KLEBER GROUP

We are pleased to announce the launch of our monthly newsletter designed to keep you informed with the latest insights and developments in the DACH market—recognized as the world’s third-largest travel market*. Each month, we’ll provide in-depth analysis, emerging trends, and valuable updates to help you navigate this key region’s travel landscape. You can check out the first edition here: https://lnkd.in/gGkcbKXv 📬 Sign up today to stay ahead in the market and gain a competitive edge. 🔗 Sign Up here: https://lnkd.in/geE2dqfH *Based on outbound tourism expenditures.

8 reasons why Swiss travellers are trending in the world of tourism 🌍 From their willingness to explore distant shores to their understanding of sustainable travel practices and awareness of overtourism, Swiss tourists are exactly what tourism players worldwide hope for. With longer stays, higher spending, and a love for authentic experiences, it’s no wonder holiday destinations are rolling out the red carpet for them! 🇨🇭✈️ Read all about it in our latest blog post on https://lnkd.in/duirpHUZ. #SwissTravellers #LuxuryTravel #SustainableTourism #GlobalExplorers #TravelTrends

Yesterday, our Zurich team had the privilege of attending the Swiss edition of the Forbes Women Summit, hosted by Forbes Switzerland in collaboration with FACES—a leading Swiss lifestyle magazine spotlighting visionaries and trendsetters. Hearing from brilliant female entrepreneurs, including Forbes Under 30 Gen Z business icon and changemaker Yael Meier, was truly inspiring. 🌟 Their stories of innovation and resilience are a powerful reminder of the impact women are making across industries. At KLEBER GROUP, we’re proud to be a female-led company that shares this commitment to empowerment and leadership. 💡 #WomenInBusiness #Leadership

Golden Years, Golden Adventures: The Best Ager Traveler Whoever said that aging equates to slowing down clearly hasn't met the Best Agers. This vibrant demographic, encompassing individuals aged 50 and above, is a driving force in the travel industry. They are not only seeking adventure but are also valuing personalized travel experiences that strike a perfect balance between comfort and exploration. A particularly fascinating aspect of this trend is how the digital landscape is unlocking new possibilities for the Best Ager traveler. From user-friendly travel apps designed with their needs in mind to innovative virtual reality experiences that allow them to explore potential destinations before making a booking – technology is enhancing their travel planning process in completely new ways. Businesses that focus on this demographic can cultivate long-lasting relationships by implementing innovative digital solutions and offering personalized services. Recognizing the preferences and requirements of Best Agers, which constitute approximately 40% of the German populatio, is essential for brands aiming to connect with this audience. With their eagerness to explore and robust financial means, they are not merely travelers but pivotal in shaping the future of the travel industry. For more insights visit: https://lnkd.in/ePRXBUCd

We are thrilled to have represented La Palma at the MICE Workshops organized by the Canary Islands in Germany! Our colleague Christina Eggert had the pleasure of visiting Munich, Düsseldorf, and Hamburg last week, where she showcased the incredible potential of La Palma as a premier MICE destination. La Palma is truly a treasure waiting to be discovered for all sorts of corporate events – from its incredible landscapes, lush forests, and imposing volcanoes to its fascinating artistic, historical, and natural heritage. No wonder it's known as #LaIslaBonita, the little jewel of the Atlantic! From engaging discussions with top MICE buyers to highlighting the versatility of La Palma for meetings, congresses, incentive programs, and special events – it was a fantastic opportunity to put our beautiful island on the map for future business adventures. A special thank you to Turismo de Islas Canarias for organizing such a fantastic series of events. We look forward to welcoming you to the La Palma soon! #MICE #LaPalma #BusinessTravel #EventPlanning #KleberGroup #CanaryIslands #MeetingsAndEvents #DestinationShowcase #LaPalmaLaIslaBonita #DestinoLaPalma

🌍 Happy World Tourism Day! Established in 1980, this day invites us to celebrate the transformative power of tourism, which has the potential to build a better, more connected world by supporting countries economically, socially, and culturally. This year’s theme, "Tourism and Peace,", resonates profoundly in a world that increasingly craves unity and collaboration. But while tourism has the power to bring people together and foster peace, for it to be a true force for good, we must balance growth with sustainability. Unchecked tourism growth can lead to overtourism, resulting in environmental degradation, the displacement of local residents, and the loss of cultural identity—threatening the very essence of what makes destinations unique.    At KLEBER GROUP, as dedicated professionals in the tourism industry, we are committed to promoting responsible tourism that leaves a positive impact. Our mission is to guide destinations, hotels, and tourism companies in shaping their offerings along this path and ensuring that tourism not only thrives but also creates better places for people to live in and to visit. We support both established and emerging destinations, acknowledging their vital role in combating overtourism. To tap into new markets, we must reduce travel barriers, enhance tourism infrastructure, and implement culturally relevant marketing strategies. Sustainable tourism benefits the planet and local communities, offering a unique and authentic travel experience. Key initiatives include promoting cultural heritage, off-season travel and less crowded destinations, adopting eco-friendly accommodations, and supporting local businesses. As Jorge Drexler wisely said, “We’re not completely from one place but a little bit from everywhere.” Let’s cherish the connections travel brings and appreciate authentic experiences. What steps do you think are essential for sustainable tourism? #WorldTourismDay #SustainableTourism #KleberGroup #TourismAndPeace 

Inclusive Travel: overcoming barriers in the tourism industry Since June 2022, the European Union has implemented new regulations aimed at making travel accessible to all individuals, regardless of physical or cognitive abilities. However, significant challenges remain—ranging from inadequate infrastructure to a lack of reliable information and even awareness of diverese needs. How can the tourism industry better engage this audience? Accessibility is not just about removing physical barriers, it also involves addressing digital and communication challenges to ensure a truly inclusive experience for everyone. KLEBER GROUP and JOURNEYABLE are collaborating to make travel accessible for all. By connecting travelers with providers of barrier-free experiences, we are contributing to a more diverse and inclusive tourism landscape where everyone can enjoy the freedom to explore. We encourage all industry stakeholders to join us in developing innovative solutions to promote inclusion in tourism. Let’s ensure together that everyone has the opportunity to embark on new adventures without barries! Want to learn more? Visit https://lnkd.in/gdBevdsf and www.journeyable.org

A major step toward accessible travel We are delighted to finally announce our new partnership with Journeyable, reinforcing KLEBER GROUP's dedication to advancing inclusive tourism. What is Journeyable? Journeyable, founded by Fred Maahs Jr. and Tony Colantonio, is a global initiative committed to making travel more accessible, with a strong focus on travellers with disabilities. Journeyable is not merely a platform, it represents a global movement that provides inspiring content and fosters a community deeply invested in accessibility in tourism. It’s a space where tourism providers such as destinations, cities, hotels, airlines, and other stakeholders can share their accessible products directly with the community and present themselves as inclusive travel destinations. We at KLEBER GROUP are honored to play a pivotal role in this transformative journey, offering our expertise to guide clients through the forthcoming changes. With new accessibility regulations coming into effect in June 2025, impacting hotels, tourism boards, and travel providers, our partnership becomes even more significant. We are dedicated to supporting clients in not only meeting these standards but also using Journeyable to demonstrate their commitment to accessibility and build stronger connections with their communities. Let us collaborate to eliminate barriers and enable everyone to explore the world freely. We are very enthusiastic about this partnership with Journeyable and eager to contribute to this essential shift in tourism. You want to see more? Visit www.klebergroup.com and learn how KLEBER GROUP and Journeyable are working together to shape the future in travel that we need! 

The ReThinking Africa Foundation had the privilege of hosting an exclusive gathering with His Excellency Lazarus McCarthy Chakwera, President of the Republic of Malawi, alongside a distinguished delegation of German business leaders at SO/Berlin "Stue". This marks a pivotal moment in advancing direct cooperation between Africa and Germany, focusing on tangible business ventures and investment opportunities within Malawi. During the event, a Memorandum of Understanding (MoU) was signed between the Honourable Minister of Energy, Ibrahim Matola, and Mr. Zeno Fleck, owner of SunPower Development. This paves the way for the development and investment of a 50 MW solar power plant in Malawi and does not only show the strengthening partnership between Germany and Africa, but also underscores the shared commitment to sustainable energy and economic growth.

#Markettrends2024 #Switzerland, with its #economic strength and high standard of living, is an attractive source for #travel providers all over the world. Despite the their own beautiful landscapes, the Swiss are increasingly drawn to travel abroad after 2020. With #vacation budgets matching their strong interest in exploration, they represent a coveted target group. Our colleague Christin Lisa Freitag took a closer look at Swiss travel behaviour in 2024 and what #tourism professionals should consider to engage this market effectively: https://lnkd.in/eRmK4HQi