Iberchem

Today is the day! We are excited to unveil “Abracadabra”, a new and immersive #fragrance concept that blends the artistry of perfumery with the wonder of magic at Beautyworld Middle East 2024 ! This innovative exhibition, features eight exclusive scents crafted by Iberchem ’s #perfumers, displayed in interactive installations that bring each fragrance to life. Adding to the magic, visitors will enjoy a live show by Normando the magician (12 pm and 16pm) who will captivate audiences with his exciting performances! Join us in Sheikh Saeed Hall 1, stand S1D23! Click below for more info: https://lnkd.in/dVsDcBjH #beautyworldme #iberchem

Have you heard? Our new Dubai office features state-of-the-art R&D installations and spans over 1000 sqm at the heart of the #DubaiSciencePark. 🔬 Learn more about our expansion in the market and our future business plan in the Middle East in this interview by ParfumPlus Magazine with Jose Balibrea, Managing Director at Iberchem and Erkan Karslı, Managing Director for Iberchem and Croda in the Middle East. https://lnkd.in/desyefVy

We are delighted to share the first part of an exclusive interview with Luz Vaquero, global creative director and recently appointed Academic of the Fundación Academia del Perfume, holding the Tuberose seat.   In this conversation, Luz discusses what this recognition means to her and also shares some of the challenges she has faced throughout her successful career as a perfumer: A fantastic journey filled with passion and creativity in a unique industry.   Are you eager to know more? Stay tuned for part 2, which we will publish soon. In this second video, we will explore her vision and experiences in the world of fragrances in greater depth. #iberchem #fragrances

Years go by but never look the same with the Fundación Academia del Perfume. On the occasion of their annual gala, they collaborated with Antonio Najarro to present "ABSOLUTO: Las familias olfativas en danza" (Absolute: The olfactive families through dance). A one of a kind performance to which assisted Jose Balibrea, managing director, and Luz Vaquero, global creative director and Academician of the Academia. #PremiosPerfumeADP2024 #iberchem

Iberchem will present its latest fragrance concept, “Abracadabra” for the first time at Beautyworld Middle East in Dubai. Eight original #fragrances created by our #perfumers will be presented to the visitors using original and interactive displays. A live show will also take place twice per day with celebrity magician Normando, who was featured in Netflix’ hit series #DubaiBling. Visitors are invited to Sheikh Saeed Hall 1, stand S1D23, to experience this new #fragrance concept or to get more details on the live shows.

Join us today at SEPAWA where Vasco Marques da Silva, Neuroscience Technology Specialist at Iberchem, will discuss our new developments in neuroscience for fabric softeners.   The conference will take place at 09:15 at the Estrel Congress & Messe Center Room 9.

Yesterday we had the pleasure to be invited to the first round table on sustainability and circular economy at the #CIRCULARMENTE event organised by CETENMA and Info Región de Murcia. On the occasion, we shared the stage with some of the leading companies in innovation and sustainability in the region Hero España, BioProcesia, Eversia and Repsol. Iberchem was represented by Manuel Serna García, Technology Specialist, who spoke about the company's latest developments in biodegradable #fragrance technologies.

We are pleased to announce that perfumer Gemma Barbera Serret has recently joined the Iberchem team. With over 20 years of experience in the industry, Gemma will be based in our upcoming creative center in Barcelona and will specialize in creating fragrances for consumer goods.   We sat down with Gemma to talk about her career as a perfumer and what the future holds for this profession. Click below to read the full interview. https://lnkd.in/dUAqidkP #iberchem #fragrances

We are thrilled to announce our collaboration with Museo Nacional del Prado for their latest exhibition, “Rubens’ Workshop,” curated by Alejandro Vergara, head of Conservation of the Flemish Painting Area, and northern schools of the Museum. For the occasion, Luz Vaquero, Global Creative Director and Academician at the Fundación Academia del Perfume has recreated the scent of the artist’s workshop, resulting in a multisensory experience to be enjoyed by all visitors. Click below to find out more about the project. #iberchem #fragrances https://lnkd.in/dMQH2XpN

The countdown to Beautyworld Middle East has started, with only 14 days left until the show. We are looking forward to seeing you all at Stand S1D23. This year, our team has put on quite a show for the visitors! 🎩✨ #Abracadabra #iberchem