STRAAND

Are you a shameless TikTok addict who’s on-the-pulse when it comes to beauty trends, and love to create glossy content? If that sounds like you, we’d love to (need to, tbh) have you on our team. 🤳

We were thrilled to see our bestselling Crown Fix Scalp Serum land amongst beauty's best in The 2024 Cosmopolitan Summer Beauty Awards! We were crowned the #1 in the Scalp Detoxify category, alongside some of the biggest names in hair. "Itchy, flaky scalp begone! This light, easy-to-apply serum relieves scalp issues and restores the skin's microbiome. A total must-have for healthy hair growth." Biggest thank you to the Cosmo team for loving us right back!

Back in stock with a 2024 Cosmopolitan Beauty Award under its belt, our bestselling Crown Fix Scalp Serum has finally been reinstated to its former glory after selling out x3 times! Celebrated by Beauty Editors as a “must-have for healthy hair growth”, our lightweight, versatile Scalp Serum is made for soothing scalp issues and re-balancing your scalp’s microbiome. Predicting consumer demand in a fast growth brand can be a challenge, so whilst being out of stock can be a good problem to have, it often creates internal pressures that are hard to navigate. We’re so lucky to have such a committed collective of team members and partners working to get our favourite products back in the hands of our community!

Spotted! 🔍 Our new Halo Hydrator Scalp Mask featured in SheerLuxe! "Designed to decongest and calm irritation – as well as deeply hydrate with a blend of niacinamide, hyaluronic acid and aloe vera – this jelly-like mask will strengthen your strands as it gets to work on your scalp." Thanks to Georgia Day for the write up. ✨ https://lnkd.in/gXA56w5A

Our team headed back to Cosmoprof Worldwide Bologna last week for our second year, featuring our newly launched product - our Halo Hydrator Scalp Mask! We left a fantastic impression on attendees from all different sectors who gave us overwhelmingly positive feedback on our USPs, products, brand positioning, and impact in the hair care category - really solidifying our relevance and appeal to industry professionals. Our booth was featured amongst the Global Victoria hub, giving us the opportunity to further boost our visibility and recognition within the beauty industry whilst sitting alongside some other fantastic change-making Aussie brands. Thank you to everyone who visited our booth. We were super excited to have made so many strong global connections with potential distributors, retailers and agents. Can't wait to be back again at the next event! Amy Quinnell (CEO) Lara Dabbur (Global Key Account Manager) Elizabeth Moffat Jeremy Eames Anne Hiag Victorian Government Trade and Investment Office, UK, Europe & Israel

STRAAND are so excited to be showcasing our brand at Cosmoprof Worldwide Bologna this week. Our Global Key Account Manager Lara Dabbur, and CEO Amy Quinnell will be heading to Bologna and can't wait to connect with new faces and brands. If you'd like to link up, you can drop Lara a message or email at lara@straand.com.au to arrange a meeting. #cosmoprofbologna #cosmoprof2024

We're celebrating an unforgettable week with our brand new Halo Hydrator! Our team are so proud after a launching our first new product in over a year. Here's a roundup of the wins that made our week shine (almost) as bright as our hair: 🏆 Halo Hydrator proudly takes the crown as our best seller this past week! We're beyond grateful for the support we've received from our community for our newbie. 💬  We've been blown away by the press and testimonials surrounding our launch. Check out one of our favourite features in InStyle Australia: https://lnkd.in/ggyBf2jR 🌍 Halo Hydrator is trotting the globe! We've sent it on a world tour to 140+ key opinion leaders in press and social media. The buzz is still spreading, and we couldn't be more thrilled! 🎉 Our PR events, hosted at Edwards & Co, were a hit! Over 50+ media and brand friends got to indulge in hair pampering while experiencing the magic of Halo Hydrator before its official release. 🏠 Our sneak peek at beauty's biggest calendar event - House of SEPHORA, was a massive highlight! The feedback from our guests left us beaming, and we were super proud to be nestled amongst some of our favourite brands like Rare Beauty, Fenty Beauty and Tarte Cosmetics. Thank you to our hard-working and dedicated team for making this launch our best yet!

We're gearing up to celebrate International Women's Day tomorrow, brimming with pride and gratitude for the incredible women steering our team. 🧡 Meet our Co-Founder, Sarah Hamilton. A powerhouse of leadership, vision, and really-freakin-good ideas! Every day, we count ourselves fortunate to have such inspiring women shaping our community and paving the way in this female-led industry.

Our US #CrownCommunity just got bigger (and chicer) 🇺🇸 🎉 We're so excited to share that our range is now available online amongst the vibrant and artistic offerings at Anthropologie ⁠ #AnthropologieFinds #NewStockist #ScalpCare

We are proud to share that we've successfully raised 4 million Australian dollars in our recent seed round, with the incredible support of Unilever Ventures and Gerry Harvey's family office. "The strong support of partners like Unilever Ventures and Gerry [Harvey] who continue to believe in our values is what has and will be key to the ongoing success of our brand vision.” - Sarah Hamilton This achievement marks a significant leap for us, and we are grateful for the continued support from our investors and the unwavering belief in our vision. We're excited about the future, and we can't wait to bring the 'skinification of the scalp' to even more beauty enthusiasts worldwide! 🌿💆♀️ 💪✨ Jeremy Hunt Sarah Hamilton Tim Brown Nick Morris Amy Quinnell Kristina Brown Evie Quigley Sharni Brear Elyse Collat Meagan Pate Ash Yuncken Emily Brewster #Straand #SeedRound #Milestone #Expansion #SephoraPartnership #BeautyInnovation #HairCareRevolution #ThankYouInvestors