Flightpath Software Inc.

Analytics are the key to effective podcast growth. They're instrumental in making informed decisions and choosing strategies that have meaningful results. On the latest Podcast Perspectives, Jeff Umbro speaks to Sean Howard, the CEO and founder of Flightpath Software Inc., a predictive podcast analytics platform. Together, they discuss the ways that podcast ad buying has evolved over the years, and what Sean predicts this space will look like in the future. Listen to hear more about... 🎤 How podcast ad buying transformed with the start of DAI (digital ad insertion) 🎤 Jeff's special role in Flightpath's origin story 🎤 The different types of challenges that ad buyers and publishers face Watch the full episode here: https://buff.ly/4bjZnZJ

Great time in this throw-down chat with Jeff Umbro on Podcast Perspectives. We share: - what drove me to find a better solution for buyers and publishers in the podcasting space - the single greatest thing holding publishers back from financial success - what some buyers ask for that cuts your revenue by 80% - the mistakes we have both made along the way https://lnkd.in/gnfrKqSN

There are few things more damaging to future revenue than having your Operations teams pacing on actuals due to a lack of access to reliable predictive performance tools. https://lnkd.in/g-FcSSan

We're excited to announce our partnership with Barometer and provide podcast publishers with powerful advanced ad performance forecasting and invaluable audio intelligence around brand suitability and trust. 

Exciting Partnership Announcement 🚀 We are thrilled to announce a strategic partnership between Podcast Nation and Flightpath Software Inc. We had the privilege of spending valuable time with CEO Sean Howard and CRO Laurie Belleau at Podcast Movement Evolutions in March, where we gained deeper insights into Flightpath's innovative platform. The entire team offers invaluable expertise in the podcast industry and have been an absolute pleasure to collaborate with. Partnering with Flightpath grants our sales team instant access to dependable inventory availability, giving us a competitive advantage in campaign bookings. Additionally, Flightpath empowers our ad-ops team with cutting-edge forecasting tools and data-driven insights, enhancing our ability to foster strong relationships with our buyers. We've struck gold with this partnership and highly recommend you book that demo call! Stay tuned for more updates.

This has been a while in the making, so I'm super thrilled to announce we have onboarded Realm onto Flightpath. We truly enjoy working with their killer team and I'm excited to see what we can do together. https://lnkd.in/gh_eTdPa

We're looking forward to working with the talented team at Realm! Read more: https://lnkd.in/ejPWZph8

"On the buy side, it was frustrating how hard it was to give people money in this space." Shout of thanks out to James Cridland and the Podcast Business Journal for this interview. And for using a photo of 30 year old me. :) https://lnkd.in/g8yCP3bc

“While looking at network wide data is critical for big picture decisions, conversations with our clients over the last few months revealed that being able to analyze data at the show level was just as critical,” shares T.H. Ponders, lead UX designer at Flightpath.

We're delighted to announce our newest partnership with Glassbox Media! “We chose Flightpath Software Inc. because it allows all of our teams across sales, account management, and ad operations to be more responsive to ad buyer needs, and ensures we are one of the first calls they are going to make,” said Christopher Whitman, Glassbox Co-Founder and Chief Strategy Officer. Read more: https://lnkd.in/gj4FWEUS #adtech #revenueoptimization #podcastmonetization #podcasting