IMPACT Commerce

Amazing news from Portugal! 🇵🇹 We’re proud to share that our customer, ANF - Associação Nacional das Farmácias, and its Farmácias Portuguesas website have been recognised as the "Best Health and Wellbeing Project/Site/App" at this year’s ACEPI Associação da Economia Digital Portugal. It’s been an absolute honour working alongside the talented team at ANF over the past 15 months, and seeing all that dedication and effort celebrated with this award is truly the cherry on top. A huge congratulations and thanks to everyone involved. Here’s to continuing to make a positive impact in the health sector together! Learn more about our collaboration here: https://lnkd.in/dQzTuJie 👈

Exciting news! GRUNDFOS is teaming up with IMPACT Commerce to optimise product data using AI – automating data cleanup and detecting anomalies to save time and resources. Learn more here: https://lnkd.in/dTCXfJ-A 👈

Imagine a PIM system that practically runs itself – automating product descriptions, filling data gaps, creating personalised content, and even scaling your content globally. AI can make it happen, and our Consulting Director PIM/MDM, Sivert Kjøller Bertelsen, is here to show you how. In his latest video, Sivert explains how integrating AI into your PIM can streamline product content management, improve data accuracy, and deliver high-quality content at scale. Curious to see the impact on your own data? Watch the video for a quick intro, then book a personal demo with Sivert to explore how AI can help you work smarter with your PIM. Learn more here: https://lnkd.in/dCDBRaUC 👈

And that’s a wrap on our Omnichannel Breakfast series! ☕️🥐 We loved seeing so many of you in Copenhagen, Aarhus, Stockholm and Oslo. A big thank you to our speakers Anca Iordanescu, PhD ComputerScience-VP Engineering, Future Stores from IKEA, Peter Hestbæk from Matas A/S, and Monika Tamics and Anders Skaarup Christiansen from Ganni A/S for sharing their learnings, insights and best tips. You left us all with a lot of inspiration and ideas on using digital initiatives and omnichannel strategies to create standout customer experiences. Definitely going to be serving up more events like this in the future, so stay tuned! 💡 In the meantime, you can go exploring on your own by downloading the Omnichannel Index 2024 and diving into insights from over 25,000 data points across six markets, 360+ companies, and 70 touchpoints along the customer journey. Get the insights here: https://lnkd.in/dxjiVw2n

How can B2B companies deliver customer experiences that are as powerful as the best in B2C? That's what we'll be diving into at our upcoming event on November 11, 2024, with DI Handel, exploring what it takes to build a successful omnichannel strategy in #B2B. Hear first-hand from Jesper Hessel Damsgaard from Pandora and Asger Rothenborg from Dagrofa Foodservice as they share key insights on using data and the latest tech to deliver the personalised experiences today’s B2B buyers expect. You’ll also gain actionable insights as Emil Østrup Broner and Karoline Lotz Jonassen break down key takeaways from DI Handel’s omnichannel analysis and the Omnichannel Index 2024 by IMPACT Commerce and Google. Plus, Peter Bak Torjusen will share strategic insights on how B2B businesses can adopt successful B2C strategies to lift their digital experiences. Ready to get inspired? Secure your spot here: https://lnkd.in/dx58q6tF

We’re looking for innovative projects that benefit both people, planet and profit – and we're ready to co-invest up to 20% 💚 As part of our mission to #ChangeCommerceForThe Better, we’ve launched the IMPACT Change Programme, dedicating 5% of our profit to visionary sustainability projects that set new standards in the industry and drive real change. So, if you have a project or idea in mind that aligns with this, we’d love to connect and explore how we can help turn your sustainability ambitions into reality. Learn more and get inspired here: https://lnkd.in/dhAXTETd 👈

15.6% increase in conversion rate ⚡ That was the outcome of GANNI's extensive conversion rate optimisation, comparing the second half of 2023 to 2022. The key to this success? Striking the perfect balance between peak website performance and that high-end fashion brand feel. The result is a global e-commerce solution that combines moden design, data-driven experiences, and brand integrity, all while delivering outstanding conversion rates – a setup that earned GANNI two awards at this year’s UK eCommerce Awards  Want to know how they achieved it? Hear all about it directly from Monika Tamics, Director of Digital Product at Ganni A/S, and Client Director, Janus Kohl Andersen, at our upcoming Omnichannel Breakfast event in #Oslo on October 31. 🥐 Check out the agenda and secure your spot here: https://lnkd.in/dAW3hwA5

Is your business keeping up with the speed, convenience, and personalisation customers demand? From smarter OMS solutions driving growth to Google Ads powered by offline data, we’ve gathered the top strategies to help you succeed. Explore how omnichannel tactics can fuel B2B growth, dive into real-world case studies, and discover insights on digitalisation in manufacturing. Plus, secure your spot at our upcoming event with DI Handel for hands-on advice from industry experts 💡

Retail media is set to be the fastest-growing advertising channel in the coming years. But what makes it so effective? It's simple: For retailers, it’s a way to turn every digital interaction into a revenue opportunity. For brands, it’s about placing the right message at the right moment in the customer journey, leading to higher engagement and conversion rates. The result? Better, more personalised customer experiences with real-time, tailored ads across channels – and with high margins, #RetailMedia is definitely worth the investment. Curious about how to get started? Our on-demand webinar covers it all: 💡 Key strategic pillars for retail media success 💡 How to activate first-party data for precise, effective campaigns that convert 💡 A demo from our tech partner, Relewise, on building retail media in practice Watch it here: https://lnkd.in/d_T2fTv2

See you at our Omnichannel Breakfast in Aarhus next week 🥐 Anca Iordanescu, PhD ComputerScience-VP Engineering, Future Stores at IKEA will be back, ready to share firsthand insights into their innovative omnichannel strategy. Learn how IKEA is setting new standards in customer engagement by using tech solutions like an in-store app and immersive experiences to meet and exceed modern customer expectations. You'll also hear from Anders Skaarup Christiansen, Senior Digital Product Manager at Ganni A/S, and Janus Kohl Andersen as they share insights into GANNI's digital strategy and how they're using innovative tech solutions to deliver a standout omnichannel experience – a setup that secured them two awards at this year's UK eCommerce Awards 🏆 On top of this, you'll get a thorough overview of key insights from the Omnichannel Index 2024, featuring real-life examples from other leading brands to inspire your omnichannel approach. With great feedback from our two previous breakfasts in Copenhagen and Stockholm, we dare to promise that this next one in Aarhus will leave everyone with just as much inspiration and actionable insight. Want to join us? Secure your spot here: https://lnkd.in/dvesUm_t 👈