OM Group’s cover photo
OM Group

OM Group

Advertising Services

Sofia, Sofia City 1,070 followers

Changing Forward.

About us

The biggest communication group in Bulgaria, which includes Mindshare, EssenceMediacom, Wavemaker, Much Better, &play, Metric, Knoway and Redlink. The companies from the group are taking care of more than 150 brands and provide brand strategy, advertising, media planning and buying, customer engagement and commerce, digital transformation & production. Exclusive partner of the WPP Group - the world's largest communication holding.

Industry
Advertising Services
Company size
51-200 employees
Headquarters
Sofia, Sofia City
Type
Privately Held

Locations

Employees at OM Group

Updates

  • Metric DS has been recognized as one of just 2887 digital agencies worldwide to earn the Google Premier Partner title. ⭐️

    View organization page for Metric DS

    889 followers

    We’re thrilled to announce that Metric DS has been recognized as a Google Premier Partner - one of just 2,897* agencies worldwide to earn this recognition! 🎉 🔹 What does this mean? Being a Google Premier Partner puts us in the top 3% of agencies in our country and among the elite 12% of Google Ads Partners globally. 🔹 Why does it matter? As a Premier Partner, we get exclusive access to Google insights, advanced tools, and dedicated support. Meaning, better strategies, smarter optimizations, and stronger results for your business. 💡 Your Growth, Our Expertise At Metric DS, we don’t just run ads - we build strategic campaigns that ensure your brand stands out, reaches the right audience, and delivers measurable ROI. 📊 Want to work with a top-tier Google Ads agency? Let’s chat! * Number of Premier Partner agencies as of 10.03.2025 #GoogleAds #ppcchat

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  • &play's latest work for Dove captures the deep emotional bond between mothers and daughters, celebrating their connection on one of the country's most cherished holidays – March 8th, Women's Day. 🙏

    View organization page for &play

    1,158 followers

    For Women’s Day, we decided to remind several mothers how much they should love themselves with the help of their daughters. A heartfelt thank you to Adelina, Vessela, Yuliya, Plamena and Nelly 💙 and their girls, Alisa, Maria, Sonya, Darina and Lucia 🤍 And a big hug to our friends at Unilever Bulgaria – Katerina and Mariela 🫶 

  • View organization page for OM Group

    1,070 followers

    "Earlier this year, the largest communication group in Bulgaria, Ogilvy Group, which carried the name of one of its creative agencies in its portfolio, rebranded to OM Group. At the same time, the company announced the creation of a new advertising agency, Much Better, which focuses on communication targeted at the female audience. The two changes are interconnected. The goal of CEO Ekaterina Toupareva is to expand operations in foreign markets through the group’s local independent creative agencies." Read more about OM Group and what our goals are in Капитал: https://lnkd.in/dTkitn-J

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  • OM Group reposted this

    Too many campaigns aimed at women miss the mark - shallow messaging that feels out of touch. We’re here to change that. As a female-powered, female-focused agency, we help brands connect with the world’s most powerful consumers: women. When you truly understand women, your campaigns hit deeper, build loyalty, boost recognition, and drive real results. Because when you get women right, everything gets much better. #muchbetter #agency #advertising #femvertising #change

  • OM Group reposted this

    We’re teaming up with a superstar artist who’s turning the idea of luxury on its head. This isn’t about the glitz, glam, or showing off—it’s about celebrating the privilege of doing what you love. Chivas and Medi are here to inspire young people to see that being “rich” isn’t about material wealth; it’s about the freedom to make your own decisions; it’s about the passion, grit and creativity you pour into what you do. 🌟   In a world that desperately needs a big values shift, this collaboration aims to spark a new way of thinking about success and fulfillment, shining a light on hard work, dedication and the courage to be authentic.    Thank you, Medi, for reminding us all what it means to work with soul and heart! 🥃   #TheNewLuxury #ChivasXV

  • We’re teaming up with a superstar artist who’s turning the idea of luxury on its head. This isn’t about the glitz, glam, or showing off—it’s about celebrating the privilege of doing what you love. Chivas and Medi are here to inspire young people to see that being “rich” isn’t about material wealth; it’s about the freedom to make your own decisions; it’s about the passion, grit and creativity you pour into what you do. 🌟   In a world that desperately needs a big values shift, this collaboration aims to spark a new way of thinking about success and fulfillment, shining a light on hard work, dedication and the courage to be authentic.    Thank you, Medi, for reminding us all what it means to work with soul and heart! 🥃   #TheNewLuxury #ChivasXV

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