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👻 Happy Monday everyone! You know what time it is, here’s another episode of Marketing Monday! Each week, we share exciting industry news or great opportunities in the field. Here are some new and exciting opportunities for entry/mid level marketers in Toronto! 🙌 Make sure to follow us so you don’t miss any new job posting posts :) 💌 Digital Marketing Apprentice - OVO Sound @ Sony Music Entertainment Toronto, ON https://lnkd.in/gsc5DttN 💌 Intern@ Middle Child Toronto, ON https://lnkd.in/g6V4WCJ5 💌Brand Marketing Specialist@ OLIVER Agency - North America Toronto, ON https://lnkd.in/gEPPNW8a 💌Marketing Specialist@ Cuso International Toronto, ON https://lnkd.in/g_Gz7Kxi 💌Strategist, Global Brand@ Wikimedia Foundation Toronto, ON https://lnkd.in/gRUAzXNn 💌Social Media Specialist, The Social, Bell Media @Bell Toronto, ON https://lnkd.in/g49kVJNP 💌Brand Operations Specialist @ Mejuri Toronto, ON https://lnkd.in/g4Q7Bi9A 💌Specialist, Global Retail Marketing**@**Canada Goose Toronto, ON https://lnkd.in/gJDbwWug -- 🙌 We are digiTO, a Toronto-based non-profit organization that unites marketing professionals to discuss industry trends, share news, explore new technologies, and exchange best practices. Our mission is to foster growth, celebrate potential, and uplift each member. 🌟 Follow us for more marketing-related content and job opportunity lists!

How To Boost Your SEO Strategy 📈 In today’s digital landscape, a strong SEO strategy is key to driving visibility and growth. Here are five essential steps to enhance your SEO approach and connect with your target audience more effectively: ✨ Comprehensive Keyword Research – Discover high-impact keywords, analyze search volume, and understand keyword difficulty to target what truly matters. ✨ Competitor Analysis – Gain insights into your competitor’s strategies, from top-performing keywords to backlink sources, to find gaps and refine your own approach. ✨ Content Optimization – Optimize your content for SEO and user engagement with targeted recommendations to increase relevance and drive traffic. ✨ Backlink Management – Monitor your link profile, eliminate toxic links, and build a strong backlink strategy to strengthen your site's authority. ✨ Performance Tracking – Real-time updates on your rankings, traffic, and overall SEO health keep you informed and adaptable to change. By focusing on these core areas, you can build an SEO strategy that not only boosts your rankings but also delivers meaningful, lasting results. Ready to take the leap? 💡 #SEO #DigitalMarketing #ContentMarketing #MarketingTips #KeywordResearch #CompetitorAnalysis #ContentOptimization #Backlinks #SearchEngineOptimization

😉 Hey LinkedIn friends! Are you ready for this week’s list of new opportunities? Welcome to another episode of “Marketing Monday”. Each week we post about exciting industry news or great opportunities in the field in GTA. Here are some new and exciting opportunities for entry/mid-level marketers! 💎 2025 Graduate Program- Marketing, Brand & Sales @ Bell Toronto, ON https://lnkd.in/gNcxTJ_q 💎 Associate Marketing Manager, Paid Media @ Dyson Toronto, ON https://lnkd.in/g6M9TiBh 💎 Specialist, Social Media and Content Strategy @ Holt Renfrew Toronto, ON https://lnkd.in/gS6KWZcy 💎 Client Solutions Manager | Advertising @ TikTok Toronto, ON https://lnkd.in/gpFqaFe7 💎 Marketing Coordinator @ Osler, Hoskin & Harcourt LLP Toronto, ON https://lnkd.in/ghZW5hs6 💎 Design Technologist, Brand Innovation Lab @ Amazon Toronto, ON https://lnkd.in/geH3maa5 💎 Marketing Intern - Premium Chocolate @ Ferrero Toronto, ON https://lnkd.in/gGU-3hZu 💎 Marketing Intern - Confectionary @Nestlé Toronto, ON https://lnkd.in/gBg-SMnx 💎 Digital Marketing Specialist @ OpenTable Toronto, ON https://lnkd.in/gwARzYja ___ 🤩 We are digiTO, a Toronto-based non-profit organization that unites marketing professionals to discuss industry trends, share news, explore new technologies, and exchange best practices. Our mission is to foster growth, celebrate potential, and uplift each member. 🙌 Follow us for more marketing-related content and job opportunity lists!

The Latest Updates in Google Search Trends You Should Know! Stay ahead of the curve by understanding the latest shifts in Google search behaviour. Here are key trends that could impact your marketing strategies and business decisions: 📈 1. Rising Consumer Interests: Searches around AI-driven tools and sustainability are skyrocketing, signalling a strong consumer preference for innovation and eco-conscious solutions. 🔍 2. E-commerce Surge Continues: Online shopping-related searches show no signs of slowing down. Categories like groceries, fashion, and health products are trending higher than ever. 🎯 3. Local Business Spotlight: Consumers are increasingly searching for local solutions, emphasizing the need for businesses to optimize for “near me” searches and Google My Business. 💼 4. Hybrid Work & Remote Tools: With remote work remaining popular, there's a growing interest in productivity tools, online collaboration platforms, and hybrid work-related solutions. 👩💻 5. Educational and Skill-based Queries: Searches related to online courses, upskilling, and certifications are spiking, especially in digital marketing and tech fields. 👉 How Can This Impact You? Align your content strategy with these trends by focusing on AI, sustainability, e-commerce, and local SEO. It’s also the perfect time to invest in thought leadership through educational content. What trends are you seeing in your industry? Let’s discuss this in the comments!

🚀 Happy Monday everyone! You know what time it is, here’s another episode of Marketing Monday! 👏 Each week, we share exciting industry news or great opportunities in the field. Here are some new and exciting opportunities for entry/mid-level marketers in Toronto: 🔎 Marketing & Communications Specialist @ ASPECT Structural Engineers Toronto, ON https://lnkd.in/gsNkeTEx 🔎 Social Media Specialist@ Twilio Toronto, ON https://lnkd.in/gtTijkEn 🔎 Product Development Specialist - Retail Merchandise, TH, Canada @ Restaurant Brands International Toronto, ON https://lnkd.in/g4MhCARu 🔎 Paid Media Strategist @ NP Digital Toronto, ON https://lnkd.in/g2_zTkxZ 🔎 Senior Marketing Analyst @ HelloFresh Toronto, ON https://lnkd.in/gs4Vbumf 🔎 Brand Activation Associate @ Lavazza Group Toronto, ON https://lnkd.in/g-SjbCrf 🔎 Jr. Art Director @ Publicis Toronto, ON https://lnkd.in/gYmewbbW 🔎 Campaign Manager, Programmatic @ KINESSO Toronto, ON https://lnkd.in/gHgKCjKy #canadajobs #gtajob #marketingjob #torontomarketing #torontojob #jobhunt #juniorroles #job #marketinginternship #jobpostings #newcomerstocanada #studentsincanada #canadacareers #hiring #careers

📊Exploring AI in Programmatic Advertising: Transforming the Future of Digital Marketing 🤖 Artificial Intelligence (AI) is revolutionizing the world of programmatic advertising. From automating ad buying to hyper-targeting the right audiences, AI is enabling marketers to reach new heights of efficiency and effectiveness. But how exactly is it reshaping the game? ✅AI in Ad Targeting & Personalization: AI is helping marketers create highly personalized ads by analyzing user data, behaviour, and preferences in real time. This allows for delivering the right ad to the right person at the right time. 🧭Real-Time Bidding Optimization: AI automates real-time bidding (RTB), ensuring that advertisers bid the optimal amount for ad placements. AI algorithms analyze historical data to predict which impressions will yield the best return, maximizing the value of every dollar spent. 🔋Predictive Analytics for Campaign Performance: AI offers predictive analytics, allowing marketers to forecast campaign outcomes and tweak strategies mid-flight to optimize performance. This reduces wasted ad spend and improves ROI. 💰AI and Fraud Detection: AI-driven algorithms can detect fraudulent activities in programmatic ads, such as bot traffic and click fraud, ensuring that budgets are spent wisely on genuine engagement. 💡Dynamic Creative Optimization (DCO): AI helps deliver dynamic creative ads that automatically adjust elements (images, text, offers) based on real-time data about the user.   As AI continues to evolve, the possibilities for programmatic advertising are endless. Now is the time for marketers to embrace AI and push the boundaries of what’s possible. What are your thoughts on AI in advertising? Let’s discuss how it’s changing the game! 🛜

🚀 Last week, we had the pleasure of hosting our online SEM webinar featuring three incredible guest speakers: Ang Chaudhuri, Courtney Rosebush, and Deepa Totad - Manjunath. Their insights and experiences in the world of search engine marketing (SEM) provided valuable takeaways for both beginners and seasoned professionals. Here are some of the key learnings from the session: 💡 SEM stands out because it's super measurable—you can see exactly how your efforts are performing. 💡 To succeed in SEM, you need a mix of technical skills, creativity, and important soft skills like communication and problem-solving. 💡 AI is changing the game, but it’s not taking over everything—human insights are still key! 💡 We’re moving from focusing on keywords to targeting people’s intentions, so it’s time to rethink strategies. 💡 Google is rolling out new AI tools that could work with platforms like ChatGPT, opening up fresh paid media opportunities. 💡 Keep learning! Staying up-to-date with trends and new tools is crucial to staying relevant. 💡 Networking is huge! And if you're just starting out, tailor your resume to show off your skills and enthusiasm—even if you don't have a ton of experience. 💡 AI will play a bigger role in shaping search strategies, so be ready to adapt and embrace new tech. 💡 Get hands-on experience, certifications, and connect with people in the industry to stay ahead. We want to say a huge thank you to our three amazing guest speakers and everyone who participated in this event. Also, if you'd like to learn more about a specific area of marketing, let us know in the comments! Stay tuned for the next one! 😉 #SEM #marketing #marketinggta #GTA #torontomarketing #digito #semmarketing #marketing #DigitalMarketing #MarketingCareers #CareerOpportunity #Marketing #Toronto #Advertising #Creativity #MultiMedia

🚀 Exciting Webinar TONIGHT! 🚀 Looking to build a career in Search Engine Marketing (SEM)? Join us this evening for a FREE virtual event with industry experts from Criteo, Touché and KINESSO! 🌐 With Ang Chaudhuri, Courtney Rosebush, Deepa Totad - Manjunath Get insights into the evolving SEM landscape, tips to grow in the industry, and advice from seasoned professionals. Don’t miss this opportunity to ask your questions during the live Q&A! 📅 Tonight, 10/10, 8-9 PM, 2024 💻 Join us on Zoom! Register now to secure your spot! https://lnkd.in/gCFmg-x9

🎉 Introducing… Marketing Monday! Each Monday, we’ll share exciting industry news or great opportunities in the field. To kick off this series, here are some new and exciting opportunities for entry/mid level marketers in Toronto! 🙌 If you're looking to kick-start your career in Search Engine Marketing (SEM), this is your chance! Sign up for our FREE webinar to gain insights from industry experts, learn essential skills, and explore new career opportunities in the world of digital marketing. Event sign up link: https://lnkd.in/gCFmg-x9 🔍 Digital Marketing Specialist - Paid Search @ Jewlr Toronto, ON https://lnkd.in/gBNHK8jC 🔍Social Media Marketing Intern @ Growth Boss Toronto, ON https://lnkd.in/ggCAQmvQ 🔍Marketing Automation Consultant @ Ad.systems Toronto, ON https://lnkd.in/gw-EKH82 🔍Product Marketing Manager @ Relay Toronto, ON https://lnkd.in/gF5NXBku 🔍Assistant Brand Manager Marketing @ Marketers on Demand Toronto, ON https://lnkd.in/gs4Vbumf 🔍Social Media Coordinator @ The Brand Power Company (formerly Buchanan Group) Toronto, ON https://lnkd.in/g__76dVS 🔍Social Media Manager - Spontaneous application - Remote @ Keywords Studios Toronto, ON https://lnkd.in/gqdWDnHH 🔍Social Media Manager@ Fièra Cosmetics Toronto, ON https://lnkd.in/gyR5gpw3 #torontojobs #canadajobs #marketingjob #marketing #gtajob #entryleveljobs #canadacareers #hiring #studentsincanada #searchenginemarketing #sem

Join us for a FREE online webinar where we'll explore career opportunities in Search Engine Marketing (SEM). This session will feature two experienced professionals sharing their journeys, insights into the search industry, and practical advice for those looking to grow in the field. After the presentations, there will be a dedicated Q&A session where you can ask your burning questions. ⭐⭐⭐ Speakers __________ Speaker 1: Deepa Manjunath Associate Director, Search & Ecommerce at KINESSO Speaker 2: Ang Chaudhuri Account Strategist at Criteo Speaker 3: Courtney Rosebush Associate Director, Search at Touché! ⭐⭐⭐ What You'll Learn: -The evolving landscape of SEM -How to build a career in the search industry -Insider tips from experienced professionals -Key skills and strategies for success in digital marketing Register today to secure your spot!