Tomorrow's Associations

How can #associations move beyond passive engagement to build an active, collaborative community focused on co-creation and deeper member connections? 🎙️This episode of the Association Hub Podcast dives into the key findings from the 2024 Association Engagement Index and shares valuable insights and actionable tips on personalisation, agile engagement, and multichannel outreach. To listen to the podcast 🎧👇🏼 Get your free copy of the report 🔗 https://lnkd.in/e4BxKspD Thank you, Angela Shelton and Answers for Associations, for this opportunity! ✨ #AssChat #AssProfs #AssociationInsights #AssociationLeadership #MemberEngagement #CommunityBuilding #EngagementStrategies #AssociationPodcast #FutureOfAssociations

💡#AI can help leaders become more human by enhancing qualities like awareness, wisdom, and compassion. As #association leaders, investing in both AI and human potential is key to navigating the future of work. The "AI-augmented leader" uses AI to amplify human strengths and drive smarter, more strategic decision-making. 🧠 💎 This insight from Harvard Business Review highlights how AI can catalyze a new era of human-centered leadership 🔗 https://lnkd.in/g9FVxeva MCI assists association leaders in harnessing AI, offering expertise and solutions tailored to their organization unique needs. 🎯 Let’s embrace AI for stronger, more effective associations. Connect with one of our experts today. 📩 https://lnkd.in/gMMAAe4z #AssociationLeadership #InnovationLeadership #DigitalTransformation #FutureOfWork #AIInAssociations #TechAndLeadership #LeadershipTrends

#associations Join us for our next Global Growth Series webinar: Repurposing Content for Global Impact and Revenue Expansion 🌍 📅 October 21, 2024 🕐 1:00-1:45 p.m. EDT 💻 Live Webinar This 45-minute session is designed for association leaders who are expanding globally or already operating internationally. Our expert panel from leading U.S. medical associations will share strategies on monetizing content while maintaining the core value of your annual events. Key insights include: ✨ Monetizing existing content without compromising event integrity ✨ Strategic content distribution to expand reach and enhance visibility ✨ Leveraging partnerships to foster global dissemination and societal impact 🎙️ Host: Nikki Walker, Global VP, Associations & Communities, MCI 👥 Speakers: Dan Reyes, American Academy of Dermatology (AAD) Isabelle Lorant, American College of Cardiology (ACC) Lori Agbonkhese, American Urological Association (AUA) Samir Kalia, Managing Director, MCI India 🔗 Register here: https://lnkd.in/es8Upz6s #GlobalGrowth #ContentMonetization #AssociationLeadership #Webinar #ContentStrategy #RepurposingContent #InternationalExpansion MCI USA 

What’s fueling member engagement? Are there gaps in your current strategy? 🔍 Join MCI's Global VP, Nikki Walker, and Julian Smith, Director of Memcom, for an insightful fireside chat, where they’ll uncover the keys to boosting member engagement. 🚀 💡 Discover data-driven insights and gain a powerful framework to better understand and personalize your members' journeys. Walk away with actionable strategies to take your engagement to the next level! 🎯 Don’t miss this chance to elevate your approach. 👇 ✅ Register today: https://lnkd.in/ehqHybNX 📅 16th October 2024 🕓 12PM - 1PM GMT 📍Online #Associations #MemberEngagement #BoostEngagement #EngagementStrategy #CommunityBuilding  #AudienceEngagement #MembershipGrowth #EngagementTrends

📌 Back to the basics… Association management is at the core of any membership-based organization. It’s more than administrative tasks—it’s about driving growth, engagement, and retention. From building relationships with members and sponsors to managing events, communication, and finances, these key elements shape the future of your association. 💎 At MCI, we help #associations master these fundamentals by creating tailored strategies that boost member engagement, drive event success, and explore new revenue streams. Want to know how? 🤔 Let's connect—read the article to learn how we can help your association thrive! 🔗 https://lnkd.in/e_gf6Yyc #AssociationManagement #MembershipEngagement #NonProfit #AssociationGrowth #StrategicPlanning

What’s fueling member engagement? Are there gaps in your current strategy? 🔍 Join MCI's Global VP, Nikki Walker, and Julian Smith, Director of Memcom, for an insightful fireside chat, where they’ll uncover the keys to boosting member engagement. 🚀 💡 Discover data-driven insights and gain a powerful framework to better understand and personalize your members' journeys. Walk away with actionable strategies to take your engagement to the next level! REGISTER TODAY 🔗 https://lnkd.in/ehqHybNX 📅 16th October 2024 🕓 12PM - 1PM GMT 📍Online #Associations #MemberEngagement #BoostEngagement #EngagementStrategy #CommunityBuilding #AudienceEngagement #MembershipGrowth #EngagementTrends

"Innovation is at the heart of what we do everyday." In this interview, Shawn Pierce, President of Strategic Events, Meetings & Incentives at MCI USA, discusses how we drive innovation to elevate client success. Discover JADE, MCI’s game-changing AI tool that streamlines registration, delivers insightful demographic reports, and empowers attendees and exhibitors with powerful profiling features. 🚀 🎥 Watch now to see how we make a difference! #AItool #Innovation #EventTech #EventManagement #StrategicEvents #ClientSuccess #DigitalSolutions #EventInnovation #ExhibitorSuccess #Associations

For the WoodWorks Summit in Vancouver, the Canadian Wood Council partnered with MCI Canada to drive sales and increase ROI through a cutting-edge omnichannel advertising campaign. 🎯 Leveraging AI-powered audience segmentation, we precisely targeted key professional groups such as interior decorators and design professionals. Combined with strategic press coverage and incentives, including discounts and financial rewards, this approach significantly boosted sales and maintained high engagement levels throughout the campaign. 💡📈 Highlights: 🔸 73.67% ROI – CA$1.73 in revenue for every CA$1 spent! 🔸 452,199 ad impressions and 4,169 clicks 🔸 101,717 consumers reached through press, with 36 press mentions Our approach? Constant monitoring, data-driven refinements, and a multi-platform strategy that reached the right people at the right time. Read full story 🔗 https://lnkd.in/ezwG5U7e #TradeAssociations #IndustryLeadership #AssociationGrowth #EventMarketing #DigitalMarketing #AI #OmnichannelAdvertising #SustainableDesign #MarketingStrategy #ROI #WoodWorksSummit #CanadianWoodCouncil 

A leading financial organisation was faced with the challenge to refresh their flagship annual event without losing its core values. With a loyal audience craving innovation and exhibitors seeking greater visibility, MCI FRANCE stepped in to redesign the event experience, both on-site and digitally. 💼 ✨ 💡 Our strategy? A new venue, revamped sponsorship packs, innovative formats, and a hybrid approach to engage a younger, more diverse audience. The results speak for themselves: ➕ 46.7% revenue growth from 2022 to 2024 ➕ 27.8% increase in exhibitors ➕ 93% partner satisfaction across 2022 and 2023 The 2024 edition is already shaping up to be the best yet, with 82 partners confirmed months ahead of the event. 💪🏼 Curious how we can help your event thrive? Let's chat! 🔗 https://lnkd.in/eHtxZG9g #EventInnovation #RevenueGrowth #HybridEvents #EventStrategy #FinancialSector #ExhibitorExperience #ClientSuccess #AudienceEngagement #SponsorshipOpportunities #EventTransformation #PartnerSatisfaction

#associations Explore exclusive insights and strategies in the latest edition of IN THE LOOP: ✨ 🔎 DISCOVER how MCI USA’s strategic partnership with WOCN® boosted exhibitor numbers by nearly 7%, generated $67,000 in new sponsorships, and secured future exhibit revenue. 📈 LEARN innovative fundraising strategies for non-profits, including virtual events, mobile giving platforms, and social media campaigns, to engage broader audiences and ensure sustainable growth. 🤝 EXPLORE how strategic guidance and flexible support help startup associations build strong operational foundations, fostering sustainable growth and long-term success. More EXPERTS' INSIGHTS: 💡 Nikki Walker will discuss data-driven strategies and the AEI Engagement Loop framework on October 16th during a webinar organised by AEI endorser Memcom. 💚 Antonio Guadagnoli shares key tips on navigating sustainability regulations and making events more carbon-neutral and eco-friendly. 🎯 Meighan Jury explains MCI’s consultative approach, highlighting how collaboration resolves client challenges and builds lasting partnerships. 👩🏼💻 Carly Heideger, CEM, Lindsay Roberts, and Elisa Perodin, CMP, CEM explore strategies to boost event ROI through targeted marketing, dynamic content, and innovative sponsorships in their latest webinar. 👉🏼 Don't miss out—read the full newsletter now! 🔗 https://lnkd.in/eudE9rpA and subscribe to future editions 📩 associations@wearemci.com #Insights #StrategyInsights #IndustryTrends #LeadershipTips #BusinessGrowth #AssociationSuccess #EventStrategy #Innovation #ThoughtLeadership #Sponsorship #Engagement #InternationalConsultant #Data #Sustainability #ROI #EventROI