Phoenix Marketing

“I nearly let fear decide my whole life.” High school wasn’t my prime. I struggled with confidence and anxiety, avoiding most challenges. So how did I get to where I am now 👇 My first job? It was rough. I joined a web company but quickly became miserable and dreaded every day. So, I quit. I followed my passion into videography and design. That’s when everything changed. Tandem Studios became my new home—a creative, positive space with a boss who genuinely believed in me. Dave, a voice artist and radio pro, helped me see my potential, and that confidence grew with every project. Today, I’ve freelanced, worked with Australia Post, and now run my own agency. Moral of the story? Don’t let fear make decisions. Step out of your comfort zone and find what excites you. What’s a challenge you had to overcome?

Cute cat... got your attention? 🚀 How Do You Get Engagement in Your Posts? 🚀 I did a bit of research, and these are the top 5 ways you can start increasing your post engagement: 1. Start with a Question – Open with something that invites input. For example, “What’s one productivity hack that has changed your workday?” This sparks responses because it’s relevant and taps into shared experiences. 2. Be Bold – Share a strong opinion that gets people talking. For instance, “Meetings should be 15 minutes or less. If it can’t be done in that time, it should be an email.” This might divide opinions, but it will start a lively conversation. 3. Share Behind-the-Scenes Moments – Give a peek into your work or process. Try posting a snapshot of your desk or creative setup with, “Here’s where the magic happens!” It’s a casual way to humanize your content and connect on a personal level. 4. Use Clean Formatting – Keep it visually easy to read. Break your text into small chunks and use headings or bullet points for clarity. Try posting your top 3 productivity tools as a list with one-liners about each. 5. Tell a Story – Stories are memorable and relatable. Share a quick anecdote about a challenge you faced and how you overcame it, like, “Last year, I struggled with balancing projects, but one simple change made all the difference…” Here’s the deal: if this post gets the most engagement I’ve ever had, the next 10 posts will feature my cat, Poppy, in every single one! Drop a comment on what’s helped you increase engagement – or a picture of your PA… Pet Assistant! #catposts #phoenixmarketing

Want to Stop the Scroll? Want more readers and real engagement? Below are proven ways to make your posts unmissable 👇 1️⃣ Grab Attention from the First Line: Use a surprising question, bold claim, or a stat that challenges common beliefs. 2️⃣ Add an Eye-Catching Visual: Carousels, bold images, or videos boost your visibility and slow the scroll. 3️⃣ Drop Value Fast: Lead with a powerful stat or quote. If you give value right away, readers will stick around. 4️⃣ End with a Question or CTA: Invite opinions or feedback—it’s an easy way to increase engagement. What’s your go-to method for grabbing attention on LinkedIn? Let’s share tips below! 👇 #ContentStrategy #LinkedInTips #Engagement

My backstory... In high school, I was the quiet kid – bullied, terrible at exams, and barely scraping by with any confidence. University didn’t feel much different. Anxiety became my constant companion; I’d even throw up before exams, dreading every challenge that came my way. Outwardly, I was skinny and unsure, avoiding tough situations and struggling to put myself out there. Even driving in the city was overwhelming. When I finally graduated with an IT degree, I landed a job at a web company, hoping things would start to feel right. But I was miserable. My boss intimidated me daily, and every moment felt like I was in the wrong place. So, I quit. I took a leap and studied videography and design – areas that genuinely excited me. Soon after, I joined Tandem Studios as a videographer and editor. The environment was completely different: creative, upbeat, and full of possibility. My new boss, Dave, became a true guide. A voice artist with a background in radio, he had endless ideas and, most importantly, a contagious belief that anything could be done. He saw abilities in me that I hadn’t even considered. Since then, my journey has been nothing short of transformative. By 38... 39 in two days..., I've worked in a production company, freelanced, joined Australia Post’s creative team, and now I run my own marketing agency. Moral of the story? Never let your fears make decisions for you. Step into the unknown, believe in your growth, and surround yourself with people who see what you can become. My story is still being written and every day I am learning something new!

How Marketing Campaigns Will Evolve Over the Next 5 Years 🚀 The marketing landscape is set for big shifts, with advancements and consumer behaviour shaping what campaigns will look like. Here’s what to expect: 1️⃣ AI-Powered Personalisation - Campaigns will be tailored at a granular level. AI-driven insights will help marketers create highly personalized content that speaks directly to each customer’s preferences, boosting engagement. 2️⃣ Voice & Visual Search Optimization - As voice and image searches continue to rise, campaigns will be optimized to capture this demand, especially with content adapted for how people verbally search and interact. 3️⃣ Values-Driven Marketing - Consumers increasingly favour brands that align with their values. Expect campaigns focused on sustainability, inclusivity, and social impact to resonate deeply and become mainstream. 4️⃣ Immersive Content - With AR and VR technologies becoming more accessible, brands will offer immersive experiences, turning ordinary campaigns into engaging, memorable interactions. 5️⃣ Interactive Video Content - Video marketing will go beyond passive viewing. Interactive, shoppable videos and dynamic content will become key players, offering audiences an active role in the experience. Curious about how to keep your marketing relevant as these changes unfold? Message me or book a discovery call here: https://lnkd.in/gEftYC54

🚀 Introducing Our First Biweekly Newsletter! 🚀 In our first issue, we break down how to elevate your brand with high-quality visuals, the rise of vertical video, drone footage, and more. This is just the start—read the full newsletter and stay tuned for more every two weeks!

Let’s Get You Social! 3 Months of Content for $999 AUD! 🔥 Ready to level up your social media game? I’ve got you covered with my Personal Social Boost Package! 🔥 Get 24 slick, engaging videos (30 to 60 seconds), designed perfectly for LinkedIn, YouTube Shorts, TikTok, Instagram, and Facebook—that’s 3 months’ worth of content. With 2 high-quality videos per week, you’ll keep your audience hooked and your brand at the top of their minds. 🎯 Here’s how it works: 1. You provide the vertical footage (9:16 format) 2. I’ll personally add captivating edits, music, and engaging captions 3. Each video ends with your logo in style! ✅ It’s quick, it’s professional, and it’s only $999 AUD! 💡 Keep your social media fresh and exciting without lifting a finger—just shoot the footage, and I’ll handle the rest. Let’s make your content pop and get people talking! Lets start with a free discovery call so I can answer questions and give you advice on how to best capture the footage: https://lnkd.in/gEftYC54 This is your chance to stand out! Let’s do this! 💥

👂 The Overlooked Role of Social Listening in Successful Social Strategies 👂 Most brands are great at creating content, but there’s a powerful tool they often miss: Social Listening. Social listening isn’t just about tracking mentions of your brand—it’s about truly understanding your audience, their needs, and the conversations they’re having online. Here’s why it’s so critical to your social strategy: 🔍 Spot Trends Early – By paying attention to what your audience is talking about, you can identify emerging trends and adapt your strategy in real-time. 💡 Understand Pain Points – Social listening helps you uncover the challenges and frustrations your audience faces, giving you the chance to address them before anyone else. 💬 Engage in Authentic Conversations – Instead of just pushing content, social listening allows you to join relevant conversations with valuable insights, building stronger connections with your audience. 📈 Improve Your Product or Service – Feedback on social media can provide you with actionable insights to improve what you offer, leading to better customer satisfaction and loyalty. It’s not just about talking—it’s about listening, learning, and adapting. At Phoenix Marketing, we help brands integrate social listening into their strategies to ensure they’re not just part of the conversation—they’re leading it. Book in a discovery call to find out more: https://lnkd.in/gEftYC54 #SocialMediaStrategy #SocialListening #DigitalMarketing #PhoenixMarketing #CustomerEngagement

Get our latest offer! 2 Months of Content for $999 AUD! That's 24 videos!

💬 Engage Your Event Attendees with Interactive Sessions & Live Polls Looking to take your event engagement to the next level? Interactive sessions and live polls are the perfect tools to get your audience involved and keep them engaged throughout the experience. Here’s how: 1️⃣ Boost Participation Live polls and interactive Q&A sessions encourage attendees to actively participate, making them feel like a part of the event rather than just spectators. 2️⃣ Instant Feedback Get real-time insights from your audience. Live polls help you gauge audience sentiment and adjust the content or focus on the fly. 3️⃣ Enhance Learning Interactive sessions break up long presentations, keeping the audience engaged and focused. By making the event more dynamic, attendees are more likely to retain information. 4️⃣ Foster Connections Engagement tools like live polls create conversations and connections between attendees, building a sense of community and making the event experience more impactful. Pro Tip: Prepare engaging questions and polls ahead of time to ensure a smooth experience. Keep the questions relevant and fun to maximize participation. Don’t just present—engage! Interactive sessions and live polls turn attendees into active participants, creating a more memorable event experience. 🎤 Download our free guide, “How to Skyrocket Your Startup Sales with 3D & 2D Animation,” https://lnkd.in/dzHpcm3f #EventEngagement #InteractiveSessions #LivePolls #EventManagement #PhoenixMarketing