¿Cuáles son las mejores formas de presupuestar un proyecto de desarrollo de aplicaciones móviles?

Budgeting for a mobile app project is like composing a symphony. Define clear project goals, setting the tone for a seamless user experience. Consider the complexity as the tempo – intricate features may demand a higher budget. Break down costs like musical movements – development, design, testing, and marketing. Integrate contingency funds for unforeseen variations in the melody. Rehearse regularly through project reviews, ensuring a harmonious performance. Invest in quality instruments – skilled developers, designers, and testers. Be flexible with your budget, adapting to changing rhythms during development. A well-budgeted mobile app project is a symphony that resonates with users, creating a delightful and unforgettable experience. 📱💡

Qué se quiere con este canal? Por ahí es donde se debe empezar. Es un foco en la autogestión o es una estrategia apalancada en el concepto mobile first? Una vez se evalúe para que se necesita el canal, lo siguiente es si se va a hacer con un tercero o es una capacidad core. Antes se veía que apalancarse en un tercero es la vía óptima pero esto ha venido cambiando en la medida que muchos negocios, encuentran en las capacidades móviles, su centro de gravedad para distribuir la estrategia. Todas estas preguntas y definiciones previas, son las que al final llevarán a la estimación de costos e inversiones

Budgeting for a mobile app development project requires careful consideration and precise estimation of essential costs. Here's how to go about it: 💰 1️⃣ Define Your App Concept: Understand your app's functionality, intended audience, and target platform. 2️⃣ Determine Development Method: Custom apps are more costly but offer flexibility. 3️⃣ Cost Estimation: Consider design, backend infrastructure, testing, and launch costs. 4️⃣ Contingency Plan: Allocate a reserve budget for unexpected expenses that might arise during the development process. 5️⃣ Monetization Strategy: Think about how your app will generate revenue to offset the development cost over time—through advertisements, in-app purchases or subscription models.

Choosing the right app platform and development approach is a pivotal decision that can significantly impact your project’s cost and scalability. It’s essential to decide whether to build a native app, which provides a better user experience and performance but can be costlier, or a cross-platform app, which is more cost-effective and quicker to market. For example, a native app for iOS might require Swift or Objective-C knowledge, while a cross-platform app could be developed using React Native or Flutter.

Es raro encontrar desarrollos únicos para clientes Ios o Android. Por lo general se combinan ambas tecnologías y dependerá de sus clientes y los segmentos que usted atienda. Lo que es claro, es que las capacidades y talentos, son distintos en términos de desarrollos y especialización de los equipos. Segmentos masivos, por lo general se apoyan más en Android y aunque pueda quedar una población menor en IOS, la compañía tendrá que determinar como atender de manera digital a estos clientes. Puede que resulte más costos tener otros canales para esos pocos clientes y generar mayores fricciones, que habilitar las capacidades para unos pocos clientes

Estimating development hours and rates is another critical step. It involves breaking down the project into smaller tasks and assigning an estimated number of hours to each, considering the complexity and the skill level required. Rates may vary widely depending on the geographic location of your development team and their expertise. For instance, a complex feature like real-time synchronization across devices will require more hours and a higher skill level compared to a simple contact form.

Accurately estimating the development hours and the rates of developers is critical for creating a realistic budget for your mobile app project. For example, a company planning to develop a comprehensive e-commerce app conducted a detailed analysis and estimated the project would require approximately 1,200 development hours. Considering the varying rates for different expertise levels, they calculated an average rate of $60 per hour. This led to an initial development budget of around $72,000. By breaking down the app's features into components like user interface, payment integration, and product catalog, they could allocate hours and budget more precisely for each aspect,ensuring a well-planned and financially viable development process.

Actualizaciones, mantenimientos, cierres de vulnerabilidades, capacidades biométricas, mejoramiento de versiones de IOS y android, cambios en versiones de dispositivos y tecnologías, por mencionar algunos elementos. Incluso, así usted decida tener un canal el cual no vaya a promocionar o vaya a dejar “quieto”, a ese canal debe hacérsele muchas de las cosas mencionadas, las cuales implican una inversión recurrente

Implementing agile and lean methodologies in app development allows for flexibility in managing both the project’s scope and budget. A tech firm, for instance, adopted the agile methodology for their mobile app, developing it in phases or sprints. This approach enabled them to review each phase’s outcomes and user feedback, and then adjust the subsequent development stages accordingly. This flexibility ensured that they could manage costs more effectively, avoiding overspending on features that did not resonate with users. The iterative process also meant that the team could prioritize the most valuable features within budget constraints, ensuring the app delivered core functionality without exceeding the allocated budget.

Consider using project management software like Jira or Trello. These tools can help you track progress, manage tasks, and monitor costs. For financial tracking and budgeting, tools like QuickBooks or Mint can be very useful. One of the biggest things is prioritizing features: Not all features need to be developed at once. Prioritize based on what's essential for the app's core functionality. This can help manage costs and allow for a faster go-to-market strategy.

Tracking and managing the budget throughout the development process is essential to avoid overspending and to ensure the project stays on financial track. A mobile app development team used a project management tool to meticulously track all expenses against their budget. They set up alerts for when spending approached the budget limit in specific categories, allowing them to make timely adjustments. For instance, if the design costs were higher than anticipated in the initial stages, they could reallocate funds from less critical areas or modify the scope to stay within the overall budget. Regular budget reviews helped the team make informed decisions and maintain financial control throughout the project.

This could be greatly improved if the very first section explored project vs product budgeting. Former is funded from A to B, with clear gates and deliverables. — latter is ideally a little bit more open (and complicated!); you're working with value-assessed roadmaps as features are shipped and experienced at scale. Is your app a project or a product?