Sie möchten Ihr Geschäftsnetzwerk erweitern. Wie finden Sie die richtigen Konferenzen, an denen Sie teilnehmen können?

When I started to be intentional about my network, I used to attend a lot of conferences without any real goals. Just to be there and meet people. I discovered after a short while that these events were largely unbeneficial to me. Ever since then, I started to be more intentional and strategic about my goals for attending every networking event. Am I selling a product? Trying to meet an investor? Or just looking to learn? It's important to define your goals and objectives for every networking event and conference

Understanding what you want to gain from not just conferences but networking is important in order to see how it will fit into your business strategy then goals for your business.

Establish clear, measurable outcomes for each objective. For example, if you goal is to generate leads for your business set a specific target number of leads you aim to collect during the conference. Ensure that attending a particular conference aligns with your company's overall business strategy and goals. It should contribute positively to your organisation's (or your personal) growth and success.

Es cierto que tienes que definir tus objetivos pero también es cierto que no te hará ningún mal comenzar a mover ficha y asistir a los eventos que puedas (siempre que sean de tu sector o actividad). Lo primero que obtendrás será un listado de personas que tienen algo que decir y que son en cierto modo una referencia. Aprenderás qué está sucediendo en tu sector y qué camino es el que está tomando. Conocerás, si dejas atrás el miedo o la vergüenza, a gente con la que podrás entablar contacto y poco a poco te irán conociendo a ti y a tu empresa. Fundamental: tira de "conectores" siempre que puedas. Ese/a amigo/a que tiene contactos y que te puede presentar a algunos de los asistentes, ponentes u organizadores.

Start participating in b2b trade fairs , trade commision seminars , embassy trade mission conferences. various trade bodies webnairs , respective govt & industry interface seminars , yutube success stories.

The best way to find your perfect fit conference is to see what other leaders in the industry are doing. Where they go and play. You don’t want to be at a conference where the main players aren’t.

Whether it’s a large, high ticket conference by a game-changing leader or a smaller, more intimate gathering I always suggest going where you feel intuitively ‘pulled’. Networking can be nerve wracking for the most seasoned networker so having a deep enthusiasm and desire to go will get you over the first nervous hurdles! Pay attention to who inspires you - from the books you read, Ted talks that fire you up, your go-to podcasters - and where do those people speak? Do they host their own events or are they a guest speaker on someone else’s stage? Chances are, those are the conferences that will deliver the right results for you.

Researching your options is important to see what's on and what your options are. As mentioned above you'll need to take into consideration budget, whether it's interstate, timing and more. Will it take time out of your business?

Al buscar expandir tu red de negocios a través de conferencias, es crucial realizar una investigación exhaustiva de tus opciones. Examina detenidamente las conferencias disponibles, considerando factores como la reputación del evento, los oradores confirmados y los temas que se abordarán. Investiga la relevancia de cada conferencia para tu industria y metas comerciales. Además, lee reseñas de asistentes anteriores y evalúa el alcance de la red que puedes esperar construir. Al dedicar tiempo a investigar tus opciones, aseguras que las conferencias seleccionadas sean estratégicas para tu crecimiento empresarial y te brinden las oportunidades que buscas para fortalecer tu red de contactos.

Talk to other companies in your space. Not your direct competition but other companies that are a similar stage. They can tell you what events worked for them and what specifically about the event was useful . Was it attending a seminar, being part of a pitch session, networking or post event parties. You may find they have tips on discounts at certain events and you may even be able to organise events in collaboration with these "partners" in the future once you have validated which events it is that give you the best ROI.

Evaluating the quality is important. Speakers, agenda, what are you looking to get out of it, is it slapped together or the time has been taken to put it together and more

Shortlist the conferences that actually make a difference. Conferences that are actually work for your benefit providing material content, right connects and view to Megatrends work For - Global Fintech Fest in India was a Superhit that reflected upon megratrends in fin and tech space

Al buscar expandir tu red de negocios mediante conferencias, es esencial evaluar la calidad de los eventos disponibles. Investiga la reputación de las conferencias considerando la trayectoria de eventos anteriores y la participación de expertos reconocidos. Examina la calidad de los oradores y la relevancia de los temas tratados. Además, considera el nivel de interactividad y las oportunidades de networking que ofrece cada conferencia. Optar por eventos bien organizados y respetados en tu industria asegura que tu participación sea valiosa, te conectes con profesionales clave y maximices el potencial de crecimiento de tu red empresarial.

Focus on the agenda and research the speakers, ideally you would want the agenda to match your industry and if you can find the existing stance of the panel/speaker to be differing (one opposing, one supporting) or if you see speaker to be from different era, baby boomers, Generation Z etc then you would get to know both the pros & cons and the trend of the idea/agenda over time. Any conference where agendas aren't addressed by variety of opinions usually doesn't help you understand it fully.

Quality is determined by alignment with objective. Eg some of the most successful conferences my clients have attended (for the purposes of finding potential clients) have been under-attended events where competitors were few in attendance. If you're just starting out, it may not be necessary to purchase tickets or booths to attend these conferences. Sometimes just by walking around the Trade Hall, attending relevant lectures and maintaining a spirit of curiosity, you'll meet interesting parties that align with your objective. The key is to have a concentration of avatars (people or businesses) or ideas that are aligned to your objective.

Planning is important especially if it's out of state. Payment for you ticket, business cards, anything else you may need and working out how you need to accommodate for clients as well

Para maximizar tu participación en conferencias y expandir tu red de negocios, es crucial planificar estratégicamente. Antes del evento, establece objetivos claros, como el tipo de contactos que deseas hacer y los conocimientos que buscas adquirir. Revisa la agenda detalladamente y elige sesiones relevantes para tus metas. Asegúrate de preparar un elevator pitch conciso sobre tu empresa y tus objetivos. Durante la conferencia, participa activamente en sesiones de preguntas y respuestas y no subestimes los momentos de networking. Después del evento, sigue conectando con nuevos contactos y aprovecha cualquier oportunidad de colaboración que surja.

When looking to grow your business network through attending conferences, starting by researching events relevant to your industry or niche is essential. As someone looking to expand their network, I would check out the websites of professional organizations or associations in my field, as they often host annual conferences and events that benefit networking. I also leverage social media platforms like LinkedIn and Twitter to discover upcoming meetings and events. Also, asking for recommendations from other professionals in my industry can be very helpful in finding relevant conferences to attend. Finally, before deciding, could you consider logistics such as cost, location, and duration?

Sem duvida, é fundamental uma preparação pós conferencia e definir metas que desejam ser alcançadas, exemplo, se conectar com xx novos fornecedores, ou participar de todas as palestras, não importa, se as metas são quantitativas ou qualitativas, o importante é ter esses objetivos claros e focar no resultado.

Following up is important to build rapport and relationships and keeping in touch. Especially if you run a business. Follow up on anything you committed to but keep your word because it will show integrity

El seguimiento post-conferencia es esencial para consolidar las conexiones y convertir oportunidades en colaboraciones sólidas. Inmediatamente después del evento, organiza la información que recopilaste, como tarjetas de presentación y notas. Envía correos electrónicos personalizados a tus nuevos contactos, agradeciendo por la interacción y proponiendo seguir en contacto. Considera conectar en plataformas profesionales como LinkedIn para mantener una presencia digital activa. Programa reuniones de seguimiento para profundizar en las discusiones y explorar posibles colaboraciones. El seguimiento constante fortalece las relaciones comerciales y asegura que las conexiones obtenidas en la conferencia evolucionen positivamente.

Before choosing a conference, check if it fits your business and goals. Use social media to talk to people before the event. At the conference, join in panels or workshops to stand out. Focus on making a few good connections, not just collecting many contacts. This way, along with good follow-up after, will make your networking at conferences much better.

Check for conferences with partnerships or collaborations with esteemed organizations or search for conferences in your industry that have received awards and recognition. 🏆

Whenever I’ve attended a networking event or conference and exchanged meaningful conversation and made good connections I always spent at least 30 mins at the end of the evening when I return home or to my hotel room and sit with a notepad ‘brain dumping’ my thoughts, ideas and inspiration - as these occasions do often create a fire in us - as to what I got from the event, who I met, emails and referrals I’ve promised to send, introductions I promised, calendar invites I agreed to set up, making sure they are all written down for me to action. Not only is this useful the next morning so nothing is forgotten but I always encourage this as it’s a great way to build a ‘little black book’ of contacts that might serve you years down the line!

In my experience, seeking guidance from experts who specialize in aligning conference attendance with specific objectives can be incredibly beneficial. This approach not only offers diverse perspectives but also leverages the expertise of professionals who continuously research various conferences. These experts are well-versed in industry trends and possess metrics that facilitate informed decision-making. Utilizing such data-driven insights can lead to strategic choices that align with your goals, ensuring that your conference participation is purposeful and yields actionable outcomes.

I think we should all set goals around networking as I have found it to be one of the most rewarding sections of my professional career. How many events do you want to attend annually, quarterly, or monthly? What do you want to get from these conferences? Investors? Publicity? Expert advice? And many more goal categories

Attending conferences and events should not be just limited to networking but also to gain insights !! When you have this as your objective it’s an automatic realignment of purposeful attendances to specific conferences where there’s a win win outcome overall .

Get insider tips: Ask friends and colleagues for recommendations. Seek interaction: Choose conferences with discussions, not just lectures. Meet the experts: Research speakers beforehand to gauge event value. Quality over quantity: Focus on building meaningful connections, not just collecting cards. Stay connected: Use conference hashtags to keep conversations going. Follow up fast: Connect with promising contacts while their memory is fresh.