KOOS.io

What if the most critical drivers of your business weren’t your full-time employees, but external contributors? In today’s evolving business landscape, there’s a new model of value creation in which non-traditional contributors—freelancers, gig workers, community members, and external project teams—play a business-critical role. Here’s what sets these companies apart and why they succeed with this approach: 1. Reliance on External Contributors These companies don’t just rely on salaried employees; they depend on a motivated and engaged supply side, from freelancers to community members, to meet demand. Their strength lies in the diversity and commitment of these non-traditional contributors, who provide the goods, services, or expertise that drive core business outcomes. 2. Collaborative Value Creation Value isn’t created in isolation—it’s a collective effort where contributors are integral to operations and growth. This collaborative approach builds a resilient, dynamic ecosystem that drives innovation and adapts quickly to market needs. 3. Focus on Long-Term Motivation Ensuring long-term commitment from contributors requires more than just transactional payments. Companies that succeed here are those that align rewards with contributors' efforts, creating a sense of ownership and a shared vision that fuels sustained involvement over time. 4. Fair Value Distribution These companies recognize the importance of fair value sharing. Equity, profit-sharing, or other transparent reward mechanisms go beyond basic transactions, ensuring contributors feel valued and motivated to stay engaged. 📍 By placing non-traditional contributors at the heart of their business, these companies aren’t just creating value—they’re redefining what it means to build a sustainable, contributor-focused economy. On the photo: our customer Endrik Eller and our Head of Partnerships Karin Kaimer #valuecreation #businessinnovation #contributoreconomy #futureofwork #fairbusiness

The pilot project "Minu parem Eesti" (Building a Better Estonia), led by KOOS.io CEO and former Estonian government official Taavi Kotka, was recently discussed in an episode of Postimees' video podcast "Mis uudist?" In the episode, Kotka explored the final results of the project and talked about mental health issues. Bolt, LHV, Tele2 Eesti, and TKM Group donated €100,000 to charity. Based on the results of the opinion survey, this money will go towards the Peaasi.ee project, which supports youth mental health through evidence-based short interventions. KOOS.io contributed to the project’s technological execution by organizing data collection. This helped large corporations better understand their customers and make more informed decisions when directing sponsorship funds. 💙 Why is this important? There are approximately 220,000 young people aged 12-26 in Estonia, with around 25% needing counseling for mild to moderate mental health issues. These issues can range from insecurity, low self-esteem, and mood fluctuations, to anxiety, panic attacks, difficulty concentrating, lack of motivation, and repeated struggles in relationships. Many young people do not have access to readily available mental health services that they can approach without a referral, quickly and free of charge. Improving the availability of these services is essential to supporting youth mental well-being and preventing more serious mental health problems from developing. 💙 What can we achieve with the pilot project? With a budget of €100,000, the project will offer up to 2,500 hours of individual counseling for young people aged 12-26, helping approximately 400 youth by providing an average of six hours of support per person. This funding will expand the availability of the existing youth counseling service "Peahea," offering fast and free help to up to 400 young people, without the need for a referral. Links to the podcast episode and the final results of the "Minu parem Eesti" project are in the comments below 👇

In today's business landscape, value isn't created in a vacuum—it’s built collectively. More and more companies are relying on external contributors—freelancers, creators, suppliers, producers—who bring their unique expertise and resources to the table. But what’s the key to keeping these contributors motivated and engaged for the long haul? Businesses that thrive are the ones ensuring a fair distribution of value, offering more than just a paycheck—whether it's profit-sharing, equity, or long-term rewards. This creates a strong, loyal base of contributors who are invested in the success of the company, driving growth from the outside in. The future of work is collaborative, and those who recognize the importance of long-term contributor motivation and value-sharing will lead the way. Could this be the next step for your business? We at KOOS.io are building just that—empowering your contributors by helping you share your success. Success becomes a shared cause.

We’re excited to introduce VisioTag.com, which is launching its Cash Rewards Program built in collaboration with KOOS.io! 📍 About the Program VisioTag’s Cash Rewards Program aims to boost its brand visibility by encouraging its users to share authentic experiences. It is designed to drive growth and engagement through user-generated content and referrals. Participants in this growth program will be rewarded with cash for contributing to VisioTag’s growth through actions like: – video testimonials – social media posts – referring new users 🎯 The goal is simple: empower VisioTag’s users to share their stories and help spread the word about their platform, all while earning rewards for their efforts. VisioTag’s mission is to make video content easier to manage, search, and analyze. We’re proud to support VisioTag in this journey and look forward to seeing their business grow through this rewards program 🩵 VisioTag's growth rewards program details in the comments 👇

Our CEO, Taavi Kotka, received the Education Friend of the Year award for his long-term contribution to the development of IT and technology education with HK Unicorn Squad movement and Rakett69 Teadusstuudiod. We couldn't agree more with Tiit Land, rector of TalTech – Tallinn University of Technology, who said: "He is a visionary; he always thinks beyond tomorrow or the day after because he knows that the solutions that work today will be outdated tomorrow, and certainly the day after." This visionary thinking is also why KOOS.io exists. Congrats, and let's continue in the same spirit! 🫶 Photo: Jassu Hertsmann/Delfi Meedia

Exciting news from KOOS.io customers! We are happy to welcome AddedVal.io as a new customer, and they’ve just launched their innovative Virtual Share Program! With their Virtual Share Program, members of the AddedVal.io community who help the platform grow, receive virtual shares. These virtual shares are tied to a legal promise, meaning they can participate in AddedVal.io’s financial success. 📍 Here’s the breakdown: – 10,000 Virtual Shares are up for grabs, representing 1% of the company's value. – €16,590 worth of shares already distributed to their inner circle! – €5 Bonus per share once annual revenue exceeds €1.2 million. ✨ How to get involved? Earn virtual shares by recommending startups, business angels, or simply spreading the word about AddedVal.io in the startup ecosystem. On AddedVal.io, startups find access to 8 000+ business angels in Germany – via tailor-made intros and a comprehensive database of all angels and their investments. 📷 Co-Founders Arnas Bräutigam and Felix Engelmann, PhD

Struggling to get reviews on platforms like G2, Capterra, or Trustpilot? We’ve got you covered! 🎯 🔗 Link to our solution in the comments. Our platform encourages your customers to share their experiences—positive or negative—and helps to reward them with cash incentives. It's simple, compliant, and helps you collect high-quality reviews that build trust and influence potential buyers. 📌 Why choose our solution? – Perfect for software companies looking to build credibility – Cash rewards with zero hassle—we handle everything from payments to tax management – Ready-to-share campaign pages to make collecting reviews easier – Success-based pricing: pay only when your reviews are published – Budget-friendly to test before scaling up 📌 Why incentivize reviews? – 98% of buyers read reviews before deciding on software (Gartner, 2024). – More reviews = more trust = more visibility. – Platforms like G2, Capterra, and Trustpilot allow you to reward customers for the time they spend writing reviews, not for what they say, ensuring everything stays fair and transparent. Start today and watch your reviews—and trust in your brand—grow! 📈

Welcome aboard, Finance, Freedom, Fellows (fff.club)! fff.club is a community where tech professionals learn about investing, prepare for exit, and build diversified investment portfolios. Now, they are enabling their community to earn real value through contributions. Members can contribute by: – Referring new members – Introducing potential investors – Upgrading to Premium Since launching their program, they have handed virtual shares to 100+ of their users for these actions, showing the high activity in their community. This isn’t just about rewards; it’s about ownership, and we’re proud to be the platform that makes it possible. Tim Vaino and Akim Arhipov are taking a bold step by reserving up to 25% of their company for their community. With our platform, they can seamlessly reward their most active and impactful members, truly embodying the spirit of shared success. We believe that the future of business is built together, and fff.club is a perfect example of what’s possible when companies genuinely invest in their communities. 

It looks like we have tied the knot, and actually, we have, not just quite literally. 👋 We’re happy to welcome Teamdash ǀ Recruitment Software to the KOOS.io platform as they have launched an innovative rewards program that empowers their community like never before. With our platform, they’re making every member a stakeholder in their success. Here’s what this means for Teamdash’s community: 🔹 Becoming a virtual shareholder Community members can earn virtual shares by referring companies, sharing feedback, or promoting Teamdash on social media. 🔹 Participating in financial success As Teamdash grows, so does the value of members' virtual shares, with cash-out options available anytime (current buyback: €5 per share). 🔹 Tracking shares on KOOS.io Members can monitor their virtual shares and explore new ways to contribute in real-time on the KOOS.io platform. We’re proud to partner with Teamdash ǀ Recruitment Software to bring this innovative program to life. Together, we’re redefining what it means to build a community where everyone's contributions are recognized and success is shared. Teamdash is a one-of-a-kind applicant tracking system that is fully customisable and features a full suite of tools to help you make the best hires fast while adapting to the needs of your organisation. Link to their rewards program in the comments 👇

💗 Put your heart into your business and watch it grow 💗 Show appreciation and reward the people around your company who do great things for you. KOOS.io is a platform that helps you seamlessly reward customers, users, and fans with cash, dividends, or virtual shares—you decide. By doing so, they become both emotionally and financially invested in your business's success. It’s a win-win scenario. Why start with cash and why do cash rewards work best for referral programs? Unlike store credit or merchandise, cash gives the freedom to use the reward for referrals however recipients want. Cash rewards have immediate value, are flexible, and increase engagement. Our platform simplifies everything with your referral program solution: ✔️ We manage payments, tax, and compliance ✔️ Contributors track rewards through our self-service portal ✔️ Your referral program runs seamlessly with zero coding required This is the easiest way for traditional businesses to tap into referral marketing and watch the business grow! 🎯 Start experimenting with a low-cost solution—you only pay when you gain new customers through referrals. Read more and sign up here: https://lnkd.in/dq_dPEx6