Evolve PR

Want to learn how to write effective news posts that inform your community AND get read? The latest on our blog is all about The Anatomy of a News Post. Check it: https://lnkd.in/gB_qwx9d

We're sending a couple of folks down to Los Angeles next week for Summer Game Fest! Let's meet up if any of these apply to you: 😰 You're a game dev who's getting all sweaty just thinking about marketing. Like, having to actually pitch press and creators and make a Steam page and submit to showcases and organize events and pitch interviews and send out review codes and still make a game and have time for your family and dogs. Yucky, sweaty work. ✍ You're press who want to work with us on any of the great AAA and indie games we work on. Cuz you wouldn't want to miss out on the next Dave the Diver or Enshrouded or Cyberpunk or Frostpunk or Promotionpunk (okay that last one is make-believe, but we worked on the other ones!). 🐑 You're the only community manager responsible for herding tens of thousands or millions of players--who are always, totally, 100% reasonable and don't expect too much of you--and you could really use some help answering questions and posting fun stuff on socials, but it's hard to convince your boss to hire a whole new department, but you really could use some sleep, and maybe they'll let you hire some extra hands for a few months? 🤑 You're a creator who wants access to early builds and events and cool stuff for the games we work on. And maybe even, like, get into paid campaigns and stuff. Cuz we like to spend clients' money when they let us. 🏖 You're a dev or publisher who just wants a break from having to think about PR and marketing, y'know, cuz, like, it would be sweet if someone else could do the work for you and you could sit on a beach and chill and not have to login to Slack just for one damn day, and know the job was getting done well, cuz you bet your m&F*$! ass you deserve it. Hit us up here or via email (info (at) evolve-pr.com works) or whatever, and we'll set it up! You're a game dev or something and you want a really cool trailer but then you start making your trailer and you realize it's actually a lot harder than you thought, and then you think about the other people on your team (above) who are on a beach and not thinking about it, and couldn't you just have someone else make a great trailer for you?

"I dunno, our brand voice is preeeeetty distinct..." No worries, we got you! We have some room to bring in new projects and clients on the community and/or social side, and we'd love to enlist our chameleon-like powers of adaptation and disguise (and uhh... eating bugs? okay, the metaphor is wearing a bit thin) to help you out. Lots of indie-friendly options, as well as AA/AA, so hit us up if you wanna find out more. 🦎

YOU: An overworked games CM wearing too many hats. US: Evolve’s Community team of game industry vets who can bear the load and make your job easier. We’ve worked with clients big + small! We’re also RAD AS HELL and very talented (and humble). Hey, you may know us as that PR agency (I guess it says so in our name), but we do a lot more than that. Our Community team has been working on all aspects of social and community development, from content production and copywriting to Discord management and ongoing influencer engagement. We'd love to connect with some new teams this year, so hit us up at newbiz@evolve-pr.com if you wanna chat! #communitymanagement #communitymanagers #socialmedia #socialmediamanagement #omgstupidhashtags #wtfimstillwritinghashtags

As we head into preparations for big summer events and announcements, PR and marketing teams are faced with a big question: where should we showcase our game(s)? Our Insights team spent hundreds of hours analyzing last summer's showcases to help us (and you) understand which events are most effective in generating media coverage and social engagement. Take a look at the TLDR version of the study below; let us know if you want the full study, or, y'know, just hire us to do this kinda thing for you!

It's rare that we get to share a behind-the-scenes look at trailer production, but the folks at Offworld Industries were kind enough to let us show you this glimpse of multi-camera capture on our Starship Troopers: Extermination Update Trailer. Emily Kolm led the capture sessions, with 10 actors, 3 cameras, and 34 hours of total capture time! Hear what goes on to coordinate this complex dance, all to get the perfect shots. https://lnkd.in/gKUifm_V And hey, if you'd rather not do all this yourself, why not hire Evolve Originals to do it for you? 😎 <-- That's us being cool, turning an informative post into a sales pitch!