The Hope Factory

As the price of acquiring customers keeps going up… Brands should double down on retention. Focusing on retention means focusing on customer lifetime value (CLV). Optimising for customer lifetime value results in the following: 1) Looking at the number of purchases per customer 2) How often are they buying? 3) How often are they returning to your store?  4) What makes them want to purchase again? A well-executed loyalty program can help boost your CLV. We recently partnered with Yotpo to help Andrea Biani, a wonderful NZ brand utilising Shopify Plus , launch its loyalty and rewards program, incentivising customers to make repeated purchases.   We also upgraded the brand’s store’s design and launched the Treasure Box by Biani which features ethically produced, top-quality items from local and international brands. Andrea Biani is a family-owned business based in Christchurch, NZ, with over 60 years of expertise in providing quality fashion footwear. We’re thrilled about the upcoming growth opportunities for both businesses and applaud their mission around sustainable everyday luxury. Tech stack Ecommerce platform: Shopify Plus  Customer’s Reviews: Yotpo Loyalty & Rewards: Yotpo Email Marketing & SMS: Klaviyo Shipping: Starshipit ANDREA BIANI SOUTH ISLAND LIMITED Andrea Bailey Andrew Cox Raksha M. #ShopifyPlus #loyalty #retention #NewZealand #ecommerce 

Everyone talks about Steve Prefontaine's records. But that's not what made him great. Pre was great because: - He overcame childhood bullying to become a champion - He raced from the front, consequences be damned - He pushed himself and others to their absolute limits - He challenged the corrupt amateur sports system - He connected deeply with fans, drawing huge crowds Pre didn't just run fast. He changed the entire sport of distance running. He showed that greatness isn't just about talent or results. It's about passion, guts, and fighting for your beliefs. Are you leaving it all out there like Pre did? Or are you playing it safe? Choose greatness. RIP Pre ❤️ Photo by Larry Sharkey, Los Angeles Times - https://lnkd.in/gq8wEGvz, CC BY 4.0, https://lnkd.in/gm7i-ycz

Shopify has been doubling down on R&D and innovation in the last four years, delivering over 100 product updates every six months, and they show no signs of slowing down. The latest Shopify Edition Summer '24 focuses on empowering growing digital brands by integrating everything into a single, seamless commerce operating system. What's changed and what can we look forward to... 1.Unified Platform Before: Retail, B2B, and international markets were managed separately, leading to inefficiencies and complexity. After: Manage retail, B2B, and international markets from one centralised platform, providing a complete overview of your operations. 2.Easy Customisation Before: Customising the shopping experience for different markets required a lot of development and third-party tools. After: Create custom experiences for each market without the hassle of managing multiple stores. 3.Unified Analytics Before: Analytics data was fragmented, making it difficult to get a complete view of business performance. After: Consolidated analytics offer a complete view of business performance across all markets. #ecommerce #ShopifyPlus #ShopifyAustralia

We're excited to have recently collaborated with the environmentally conscious Aussie coffee brand, Sprocket Roasters, to upgrade their Shopify store design experience, and enhance their subscription strategy. Attracting and retaining coffee subscription customers requires a specialised tech stack tailored for coffee commerce. Our partnership aimed to do just that by redesigning Sprocket Roasters' Shopify store to offer a fun and playful experience with an industrial edge. Now, you can easily find your ideal coffee from a variety of roasts, ranging from light to medium-dark, perfectly tailored to your taste profile. Sprocket Roasters isn't just any coffee brand. They’ve pioneered carbon-conscious coffee roasting using spent grinds and other organic biofuels, creating what can only be described as coffee magic. By sourcing sustainable coffee beans from smaller farms and emerging global producers, they ensure you never suffer from a caffeine emergency again while minimising environmental impact. Check out their revamped site! Chelsea D'Aoust Andrew Cox Gati Shah Raksha M. #ecommerce #Shopify #coffeecomerce

We believe in empowering brands that drive meaningful change. We're thrilled to have partnered with Welcome to Country, a First Nations' led and operated not-for-profit social enterprise dedicated to fostering the growth and success of Aboriginal and Torres Strait Islander communities. Our collaboration involved upgrading their ecommerce platform to Shopify Plus, integrating First Nations-focused design and visual storytelling to enhance their online presence and celebrate the rich heritage of Aboriginal and Torres Strait Islander peoples. We also worked with Giftnote to automate the brand’s gifting experience, allowing customers to add a personalised gift note, creating a seamless and memorable experience. Tech Stack: Ecommerce Platform: Shopify Plus  Email Marketing: Klaviyo  Gifting: Giftnote  Product Reviews & UGC: Okendo #ecommerce #Shopifyplus

We recently partnered with Deakin University to co-host a business workshop on strategies to boost #ecommerce growth. Whether you're launching a new #Shopify store or looking to level up your current one, these actionable strategies will set you on the right track. Read more on the key insights from the workshop here bit.ly/3w9KlHJ #ecommerceStrategy #DeakinUniversity #TheHopeFactory Andrew Cox Pete Williams

Shopify POS Go just launched in Australia. Now, you can offer mobile checkout in your in-store experience, similar to Apple stores. If you walk into an Apple store, you’ll notice that there are no checkout counters. Every sales associate, called “geniuses,” roam the store to offer product expertise and process purchases whenever, and wherever, customers need them. Shopify POS Go lets you checkout shoppers wherever they are and avoid the need to purchase a smart device, barcode scanner, card reader, and POS software separately to unify the online and in-store experience. With Shopify POS Go you can: ✅ Checkout shoppers wherever they are ✅ Looking up customer profiles and order history ✅ Checking inventory availability for customers  ✅ Managing store pick-up and delivery orders ✅ Accepting payments ✅ Sending receipts via text or email ✅ Unify online and in-store data #ShopifyPOSGo #mobilecheckout #Shopify #Shopifyplus #retail #ecommerce #Australia

Finding the perfect bedding for a restful night's sleep can be challenging for online shoppers. Without clear guidance, they risk choosing the wrong products, leading to dissatisfaction and frustration. We recently redesigned Tontine's Shopify Plus store to reflect its brand evolution and commitment to sustainability while providing shoppers with personalised product recommendations. In collaboration with preezie, we implemented The Dreamseeker Interactive Quiz, providing a guided experience for customers to address shoppers' challenges in selecting the right products and enhance their confidence in identifying Tontine products that meet their specific bedding needs. Tech Stack: Email Marketing: Klaviyo Quiz Product Recommendations: preezie Search & Discovery: Boost Commerce Product Reviews: Stamped With over 60 years of experience, Tontine has been manufacturing pillows, quilts, and bedding accessories in Melbourne, positioning itself as one of the most iconic Australian brands. Explore their new site at www.tontine.com.au. John Cotton Australia Pty Ltd #ShopifyPlus #ecommerce #thehopefactory

We're excited to share our latest case study of our partnership with EcoBranders, where we crafted a tailored Shopify solution for their eco-friendly merchandise, authentically capturing the brand’s essence. We set out to redefine the online shopping experience and underscore the importance of moving away from traditional promotional products. The result? A redesigned store that not only communicated the brand's commitment to sustainability but also sparked substantial growth for EcoBranders. Explore the full case study here → bit.ly/3TxAX9B #ecommerce #shopify #ecommercemarketing #thehopefactory

Our recent migration for Montalto from WooCommerce to Shopify helped them navigate the complexities specific to wine commerce. We set up metafields to showcase members' pricing on collection and product pages and integrated a powerful tech stack tailored to their wine business. Winehub Commerce: Offer member pricing and manage wine subscriptions Cin7: All-in-one inventory management system built to scale Klaviyo: Advanced customer segmentation & email marketing automation Australia Post: Manage labels and minimise shipping time Montalto in Red Hill on the Mornington Peninsula is where seasonal heirloom produce is grown, shared and celebrated. From award-winning wines to their hatted Restaurant, open-air dining in The Piazza, private picnic sites, sculpture trail, Cellar Door and wine experiences, a visit to Montalto is truly a moment out of the ordinary. Visit their new site and explore their wines, dining options, sculptures, gardens and upcoming events - montalto.com.au #ecommerce #winecommerce #shopify #thehopefactory