Seedtag

Seedtag expands to Australia with the acquisition of JustEggs Digital! 🇦🇺 We can’t wait to deliver privacy-first strategies that connect with audiences Down Under & continue advancing toward our mission of becoming the global contextual partner for brands, agencies, & publishers worldwide. 🌏 Discover more on B&T: https://hubs.li/Q02D-SFG0 #SeedtagxJustEggs #SeedtagAustralia #ContextualAdvertising

Exciting guests ahead on #ThePubWayPodcast 🚇 Our hosts Tina Iannacchino & Mike Villalobos will soon bring us exclusive conversations with today’s leaders in publishing & media, to unlock insider strategies & the latest insights on the supply side of #adtech. Coming up: - Jessica Breslav - Chief Customer Officer at Index Exchange - Dan Benyamin - Founder & CEO at Aeon - Franklin Horn - Senior Product Manager at Los Angeles Times - Don Valdez - Head of Ad Tech & Publisher Partnerships at The Media Trust 🎧 Stay tuned, new episodes are just around the corner! #Publishers #AdTech #ContextualAdvertising

Did you know spatial audio mentions surged by 35% this quarter, & smart home devices saw a 24% rise in engagement? 🛒 Our latest #ContextualInsights dive into the tech shopping trends shaping Q4, including console holiday gift shoppers & more - all in a report packed with the information you need to reach the season’s most engaged audiences. Plug into the data-driven edge to power up your campaigns: https://hubs.li/Q02WY3RC0 #TechTrends #Q42024 #PoweredByLiz

Ready to thrive in the new era of privacy? 🔒 Seedtag Academy is bringing you: Privacy-First Advertising Pro – our brand-new certification that provides you with the knowledge & skills to master advertising that prioritizes user privacy. Learn from Myah Edelstyn, Group Director, UK & International at Seedtag, all the insights you need to launch privacy-first advertising strategies, including: 📈 The transformation of privacy in advertising 👨💻 How user data works in advertising & implications for advertisers 🔐 Key components to build privacy-first campaigns 🚀 Emerging trends shaping the future Get certified for free - in under one hour: https://hubs.li/Q02WXxk60 #SeedtagAcademy #Certification #PrivacyFirst #DigitalAdvertising

Do you know how Custom AI works? ⚙️ Now’s your chance to ‘Get to Know’ more about Custom AI, fully customized audience targeting designed for this new era of privacy. In part two of this episode, Jon Wallett, Vice President of East Coast Sales at Seedtag, will break down the process, showing how Seedtag’s Custom AI works, & unveiling its unique features that empower brands to craft hyper-personalized targeting for maximum impact & relevance. Watch now: https://hubs.li/Q02lDyV00 #GetToKnow #CustomAI #ContextualAdvertising

How does brand safety drive viewer trust in #CTV advertising? As advertisers embrace privacy-focused & innovative channels like CTV, brand safety is essential to keeping a brand’s image intact & positive. Key takeaways for advertisers to safeguard brand reputation: 🤝 Select content categories that match brand values. 🎥 Place ads aligned with streaming video content. 🚫 Avoid ad placement near harmful or offensive topics. Learn more in this blog post from Mike Villalobos, VP of Strategy & Planning at Seedtag: https://hubs.li/Q02WqZDg0 #BrandSafety #CTVAdvertising #ConnectedTV

How can advertisers tackle the challenges of the ever-evolving #CTV space? 📺  🦸♂ This weekend, join the #AdTechHeroes podcast with our host Dal & guest Vikram Chande (General Manager & Sales Lead at Samsung Ads India), to discover how dynamic creatives & the OpenRTB protocol are creating an open field for CTV & how Samsung is navigating the complex CTV landscape. 🎧 Listen now: Spotify: https://lnkd.in/d8es-6gq Apple Podcasts: https://lnkd.in/dExmAh8Z YouTube: https://hubs.li/Q02xxMzD0 #AdTech #AdTechTips #AdTechExperts #DigitalAdvertising #ContextualAdvertising #SamsungAds

Let’s welcome November with a look inside Seedtag’s greatest strength: our people. 🫂 Meet this month’s featured #Seedtaggers & learn what drives them: 👉 Gabriel Potthoff, Sr Account & AdOps 👉 Sofia Rioperez, Field Marketing Coordinator 👉 Victoria R., Senior Publisher Operations Manager 👉 Marco T., Data Engineer Guess who used to customize & sell sneakers? 👟 #OneTeamOneDream #ILoveSeedtag #LifeAtSeedtag #InsideSeedtag 

From Thanksgiving to Black Friday, we already know November’s got something big in store. 🦃 🛒 Our Digital Marketing Calendar 2024 features the full playbook on what goes on this holiday season, helping you plan ahead for your social media & marketing campaign strategies. Download the full calendar for free, or add it directly to your Google Calendar. ➡️ https://hubs.li/Q028PhQ60 #GetOrganized #GoContextual #DigitalMarketingCalendar2024

What’s topping consumers’ wish lists this #BlackFriday? 🛍️ The countdown is on for Black Friday & Cyber Monday, the biggest opportunity for advertisers to hit the mark with their audience. Our #ContextualInsights reveal exactly what shoppers are searching for, helping you build campaigns that align with key consumer interests, including: 👗 Leading fashion deals perfect for spotlighting popular clothing brands. 🏷️ Big buzz around outlet discounts & limited-time offers. 🛒 Growing interest in supermarket deals as Black Friday approaches. Get the full insights: https://hubs.li/Q02VsYhq0 #CyberMonday #ShoppingSeason #AdTech #DigitalAdvertising