The Consultancy Group - the strategic marketing consultancy

L'industrie du sport est en constante évolution. Qui aurait pu imaginer l'alliance entre la famille Arnault et la marque Red Bull dans le rachat pour 90M d'euros du Paris FC, club de 2e division? #Luxe #LVMH #RedBull #Sportsindustry #consulting #marketing LVMH Red Bull

🆕 👉 OUR FRIDAY PRESS REVIEW I November 1 2024 Here are some of the most interesting articles of the last weeks selected by The Consultancy Group (Link in story). 📸 Sportspro media, CNN, Adweek #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #book #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing

La succession de John Donahoe chez Nike marque un nouveau chapitre pour l'entreprise américaine. L’occasion de revenir sur l’impact des athlètes qui construisent la renommée de la marque au swoosh. Découvrez l’analyse d’Anthony Schaub pour Bilan Magazine ! 👟

🆕 👉 OUR FRIDAY PRESS REVIEW I October 18 2024. Here are some of the most interesting articles of the last weeks selected by The Consultancy Group. Link 👉 https://lnkd.in/eCb5Xcn9 📸 MarketingDive | CNN | DesignWeek #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #book #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing

The TCG team’s journey to Canada—coordinating innovative marketing engagements, producing a bespoke TV show, and proudly supporting a prestigious global equestrian event. 🏆✨ Stay tuned as we continue to bring creativity and excellence to every project! 🚀 #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing #consulting #articles #news

Balancing Precision ⚙️ and Human Touch 🧑⚖️ As AI technologies like Hawk-Eye and VAR enhance accuracy and fairness in officiating, they also raise questions about the diminishing role of human judgment in sports. While AI excels in objective decisions, human referees bring empathy, context, and emotional understanding that technology cannot replicate—especially in subjective disciplines like figure skating. The challenge ahead lies in harmonizing technological advancements with the essence of human-driven competition. #MarketingStrategy #BrandAwareness #Olympics #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing #consulting #articles #news

🆕 👉 OUR FRIDAY PRESS REVIEW I October 4 2024. Here are some of the most interesting articles of the last weeks selected by The Consultancy Group. Link 👉 https://lnkd.in/eZtTJDVV 📸 AdWeek | CNN | FashionUnited #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #book #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing

The TCG team was in Zurich this August! 🇨🇭 We energized the crowd with dynamic activations and immersive experiences. 🎯 Proud of the unforgettable moments and leads generated for our client. More to come! 🌟 #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing #consulting #articles #news

🆕 👉 OUR FRIDAY PRESS REVIEW I September 20 2024 Here are some of the most interesting articles of the last weeks selected by The Consultancy Group. Link 👉 https://lnkd.in/e5P_KqSx 📸 Time | MarketingDive | ArtNewspaper #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #book #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing

Ever wondered how your feed is curated? 🤔 Swipe through our carousel to get the inside scoop on how social media algorithms work and learn how to make them work for you! #TheConsultancyGroup #bespoke #branding #marketing #contentmarketing #book #sports #strategizeyourbusiness #digitalmarketing #content #socialmedia #socialmediamarketing