Nexoya

Love biking? 🚴🏼♂️ So do we! In fact, the average Nexoya team member has at least two bikes (seriously). So, you can imagine our excitement when bike-components, a go-to for biking enthusiasts everywhere, became our customer. Today, we’re thrilled to share their success story. 🎯 The marketing team at bike-components recognized early on that sustainable growth required a powerful, automated marketing analytics tool. They needed a solution that could centralize their data, optimize cross-channel advertising portfolios, and empower them to make more precise, data-driven decisions for budgeting and efficiency. ✅ That’s where Nexoya came in. The results? Less time spent on manual processes, hitting their target ROAS and POAS, and gaining a whole new level of insight into their data. 💚 A huge thank you to everyone involved Berno Delius, Nathalie Huber, Saskia Schweizer, Philipp S. and Marco Hochstrasser Curious to learn more? 🔗 Check out our latest success story—link in the first comment. #SuccessStory #CampaignOptimization #DigitalMarketing #Nexoya #BikeComponents

Got your Marketing Mix Model (MMM) results but not sure how to turn all that data into action? You’re not alone! 📊 For many marketers, translating MMM insights into effective, ROI-driving strategies is a real challenge. In fact, almost 50% of Marketing Mix Models end up unusable in real-world applications. 🤔 So, how do you ensure your MMM is not only insightful but also actionable? ✅ Our latest blog breaks down 7 essential steps to help make your MMM truly work for you. Bridge the gap between data and decision-making. Ready to optimize your budget and drive real results? Dive into our blog now to find out how - the link in the first comment 👇 #MarketingMixModel #MMM #DigitalMarketing #PerformanceMarketing #BudgetOptimization #Nexoya #MarketingROI

✨ Wrapping up the final big event of the year at the #Intersections IAB Forum 2024 in Milan! 👨🏻✈️🛩️🇮🇹 Our highlight? Hosting two packed workshops alongside dentsu and Vodafone Italy to demonstrate the transformative power of Nexoya’s AI for performance marketing. 🚀 💡 In our sessions, Vodafone shared how they achieved a 13% boost in sales through smarter budget reallocation, while dentsu showcased how Nexoya helped their client drive a 7% increase in revenue and boost overall profit with AI-based automation. A huge thanks to Emiliano Bozzi, Lorenzo Casuscelli, and Jacopo Maraffino for joining us, sharing insights, and bringing Nexoya’s impact to life. And special thanks to IAB Italia for this great experience. See you next year! 👉 Missed us at IAB Milan? No worries—reach out to connect! We’d love to share how Nexoya can help your business grow. #Nexoya #IABItalia #Milan #Italy #DigitalMarketing #AI #Copilot #PerformanceMarketing

Day 2 at #Intersections by IAB Italia 🇮🇹 Don’t miss your chance to meet the Nexoya team at booth #50 and discover how we help marketers simplify budget planning, boost ad performance across multiple channels, and keep costs down. #IABForum #Milan #MarketingTech #AI #Nexoya #MarketingOptimization

Ready for takeoff at IAB Forum Milan! 🇮🇹 📍Join us at Booth #50 to experience the power of Nexoya’s AI Copilot, revolutionizing the way you manage and optimize your campaigns. Don’t miss our exclusive workshops showcasing real results: 1️⃣ Workshop with Vodafone Italy: Discover how Vodafone boosted sales by 13% using Nexoya. 2️⃣ Workshop with United Colors of Benetton Italy: Learn how Benetton achieved a +6% revenue increase by integrating Nexoya’s AI-driven automation. 👇 Seats are limited! Reserve your spot now. Full details in the comments. #Nexoya #IABMilan #Vodafone #Benetton #DigitalMarketing #AI #Event #MarketingInnovation #BudgetOptimization #Copilot

Pronti per lo IAB ? 📍Booth #50 con il team Nexoya 🎤 WS-Room Red 2B - ore 15.45, sarò speaker con Emiliano Bozzi e Lorenzo Casuscelli di Vodafone per presentarvi il nostro co-pilota per la pianificazione del budget adv guidato dall’AI. 🥂Piccolo aperitivo dalle 18 al booth 💬 Speed date dalla piattaforma IAB

We’re on the front page! 🚀 Our Head of Product, Roger Gatti, has been featured in LOUT.plus, sharing valuable insights on how AI-driven scenarios are optimizing marketing budgets for big brands like Benetton Group Italy and bike-components. Many marketing teams still rely on time-consuming and error-prone Excel calculations to forecast budgets, often struggling to optimize performance across channels and communicate the impact of their efforts clearly. This is where AI-powered tools step in—leveraging historical data to create data-driven predictions and scenarios that streamline decision-making. Here are a few game-changing questions AI can now answer for marketers: 🟢 How much more budget is needed to achieve specific revenue targets? 🟢 What would it cost to generate 300 additional leads per month? 🟢 Is the allocated budget sufficient to meet the set marketing goals? 🟢 What impact would a 10% increase or decrease in ad spend have next month? 🟢 How much budget would be required to reach a 275% ROAS? With AI-powered insights like these, Nexoya is empowering businesses to make smarter marketing decisions and achieve their goals more efficiently. 🔗 Want to learn more? Check out the full article in the first comment. #Nexoya #MarketingInnovation #AI #MarketingAutomation #Lout #MarketingTech #Benetton #BikeComponents #AIInMarketing #FutureOfMarketing

What if you could predict your 2025 marketing success today? It’s time to take your budget planning to the next level with Nexoya’s AI-driven Copilot! 🚀 Only one week to go! Join us for two workshops with Vodafone and Benetton Group Italy, where we’ll dive deep into the transformative power of AI in marketing. Discover how these iconic brands have redefined their budget planning and achieved their goals with Nexoya’s AI-driven Copilot. Key takeaways you don’t want to miss: ✅ Plan for the future – Learn how AI can predict shifts and trends to keep you ahead. ✅ Get smarter with your ad spend – Find out how Vodafone Italy increased sales by 13% and Benetton Group Italy saw +6% revenue growth across multiple campaigns all with the help of Nexoya ✅ Work more efficiently – Get practical tips to maximize ROAS and make your life easier. 📍Visit us at booth #50 to explore Nexoya’s Copilot. 👨🏻✈️👩🏻✈️ Meet the team on-site: Marco Hochstrasser, Diana Capitta, Daniele Cabello, Stephan Lindau, Francesca Agostina Rubini, Williams Rizzi 👇🏼 Seats are limited, so save your spot now! Full workshop details in the comments below. See you in Milan! 🇮🇹 #Nexoya #IABMilan #Vodafone #Benetton #Event #DigitalMarketing #AI #Networking #BudgetPlanning #Copilot

A warm welcome to our newest team member, Francesca Agostina Rubini 🎉 We’re beyond excited to have her join our Customer Success team. 🌎 Francesca Agostina Rubini brings a unique blend of international experience, having worked with Accenture Argentina and Avon. She’s studied around the globe too—with a Bachelor’s from Buenos Aires and a Master’s in Marketing from Italy. 🫱🏽🫲🏼 But what really sets Francesca apart is her genuine passion for helping people thrive. She’s all about building strong relationships with our clients and making sure they succeed. 🎶 When she’s not supporting our customers, you might find Francesca running, exploring new places, or even singing—she was once in a band back in Buenos Aires! We’re so happy to have you with us, Francesca Agostina Rubini—bienvenida! We can’t wait to see the great things you’ll achieve with our clients. 💚 #Nexoya #Welcome #CustomerSuccessTeam #MarketingExpert #TeamGrowth

Wondering how to stay ahead in a fast-paced, ever-changing market? 🚴🏼♂️ At K5 - Future Retail in Berlin, we teamed up with Berno Delius from bike-components to reveal how their team stays ahead in the dynamic landscape of performance marketing. In our Masterclass, Berno Delius shared actionable insights into how bike-components leverages Nexoya’s smart automation and AI-based data analysis to optimize campaigns and achieve their target ROAS and POAS. 🎥 Want to learn their secrets? Watch the full masterclass here: https://lnkd.in/eKvtUYRe Want to see how these strategies played out in real life? 👇🏼 Dive into the full success story in the comments below! #Nexoya #K5Berlin #MarketingMasterclass #PaidCampaigns #MarketVolatility #SuccessStory #DigitalMarketing #AI