We are committed to safeguarding water resources now and in the future, and to driving better access to clean water and sanitation. Together with WWF, our brand Finish is investing in projects that replenish the Rio Grande and educate Americans about the importance of this river, demonstrating how collective action can make a significant impact. In collaboration with local partners on the ground, we are embarking on four projects aimed at addressing several key issues facing the Rio Grande/Rio Bravo. #ThisIsReckitt #Finish #ForACleanerHealthierWorld #Water #WWF
Although more than 70% of the Earth’s surface is covered by water, only 0.5% of that is actually available for use as freshwater. Addressing the complex issue of water scarcity requires collaboration from many entities and sectors. That's why WWF is partnering with Finish, a Reckitt brand, to raise awareness about water scarcity issues, focusing on one of America’s most important and endangered rivers – the Rio Grande/Rio Bravo. https://lnkd.in/gmF3ANuQ