Broadsign

📅 Mark your calendars! Next week, we're proud sponsors of the CSP Retail Media Network Forum, happening in Schaumburg, IL. If you plan on attending, connect with Broadsign’s Sales Director, Retail Media Jonathan Franco. He's ready and eager to discuss all things retail media and the retail media space. See you there 👋 #RetailMedia

🇮🇹 The countdown is on! We're just a few weeks until the World Out of Home Organization Forum in Milan, and the Broadsign team can’t wait to connect with fellow #OOH experts. While you’re there, make sure to catch Gavin Lee, Senior Director of Product at Broadsign, sharing the stage with Annie Rickard, Managing Partner at OOH Capital, and Helen Bull, OOH Trading Director at Dentsu | Amplifi Together, they'll dive into the future of automation in #OOH and look at how it’s reshaping the #OOHindustry. 🚀 That happens on Wednesday, November 6th at 10 AM—you won't want to miss it! 💡 Want to meet with a member of our team? Book a meeting here 👉 https://lnkd.in/ejTXzjVp Get more event details + registration here: https://lnkd.in/eVa5ntGQ

📢 BIG NEWS 📢 Screenverse and Broadsign are partnering to maximize #pDOOH opportunities! We're excited to announce that Screenverse has integrated its extensive network with Broadsign’s SSP, working to bring all 100,000+ screens onto the platform. Over 12,000 screens have been onboarded, with more on the way in the coming months. 🎉 Check out the partnership overview below to learn how Screenverse and Broadsign are helping advertisers access premium DOOH inventory and streamline omnichannel campaigns! 👇

🛒 In the ever-evolving world of retail, in-store touchpoints within retail media networks (RMNs) are a pivotal development. Despite e-commerce's rise, brick-and-mortar shopping is here to stay because it can engage shoppers at crucial points during the in-store experience. For example, relevant messaging displayed at the point of purchase can drive engagement and influence shoppers who are already in a buying mindset. 📖 In our latest article, we look at why this integration is so necessary for growth and sustainability in the modern retail landscape—and how it's helping create a more cohesive experience in online and in-store interactions. Give it a read 👇 #RetailMedia #RetailMediaNetworks #InStoreSignage

📅 In two weeks: Broadsign is thrilled to be hosting TAP Network on October 30th for an in-person presentation on compensation trends in Montreal's gaming and tech sector. We hope you'll join us! Registration is free, and light food and refreshments will be provided. Don't miss out! 👇

🇮🇹 The Broadsign team is gearing up for the World Out of Home Organization’s Europe Forum in Milan, Italy, from November 4-6. We’re proud sponsors and eager attendees of this event, and we're looking forward to connecting with fellow industry leaders and experts from around the globe. Want to meet with a member of our team? Book a meeting here 👉 https://lnkd.in/ejTXzjVp Get more event details + registration here: https://lnkd.in/eVa5ntGQ

📈 Did you know that brand lift studies are the most requested measurement tool we offer? Join Broadsign and Happydemics for a live webinar on October 24, 2024, at 10 AM ET to discover how you can leverage brand lift studies to measure the impact of your #DOOH campaigns. Led by Virginie Chesnais, Chief Marketing Officer at Happydemics, and Ryan Pogy, Director of Data Partnerships at Broadsign, this webinar will guide you through everything you need to know about brand lift measurement. You'll also gain insights into how leading brands are using brand lift studies to track metrics like ad recall, attribution, brand perception, ad clarity, consideration, and purchase intent. If you're looking to enhance your DOOH strategies, don't miss out—this session promises to be packed with valuable insights. Reserve your spot 👉 https://lnkd.in/ekECfSU3

✨ Live from New York... it’s Broadsign at the DPAA #VideoEverywhereSummit at Pier 60! 🍬 Be sure to swing by our booth, say hello to the team, and grab some sweet treats while you're at it. And catch our Content Marketing Manager and the summit's official field correspondent, Kayla Caticchio. She'll be interviewing attendees and gathering insights throughout the day. #DPAA #OOH #DOOH

💫 Meet Jonathan Franco, Broadsign’s resident retail media expert! 💫 With nearly 15 years of experience in the retail media space, Jonathan has worked alongside top retailers and brands, crafting innovative campaigns that influence shopper behaviour. Jonathan is passionate about in-store digitization and driving results, making him an invaluable part of our team. Want to catch up with Jonathan? Next on his agenda: he'll be attending the DPAA Global Summit on October 15 with our team of Broadsigners. Then, he's wrapping up the month in Schaumburg, IL, for the CSP Retail Media Network Forum on October 27-28!

🔔 REMINDER 🔔 We're less than a week away from the DPAA Video Everywhere Global Summit, happening on October 15th in NYC. As proud event co-sponsors, we're gearing up for an amazing day of insights, networking, and all things out-of-home. If you're attending, be sure to stop by our booth to say hello to our team of Broadsigners! Here's our Content Marketing Manager and the event's official field correspondent Kayla Caticchio sharing what she's excited about 👇 If you want to connect with the Broadsign team, book a meeting here: https://lnkd.in/ejTXzjVp See you next week 👋 #AWNewYork24 #VideoEverywhereSummit