit.ly/4eU3aQe #adtech #programmatic #corporateinvestment #investmenttrends

Krishnakumar Govindarajan (Chief Technology Officer, Global) joined an expert panel at Security BSides Ahmedabad, moderated by Alex Tugatijian. Alongside Kumar M., Navaneethan M, and Krishnendu Dutta, Krish delved into the critical role of AI in cybersecurity. It was great to hear so many valuable insights. #WeAreMiQ #NotYourAverageProgrammatic #BsidesAhmedabad #CXO

Last week, MiQ hosted our second annual Programmatic Live in Manchester and we'd like to thank everyone who joined us to discuss the biggest industry challenges, the most exciting opportunities and how to achieve programmatic that’s far from average going into 2025 and beyond. Special thanks to our amazing speakers Warren Dias from Netflix, Kate Jameson from Boohoo Group PLC, Laura Behan from Republic of Media, Joseph Hill from THG Ingenuity, MiQ's Jack Sullivan, John Goulding and our wonderful hosts Zuzanna Gierlinska and Rob Linton! Some highlights: 📈 Across a range of areas - from Data, to TV, to AI - we see a future filled with huge opportunities for brands and agencies. We now have more high quality data than ever before to make campaigns addressable and high performing. 📺 CTV is thriving, and it will only continue to do so - fuelled by enhanced data and targeting strategies powering innovative solutions, but with the proliferation of platforms and audiences, getting more granular with audience planning and targeting for better ROI is essential. 📺 Measurement and transparency are absolute must haves in order to drive CTV growth. If you want to work with MiQ to take your programmatic journey to the next level, drop us a line here: https://bit.ly/3BRduJX #WeAreMiQ #NotYourAverageProgrammatic #ProgrammaticLive

Our Center of Excellence is an inclusive environment that supports career growth and creates opportunities for all. The proof? We’re recognized as one of India’s Best Workplaces for Women in 2024 by the Great Place to Work® Institute (India). Shoutout to our CoE teams that make MiQ somewhere that everyone can thrive. #WeAreMiQ #NotYourAverageProgrammatic #BestWorkplacesIndia #GPTWCertified #GPTWforWomen #GPTW

Our very own Global Head of Advanced TV, Mohammad Chughtai, has been honored as one Ad Age's 40 under 40! This prestigious award recognizes talented individuals who have been responsible for helping to advance a business at an advertiser, agency, media, tech or marketing company and we are incredibly proud of what Mohammad has accomplished. Congratulations to all 2024 honorees! To see the 2024 class of AdAge's 40 under 40, check out the official announcement: https://bit.ly/4eM53hI

Our Global President, Corporate Development Paul Silver was featured in ExchangeWire's latest The MadTech Podcast Special, diving deep into the dynamic world of M&A's and investment trends in ad-tech. Tune in with the link below to get all the insights. #adtech #programmatic #mergers #acquisitions

The patient journey is complex—from Googling early symptoms to booking an appointment, patients interact with countless touchpoints across multiple channels. But as healthcare marketers, how do you piece together this intricate puzzle and measure the true impact of our advertising efforts? Join us for our upcoming webinar, "The Healthcare Marketing Puzzle: Measuring the Impact of Advertising," where experts from UF Health Jacksonville, MBB, and MiQ will dive into how programmatic advertising can transform your strategy. What You’ll Learn: Unify healthcare data to create precise target audiences Reach patients across their entire journey with programmatic media buying Measure your advertising impact to prove campaign ROI Speakers: Jim Brown, CEO, Partner, MBB Julie Simpson, Associate VP, Communications and Marketing, UF Health Jacksonville Theodore Sweetser, VP of Advertising Partnerships and Strategy, PurpleLab Oscar Rondon, SVP of Product and Partnerships, MiQ When: Tuesday, October 29, 11:30 am - 12:30 PM CDT Don’t miss out on this opportunity to elevate your healthcare marketing strategy. Register now https://bit.ly/3XZU78U.

No one wants to invest in advertising that’s wasted. So while other programmatic media partners might consider the 25% to be collateral damage, at MiQ we refuse to accept it. To find out how we achieve quality outcomes, read the full report: https://bit.ly/4896k00 #WeAreMiQ #QualityProgrammatic #NotYourAverageProgrammatic