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The details on the Chantara Strap Midi Dress 💫 Dress By: REBECCA VALLANCE Come see this beauty. #dress #midi #rebeccavallance #oakville #bytocca #blackcaviarfashion #nyc #toronto #luxuryfashion #motherofthebride #weddingseason #gala #eveningwear

Evening wear for all occasions. This is what we strive for at #ByTocca & Black Caviar Fashion. We have exclusive brands for all events, special occasions, wedding guests, mother of the bride & groom…. And the list goes on. Vineyard wedding? No problem. We got you! Have a wedding next weekend and still haven’t found a dress? Come stop by our boutique. We look forward to seeing you. Upcoming events: Inventory Blowout Sale for ALL of August. Launching our new e-commerce platform where you will have certain evening wear brands at your fingertips. Happy Saturday. #retail #dress #eveningwear #motherofthebride #motherofthegroom #weddingseason #oakvillebia #downtownoakville #luxuryfashion #frascaradesigns #gretaconstantine

The beauty of the underwater motif! Introducing ‘By the Bay’ strap midi. Dress By: REBECCA VALLANCE Invest Oakville Downtown Oakville Business Improvement Association #midi #dress #gala #weddingseason #oakville #bytocca #blackcaviarfashion #downtownoakville #oakvillebia #toronto #kitchener #gta #luxuryfashion

Trunk shows. A big part of our business. Each fall & spring, we plan a trunk show with some of the exclusive brands we carry. #Frascara #GretaConstantine #LoveShackFancy And more. It’s a chance for our clients who have weddings coming up, to jump on styles and fabrics that have not been released yet. Follow us so you don’t miss our #trunkshow announcements. #weddings #fashion #mob #mog #weddingguest #gala #fallfashion #bytocca #blackcaviarfashion

A classic little black dress #LBD Dress by: Frascara Designs - Beker Fashions #blackdress #eveningwear #luxuryfashion #oakville #bytocca #blackcaviarfashion #weddingseason #mob #mog #gala #cocktaildress

Strategies for new #product launches: Build buzz around your business. We are receiving new product weekly. Some items are staples that we always carry. Some items are curated based on what our customers ask for and what certain “trends” are happening currently in the fashion industry. #socialmedia is a big part of our product launch strategy. We are currently building out a new e-commerce platform that will serve the next 5-10 years for us as a business (be on the lookout for that announcement). E-commerce allows us to reach new clientele in different markets that cannot commute to our physical boutique. Our #email marketing campaigns are always a hit with our current client base. We have thousands of emails in our database and they provide a steady touch point for us. A few tips and tricks on how we do business. #emailmarketing #luxuryfashion #fashionbusiness #dresses #eveningwear #weddingseason #oakville #toronto #bytocca #blackcaviarfashion #cocktaildresses #galaseason

A summer mini. ☀️ Dress by: Helsi #shophelsi #minidress #summervibes #summerfashion #weddingguest #weddingseason #bytocca #blackcaviarfashion #oakville #toronto #nyc

Prepping for our annual month of August sale. A full 30 days to grab some elegant items at very good prices. “Sale” months are a great way to manage your inventory, gain new clients, and set up for the next season. Fashion changes like the weather… and we always make sure we are changing with it! Come see us starting August 1st. 25-75% off select inventory. You don’t want to miss it. More details to come closer to Sales launch on August 1st. #sale #inventory #bytocca #blackcaviarfashion #retailtherapy #luxuryfashion #eveningwear #gala #specialoccasion #weddingseason

Vineyard wedding vibes. Dress by: DVF (Diane von Furstenberg) #dvf #dianevonfurstenberg #weddingdress #weddingseason #outdoorwedding #vineyard #nyc #oakville #bytocca #blackcaviarfashion

Best form of contact to stay in touch with clients about new product releases, inventory, etc: Mailchimp. We have found it’s the best automated platform to stay in touch. Be on the lookout for our weekly email blasts updating you of future events, brand releases, etc. Happy Saturday to all of our retailers who are hustling! #retail #mailchimp #fashion #hustle #luxuryfashion #gretaconstantine #frascara #wayneclark #likelynyc #dvf