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Need to have unique USP. That USP should resonate with a large audience. Be authentic and break stereotypes. Augment with compelling visualization and storytelling. Do not sound repetitive. Collaborate with other thoughtleaders for building engaging content. Review and adapt

Any authentic voice to be relevant enough has to have a few components a) It should be your lived experience. Tell it the way you have lived it. b) There should be some tangible value for the audience you are catering to. You do it by apply the "theory of relativity." How will your audience relate to it? and c) Your voice or vision or story should create a sense of belief in an idea powered by your experience.

There isn't a "thought leadership" area. This isn't a title or appointment or certification or achievement. It's a reflection on your talents and accomplishments (not merely thoughts) BY OTHERS. So stop pursuing some existential position in your mind, and start achieving practical results that others respect. The definition of a fanatic (Santayana) is someone who loses sight of the goal and consequently redoubles efforts. The goal isn't "thought leader." The goal is results. The bank doesn't improve your credit score because you're a thought leader, but rather because people pay you handsomely for the output of your work.

One of the best ways to stand out in any field, especially one that is crowded, is to provide value without expectation. It isn't about trying to impress an audience with the brilliance of your advice, and you don't want to insult them with quick fixes (because there are none), and the value provided should be helpful and demonstrate your thought process and how you would approach a challenge. The output is important, but it is less about the advice and more about the thought process and this is the foundation of being a thought leader.

Memorable thought leadership takes a risk. You’ve got to be willing to publish a perspective others may disagree with. Nothing is worse than bland reporting. If you are worried about upsetting people just don’t bother to write it. Start with a bold statement then back it up with observations, signals, and / or data points to support your ideas and opinions. Ruthlessly cut out everything else.

You need to be an active leader before you can become thought leader. By focusing on creating value for others in a unique way that blows them away, while being hyper aware of your competitive advantages (what differentiates you from the fierce competition), you become a thought leader.

● Staying ahead of trends ● Continuous learning - Innovative approach ● Experimenting with new methodologies and trends ● Fostering collaboration and building community ● Using mix of Virtual reality and Augmented reality to explore core subject ● Using AI and data analytics to provide data driven insights ● Updates about industry - Read Read Read ● Not to copy paste ! Being authentic self

Everyone’s got an opinion on everything; thought leadership is no exception. However, the key is to be memorable — to leave a lasting impression, and you can’t get there by your opinions alone. That’s where research & insights come in. Did you know that only about 30% of thought leaders share their opinions based on research, which in-turn is driven by data? Now, add that to your personal experience, and you have what’s called a “strategic insight”. (In the immortal words of Will Hunting) — How do ya like them apples?

A well-told story not only educates but also entertains, keeping your audience engaged and eager for more. This is about creating an emotional connection and making your message stick in the hearts and minds of your listeners. In my opinion, while storytelling is indeed a strong and powerful way to illustrate points, it is most effective when the stories are based on real-life experiences. Sharing real challenges and how they were overcome adds authenticity and relatability to your message. These genuine experiences resonate more deeply with audiences, providing practical insights and inspiring them with true examples of perseverance and success.

There are many ways you can build your thought leadership profile by through storytelling. Over the years, I have shared stories about wins; I have shared lessons learned; and, I have shared past mistakes. Of the three, I am most comfortable with sharing lessons learned. When you’re vulnerable, people see themselves in you and feel less alone. If you make people feel something, they won’t forget you. I have also found that sharing mistakes is a great way to also connect with people, but it’s not for everyone. It can be hard to do in such a public way. Of the three, I am personally least comfortable sharing stories of wins because it makes me feel less authentic and self-serving. The key is to find what you find most comfortable.

While one may have unique and authentic thoughts , how you present them is also very critical. Storytelling is very effective way of conveying and sharing thoughts and ideas and audiences connect better and also relate to the thoughts

Sometimes it’s not about standing out but what our audience will connect to in the moment. Very often we underestimate the power of storytelling. I find that my audience is most engaged when I am speaking if I tell stories they can connect to. I share my experiences through dynamic and engaging storytelling because I’ve noticed that people can connect to my broader points a lot sooner if I tie it in to a story.

In our world, the network is the main active member in communication. It opens all ways to facilitate dealing with all parties in all different aspects and fields. It is truly the heart and the main driver of everything.

We are what we are because of those around us. Strategic networking is the bedrock of thought leadership. In networking you discover ideas, you get content, and you also gain followers. Building a strong network within your industry is essential for expanding your reach and credibility as a thought leader. The focus should be on establishing meaningful connections with other professionals, thought leaders, and influencers in your field. In addition, collaborating on projects, participating in panel discussions, and leveraging social media platforms are pillars that can be help to engage with a broader audience and increase your visibility.

Networking opens doors to insider knowledge and industry trends. Engaging with peers, mentors, and industry leaders allows you to stay informed about the latest developments, emerging technologies, and shifts in your field. This knowledge not only enhances your professional insights but also positions you as a valuable asset in your industry.

Un leader d'opinion n'avance jamais seul. Il doit développer son réseau, mais celui-ci ne doit pas être composé uniquement de personnes qui partagent ses vues et ses opinions. Il est essentiel d'avoir des soutiens, des alliés, des partenaires, des contradicteurs (oui), et des individus à convaincre.

The academic study of 'social capital' predates the internet and social media. Know what they found? Spoils go to those who a) create value with "bridging capital" that cross-populates ideas between network nodes and/or b) create value with "bonding capital" by helping define the language or point of view within a network's node. What's this mean for you? Relationship isn't abot collecting followers, it's about living and reaching out in a value-creating way.

Don’t be regular. You must have a rhythm but not regular. Consistency puts audiences to sleep. But if you find a hook, an idea that resonates and brings out your uniqueness, go go go!

Consistency is what transforms average into excellence and consistency is required across different levels: - Theme : You need a key area of expertise around which all thought leadership is centered. This helps build community and reach and pitch content and creator as credible. - Cadence : Ensure you publish regularly. Even the same key piece of research can be presented in episodes and from unique angles to stay relevant - Quality : Review, research and always try for excellence, never taking anyone for granted.

If you want to have impact in the TV ought leadership space, then the one thing you must be good at is consistency. Consistency in posting presence, consistency in focus, and indeed consistency in authenticity. Consistency is key to building a strong thought leadership presence. It is critical that you have a content strategy that aligns with your expertise and audience preferences, and regularly publish high-quality content across different channels. By maintaining a consistent and reliable publishing schedule, you can establish yourself as a reliable source of valuable insights and stay top of mind with your followers.

Defining consistency in content creation refers to understanding what consistency means in the context of creating content. Consistency can be defined as a steady and reliable delivery of high-quality content that meets your brand's voice and messaging. It means producing content that is relevant to your target audience and aligns with their interests and needs. It shows how you can be able for more trust and reabillty.

“Life is never stagnation. It is constant movement, un-rhythmic movement, as we as constant change. Things live by moving and gain strength as they go.” ~ Bruce Lee Being consistent and moving forward in your content helps show the value that you are trying to deliver to others. Which in turn increases their knowledge about themselves and you and your thought process on leadership.

Distinguishing yourself within a crowded thought leadership space requires a strategic approach to personal branding. Start with identifying your unique value proposition - what sets you apart from others in your industry/sectors? Consistency is key, ensuring you communicate this through authentic and engaging content reflecting your expertise and passion. Utilise multiple platforms to reach a broader audience, and actively engage with your community to build credibility and trust. Stay true to your unique perspective and personal brand while continuously delivering value, you can effectively stand out and establish yourself as a respected thought leader not just within your space but also alongside other credible thought leaders.

There is a bit of a myth in thinking thought leadership means knowing all the answers. Instead, by asking clarifying questions and engaging in a genuine and sincere way, others can shine... you can learn... and you can be ordained as a true leader. Personal branding is about being yourself. Personal branding as a thought leader is about empowering others through provocative insights.

Being truly authentic And welcoming are non-negotiable. Focus on engagement and reacting with valuable insights to posts, articles and other media and also regularly respond by asking good questions that keep the conversation going. In that way, you will develop an informal community around your brand that will spread and grow.

Ici, et au-delà de la dimension du "personal branding" j'ajouterai la dimension de l'intelligence émotionnelle nécessaire du Thought leader. En effet, pour que les individus se connectent aux leaders d'opinion, il faut que les leaders soient connectés à la réalité terrain des individus. Pour cela, il faut se connecter émotionnellement avec son public. Les engagements et les histoires personnelles sont de bons moyen (effet miroir)

I discovered an oblique way by luck. Though I’ve been blogging for 20 years (since June 2004) I’ve also been curating articles, links etc also from around the same time. Sometime in 2009 I realized that I could do the curation more systemically & develop it as a skill. I posted curated links on Twitter & developed a software to pick that up & post on my blog automatically. In the last 4 years I upped the ante to curate daily & also do video interviews of innovators. Why is this important for thought leadership you ask? No matter your chosen niche, many leaders will already be creators in that. By curating from those, you will develop your own perspective over time & slowly start creating & become a creator/thought leader yourself.

The most powerful thought leadership should lead to real change. Don’t do it for marketing and PR purposes. What actions and change will result from your thought leadership? Can you turn it into tangible and meaningful actions? When Siemens brought the topic of Industry 4.0 to Australia about 10 years ago it wasn’t just about explaining an Industrial Revolution, it was about trying to get the nation to understand the implications for industry and manufacturing. It led to real actions including the establishment of the Prime Minister’s Industry 4.0 Taskforce. The work of the taskforce then led to many outcomes and investments into universities - including companies investing in technologies that made them the most advanced in the world.

In my experience, consistently working on building a brand is also key to the success of being a thought leader. Intertwining your experiences, learnings into a meaningful yet interesting way on a regular basis are the key to first steps.

The first rule of content is "know who you are," and this is captured by the "authentic voice" point. You don't stand a chance if you haven't done that self-discovery to deeply understand what you're about and how you'll communicate that (personality, style, etc.). The second rule, which isn't called out explicitly up top, is "know your audience"! You're not getting any attention unless people can see themselves in what you have to say: their problems, hopes, ideas. If you can marry who you are and what your audience needs, then you have yourself the foundation of successful thought leadership. Everything else, from authenticity to consistency, will amplify the goodness you've already got. Remember: thought leadership is a conversation.