ULEVUS

Designers as Cultural and Economic Storytellers: Shaping Identity and Growth. Design has always been a powerful drive that molds culture, identity, economies, and even the way we perceive the world. Designers narrate history, define trends, and inspire the future through visual storytelling, influencing movements, innovation, and belief systems. But how do designers contribute to cultural and economic growth? In this new webinar series, we explore this question with designers from diverse disciplines as they share how their work has shaped industries, transformed communities, and driven innovation. Join us for the Ulevus Design Webinar as we speak with Kevin Mukuri about his journey as a designer and how his work as the head of design at Cold Laundry and MAYZ shapes culture, enhances self-perception, and contributes to economic growth within the industry. #Ulevus #UlevusDesignWebinar #KevinMukuri #UlevusCesign

I’m excited to share this reception table at the newly refurbished National Theatre! Commissioned as subcontractors by Black Pelican group, which handled all the Lobby furniture, our role was to develop the design concept into fabrication-ready drawings using computational design and digital fabrication—and we didn’t stop there. We also handled the full fabrication and production, ensuring precision and craftsmanship in execution. The table is crafted from Corian and MFC boards, combining durability with a seamless, sculptural aesthetic. Design concept by SI.SA ( Studio Imagine Simply Architecture ), this piece highlights the power of parametric design and digital manufacturing, resulting in a striking centerpiece for such an iconic space. #ComputationalDesign #DigitalFabrication #ParametricDesign #NationalTheatre #Architecture #DesignInnovation #MadeWithTechnology #Corian #FurnitureDesign

This reel captures the warmth and collaborative spirit of our Marcom Meet & Connect3 event over the weekend 🧡 ... We had 40+ marketing and communications professionals connect, share, and learn together, featuring insightful group discussions, engaging storytelling, and our convener Larry Agbornyenty sharing about Marcom Circle's vision and mission. Immense gratitude to everyone who made this event a success Regina Sondo Fabrice Tchakounte Gabrielle Larissa Tchabet Regina Leke TANDAG Enow-orock Nelson Enyong Etchu MSc. Pauline-Christine Ngangue Diane Poueny Nanyan Isidore Anselme Buh Kangha, Sinet Akih Daniel Enow Bisong Didier TIOMELA Marceline Colette Dolores Ambono Messina Cinderella Sansu Cyrille Djami Barbara T. Jude Nsoh Mafue Forchu Ayo Lasisi Elizabeth marie NKUM Aidan Trevor Akuo Ehoh Yéléna AKOUMA Nicole A. Ateghang, MBA Fombin Anyibeza Vivian Arnold Sigala Yann William, PSM®SSM® Nalowa Munge Ngole Thierry Marius YEMELI KUETE nkwenti Michael Isabelle lafon Aymeric Ndo #MarcomCommunity #CameroonBusiness #MarketingEvents #ProfessionalDevelopment

Join us for the Ulevus Design Webinar as we speak with Kevin Mukuri about his journey as a designer and how his work as the head of design at Cold Laundry and MAYZ shapes culture, enhances self-perception, and contributes to economic growth within the industry. 📅 Date: Today, February 27 ⏰ Time: 4 PM West African Time 📍 Where: LinkedIn Live Register now: https://lnkd.in/ehsZVqGv Don’t miss this inspiring conversation! #UlevusDesignWebinar #KevinMukuri #DesignAsStorytelling #FashionWithPurpose #DesignForGrowth

Designers as Cultural and Economic Storytellers: Shaping Identity and Growth Join Kevin Mukuri in the Ulevus Design Webinar series, "Designers as Cultural and Economic Storytellers: Shaping Identity and Growth" series. Kevin Mukuri, a Cameroon-born fashion designer, has spent over a decade designing for global brands, like Cold Laundry. He uses design to draw out their bold spirit, allowing those who wear his line to truly stand out and exhibit confidence. His desire to use design as a visual storytelling and economic growth. Don't miss this exclusive session as Kevin shares his journey and how his design propelled a global brand and a generation. 📅 Date: February 27, 2025 ⏰ Time: 4 PM West African Time 📍 Where: LinkedIn Register Now https://lnkd.in/ehsZVqGv #UlevusDesignWebinar #KevinMukuri #FashionDesign #VisualStorytelling #DesignForGrowth #MAYZ

Design has always been a powerful drive that molds culture, identity, economies, and even the way we perceive the world. Designers narrate history, define trends, and inspire the future through visual storytelling, influencing movements, innovation, and belief systems. But how do designers contribute to cultural and economic growth? In this new webinar series, we explore this question with designers from diverse disciplines as they share how their work has shaped industries, transformed communities, and driven innovation. Join Kevin Mukuri in the Ulevus Design Webinar series, "Designers as Cultural and Economic Storytellers: Shaping Identity and Growth" series. Don't miss this exclusive session as Kevin shares his journey and how his design propelled a global brand and a generation. Register Now! https://lnkd.in/e8Z-ZkX4 hashtag #UlevusDesingnWebinar hashtag #Ulevus hashtag #DesignThinking

The Ulevus Design Webinar is back! The Ulevus Design Webinar is back with a new series: "Designers as Cultural and Economic Storytellers: Shaping Identity and Growth." Design has always been a powerful drive that molds culture, identity, economies, and even the way we perceive the world. Designers narrate history, define trends, and inspire the future through visual storytelling, influencing movements, innovation, and belief systems. But how do designers contribute to cultural and economic growth? In this new webinar series, we explore this question with designers from diverse disciplines as they share how their work has shaped industries, transformed communities, and driven innovation. We have amazing and impactful guest speakers lined up for these series, and we can't wait to introduce you to our first speaker, a global fashion designer, reshaping the fashion industry with design. Join Our Ongoing Design Learning Journey Join us for an inspiring conversation on Thursday, February 27, 2025 at 4 PM West African Time on LinkedIn Live. 📌 Save the date! Registration opens on Monday. #UlevusDesignWebinar #DesignAsStorytelling #CulturalIdentity #EconomicGrowth #InnovationThroughDesign

The Williamstown Theatre Festival is one of the most prestigious performing arts events in the US, presenting innovative theater in the small-town setting of Williamstown in the Berkshires of Western Massachusetts. Founded in 1954, the Festival has helped shape American theater over the past seven decades. Andrea A. Trabucco-Campos and team have created a new identity for the Festival that matches the scope of its artistic vision. Bold, imaginative and direct, the framework is anchored in Williamstown’s mission to expand the expression of theater and its essential role in society. At the heart is a visual metaphor of space, taking the form of an abstracted stage that dynamically shifts with new content. Pentagram worked closely on the project with Festival leadership, including Raphael Picciarelli, Williamstown’s managing director of strategy and transformation. The new look coincides with the appointment of the playwright Jeremy O. Harris as the inaugural creative director of the Creative Collective, a new initiative that will help guide the Festival’s artistic direction. The powerful wordmark is built of custom letterforms with geometric cuts and angles inspired by stagecraft. The typographic signature brings together Times New Roman with the bolder Review (by Commercial Type) to achieve a combination of timelessness and immediacy in every piece of communication. A new naming structure pairs the “W” monogram with the numerical designation for this year’s edition (the 2025 season is W71). The color palette references the natural landscape of the Berkshires, with colors like Sky, Earth, Grass and Sun. The identity positions the Festival and its programming as a force in changing perspectives and expanding experiences. The stage system is powered by a motion behavior that adapts and reveals new content––visually capturing the multiple perspectives of a viewer of live performance. Check out the full case study: https://lnkd.in/e_47PqaY

To all the entrepreneurs, intrapreneurs, solopreneurs, and aspiring business leaders who joined us at the Ulevus Business Evening in Douala, we appreciate you! To our partner Doprend Services and our sponsor PURPOSE, thank you for planning this amazing event with us. To our amazing speakers Larry Agbornyenty, Santher Mbacham, Akwo Ashangndowah, and Leaticia Djikeng, who imparted applicable knowledge that serves as success tools for business owners to expand their business this year, we say a big thank you. Check out the key takeaways from the speakers. Santher Mbacham advised us to tell a captivating story about yourself and your business. Instead of 1-minute pitch, give a 1-minute storytelling and take time to know the other person before meeting them. As a business that serves people, be relentless in providing excellent customer service. The positive experience you give makes you standout from your competitors and keeps your customers coming back. Larry Agbornyenty told us to be bold in finding and capitalizing on a niche market within your industry. A lot of companies sell rice, but what type of rice can you uniquely present to the market? The three ingredients to building an irresistible brand is telling a good story, creating memorable experiences for your customers, and building a strong community around your product. Akwo Ashangndowah shared how his company utilized the power of market research and understand customer needs to build Nkwa App . Beyond branding, listening to customers and meeting them at their point of need is a crucial step for every sustainable business. Leaticia Djikeng emphasized on the power of market research as a professional who have dedicated many years supporting businesses and assisting entrepreneurs to achieve sustainable business growth. The speakers shared powerful tips that we cannot wait to share in the Ulevus' article. Big thank you to all the friends of Ulevus Martha Agbornyenty, Davy Roland NOUEBISSINOUEBISSI, Kouotou Aboubakar Sidiki (KAS), Boris JANWOUO , Mr. Ngams, Omer Prints, Karim Moluh, Easyconsulting, Nicole Ebot - and to every single person who showed up for the first time. Welcome to the family! #UlevusBusinessEvening #Entrepreneurs #Networking #Branding #MarketResearch #BusinessSuccess #CameroonBusiness #AfricaEntrepreneurs

D E S I G N _ M E E T U P | V7 presents its first speaker of the year—Arnold Sigala After his incredible session at V3, where he explored crafting a brand story with design elements focused on imagery, Arnold is back with yet another insightful workshop-Designing Identities for the Market He will be covering key areas such as: Market Research – Understanding audiences and industry trends Brand Positioning – Crafting a unique identity Campaign Execution – Bringing brand strategies to life What You’ll Learn: How to create market-ready brand identities that truly resonate with target audiences Developing effective branding solutions for startups and established businesses alike This topic was carefully chosen to ensure that designers don’t just create for aesthetics but also drive real business impact. Don't miss out. Register now. https://lnkd.in/eie6Gf7r #DesignMeetup #BrandIdentity #Marketing #GraphicDesign #CreativeStrategy #IkniteStudio #Branding #UIUX #VisualDesign #Ulevus