Better Collective

Celebrating 8 years of innovation and growth in Serbia! At Better Collective Serbia, we’ve just marked eight incredible years of inspiring digital change and shaping the future of digital sports media. A journey that has been driven by creativity, collaboration, and continuous innovation. We're proud of the impact we've made, both in the industry and the local community, and look forward to what the future holds as we continue to evolve.

Action Network - A part of Better Collective expert Maria Marino highlighting the rise of the WNBA! The WNBA Finals are in full swing and the league continues to shatter viewership records. The league has more fans than ever and thanks to its growing popularity, has reached new, diverse audiences. WNBA coverage has been increasing all over sports media, including at Action Network, where Maria provides analysis on the Buckets WNBA podcast and Green Dot Daily throughout the season. She recently spoke with Digiday to discuss how fans care deeply about the players and teams, as well as the brands that support the league. Read more about the WNBA’s growth and Maria’s thoughts in the article inserted in the comments section!

At the 15th edition of the Brazil Game Show (BGS) held from October 9 to 13 in São Paulo, Futbol Sites - A part of Better Collective delivered full, real-time coverage with exclusive videos, interviews, photos, and updates from the event, which featured eSports tournaments, launches, influencers, and various personalities from the gaming world. The goal was to bring the best moments of BGS to gaming fans across Brazil and further strengthen our connection with the gaming community delivering high-quality content for this passionate audience. Check out the video below to see what happened there!

In honor of Hispanic Heritage Month, we are excited to spotlight Gabriela González Guzmán, Talent Acquisition Recruiter at Better Collective! ✨ As a young Latin woman, Gabriela has previously encountered challenges and prejudice in her professional life. Her Colombian heritage has significantly influenced her career, instilling values of hard work and cultural pride. "Growing up in Colombia, I learned the importance of hard work and resilience. My family and community taught me to seize every opportunity. I truly value how Better Collective has provided a space where I can be open and share my personal experiences, allowing me to give others a glimpse into the culture that has shaped me. My team has been amazing at embracing the cultural differences I bring while being genuinely interested in learning more about my background."

Futbol Sites - A part of Better Collective sports media brands built excitement for the biggest rivalry in Argentinian soccer! Recently, our sports media brands in South America created a major buzz around the Superclásico in Argentinian soccer: Boca Juniors vs. River Plate.  To celebrate this iconic match, the team hosted a traditional Argentine barbecue, called “Asado Superclásico,” featuring soccer legends who shared their insights and excitement during the Superclásico held in Buenos Aires. The event was broadcast live on our brands Bolavip, La Página Millonaria, and Planeta BJ, reaching 6.8 million people, generating 3.8 million views and 275,000 interactions. This was yet another initiative showcasing how we work to excite sports fans worldwide through unique experiences and innovative content. Check out the best moments in the video below!

At Better Collective, we’re driven by ambition and the pursuit of success! Meet our colleague John from Greece, who perfectly represents our culture of dreaming big and pushing the limits. Visit our career site via the link in the comment section to learn more about our culture and ambition of becoming the leading digital sports media group! 

The Nation Network - A part of Better Collective announces its programming for the 2024-25 NHL season! TNN has released its stellar slate of hockey podcasts and media offerings for the upcoming season, starting tomorrow. The shows, social media properties, and web content reach both national and local fanbases across Canada, bringing fans closer to the teams, players, and sport they love. TNN will have coverage of every game and key moment throughout the year, keeping fans up-to-date on all of the biggest moments and storylines. Each week, The Nation Network will produce a robust 90 hours of programming, including 65 hours of live coverage, from TNN’s 26 shows. TNN is the home for some of the biggest names and experts in hockey and provides authentic sports coverage for communities of fans across Canada.

Excited to unveil our new employer branding video! 🎥 Hear from our incredible team at Better Collective as they share their unique experiences and what makes our workplace truly special and how our vision and collaborative culture fuels the creativity that takes our game to the next level. Watch the highlight reel here, and check out the full video on our career site linked in the comments section.

Futbin launches new season of the Legends series! Futbin recently sat down with former Manchester United and Bulgaria National striker Dimitar Berbatov and asked him to reveal his FC 25 Ultimate Team Stats card as a part of the new Legends season where Futbin interviews some of the most spectacular players of the game! Watch the teaser here, and check out the full video linked in the comments section. Stay tuned for more Legends interviews at the Futbin YouTube channel in the coming weeks!

Meet us at the SBC Summit 2024 in Lisbon! Join us at Stand F370, where our team will be available to connect and discuss how we can support activating brands across our sports media network. Don’t miss our CEO, Jesper Søgaard, in a Fireside Chat: “Better Collective’s Vision to Dominate Digital Sports Media" on Wednesday, the 25th at 12:45. See you there!