Nosto

Did you know that about 30% of leading ecommerce companies plan to put more than 10% of their ecommerce budget toward gen AI in the next 12 months? McKinsey & Company surveyed 500 executives in B2C and B2B companies across more than seven sectors in Brazil, China, Germany, the UK, and the U.S. and zeroed in on the most successful companies– those growing at more than 10 percent above the sector average. 💡The key takeaways for ecommerce leaders according to Mckinsey: 1️⃣ Invest like an attacker – Prioritize tech and generative AI  2️⃣ Build in-house talent – Create agile, tech-savvy teams 3️⃣ Tech is strategy – Your digital infrastructure is now your competitive edge 4️⃣ Know your customers through AI – Deep personalization is non-negotiable 5️⃣ Lead from the center, empower teams – Centralized strategy, decentralized execution. As personalization leaders, we’re here to help you capitalize on these trends. 🌐 Whether it’s leveraging generative AI in search, curating unique shopping experiences, or optimizing omnichannel interactions, now is the time to make moves that will future-proof your brand. Don’t wait—start adapting today and stay ahead of the curve!

Attention, Ecommerce Professionals! Are you a merchant looking for final tips to boost peak season sales and retain shoppers this peak season? Join us for an exclusive NES Panel Breakfast next week in Stockholm and gain: 💡 Expert insights from industry leaders on maximizing sales and retaining customers during the busy shopping season. 💡 Exclusive consumer insights from our latest report to fine-tune your strategies. 💡 Networking opportunities with peers and successful brands to share best practices. When: Tuesday, 29th October | 8:30 - 10:30 AM Where: Rooftop | Urban Deli | Sveavägen 44 | 11 34 Stockholm RSVP to secure your spot: https://lnkd.in/e9NynarR

Want to discover last minute quick and easy wins to implement for peak season? Perfect! Join us at our next edition of the NES Panel Breakfast series in London. When: 15th of October from 8:30 - 10:30 AM Where: The Folly, 41 Gracechurch St, London EC3V 0BT What to expect: 💡 2024 peak season consumer behaviour survey report findings 💡 Insights from industry pioneers who are shaping the future of ecommerce 💡 Connect face-to-face with ecommerce professionals, brand leaders, and like-minded peers 💡 Enjoy delicious bites and refreshing drinks https://lnkd.in/eWdh2fYX

We worked with Princess Polly to personalize their homepage experiences, increasing post-click purchases by 66% 😳 Read the full article on Martechvibe to see how else Princess Polly is personalizing their website.

Last week, we gathered with retail brands to celebrate both Oktoberfest and host in-depth discussions at our NES event. Kicking things off at the Mandarin Oriental, we hosted two dynamic panels: 💡 Panel 1: Internationalization & Unified Commerce – featuring real-world insights from Carrera Toys GmbH and BOGNER 🧠 Panel 2: Female-Only Ecommerce Panel – moderated by the brilliant Laura Kremer, with inspiring contributions from CHRONEXT, L. Credi-Peugler GmbH, AlphaPet Ventures GmbH, and Maniko Nails. And of course, no event would be complete without a little Oktoberfest spirit – we wrapped up with pretzels 🥨, drinks 🍻, and great company. Thanks to all who joined us in making this event a success! 🎉

Le nouveau site de Gouiran Beauté est magnifique! Nous sommes très fiers d'avoir été choisis comme plateforme de personnalisation, afin d'alimenter les recommandations de produits, la recherche, les bundles et le merchandising. Un grand merci à nos collaborateurs de chez Axome - Brand & Tech Agency | Groupe EDG pour ce projet 💪

Everyone in ecommerce knows that the shopping cart is more than just a pit stop on the customer journey. It’s a powerful tool for upselling and creating long-lasting relationships with your shoppers. 🛒 Our latest article breaks down 8 game-changing strategies to supercharge your cart, increase AOV, and keep customers coming back. 🧠 Learn how brands like Buffalo Jeans and NEST New York are making their carts work smarter with targeted upsells and personalized offers. Ready to unlock these tactics? Dive in now and start transforming your cart today 👉 https://lnkd.in/eKzXdmMt

Things we love to see! 🤝

🥐 Retour sur notre #NES Petit-déjeuner E-commerce à l'Hôtel Lutetia où nous avons eu le plaisir de retrouver nos partenaires Axome - Brand & Tech Agency | Groupe EDG, Global-e, Payplug, et SoCloz pour un panel de discussion. 🛍 Au programme :  Le témoignage de notre client Cotton Bird sur la gestion de leur site E-commerce, accompagné d’un échange de bonnes pratiques autour de l’#internationalisation et du commerce unifié. L’objectif ? Optimiser la croissance et offrir des expériences e-commerce fluides. 👏 Un grand merci à tous les participants, marchands et partenaires présents ! Camila Silva Orozco Xavier Poitau Paul-Louis Bénard Geraldine Andre Jimmy Bleuze Agnès de Rougé Léa G. Cindy Deguingand Taha Benarafa #Internationalisation #CommerceUnifié #Nosto #NES

Haven’t you heard? We’ve launched a brand new integration with Mapp 💥 Discover how Mapp and Nosto are transforming the game by enabling hyper-personalized shopper journeys that drive engagement, increase CLTV, and boost sales. Don’t miss out on unlocking these powerful insights for your brand—find out more here: https://lnkd.in/eJqY5gU9