Loyoly

Spotlight on the Loyoly crew ✨👀 Because what gets Loyoly going is the awesome team behind it. Today get to know Pierre Sudre ! Our Product Designer is here to make Loyoly prettier than ever ! He joined the team earlier this year so let’s give him a warm welcome 🤗 What’s his favorite movie ? Who is his favorite album ? … And especially, what’s his favorite customer retention tip ? 🫶

Loyoly is making waves in the European ecosystem! 🌍 Last week, we were invited to Klaviyo’s Built for B2C event at The Gherkin And it set the bar high! One thing is clear: brands need to double down on retention and customer experience to stay ahead. The event highlighted Klaviyo’s evolution the launch of their new platform “Klaviyo B2C CRM”, a platform that unites marketing, customer service and analytics. With this new release brands can deliver seamless and highly personalized customer experiences. Joseph Aubry and Antoine Rivaud were there to soak it all in, exchange with industry leaders, and explore how these innovations will shape the future of retention. 🔍 Key takeaways: • Personalization is no longer a nice-to-have • The future of retention is data-driven • The best growth strategies are built on strong customer relationships. We’re excited to see how these innovations will align with Loyoly’s vision of setting the new standard of loyalty experience. Huge thanks to Klaviyo for hosting such a stellar event! 💫

Arrêtez de gaspiller votre budget marketing ! Utilisez la segmentation RFM pour vos actions Toutes les audiences ne se valent pas. Bien segmenter, c’est éviter les dépenses inutiles et arrêter d’investir là où il n’y a plus d’opportunité. Avec ThirtyFive, on a décrypté pour vous la segmentation RFM et comment la maîtriser pour maximiser l’impact de vos actions marketing. ⭐️ En bonus, 4 exemples de segmentations RFM clés en main pour plusieurs types de business. Au programme : ✔ C’est quoi la segmentation RFM ? ✔ Les 4 étapes pour la mettre en place ✔ Les 3 erreurs à éviter absolument ✔ Et bien plus encore… 📥 Pour téléchargez le guide → https://lnkd.in/egMabbXF

1016 consumers, 14 questions, 1 key report What really drives loyalty? 🔎 Because consumers expectations change. Fast. What makes customers buy, stay… or leave? We asked 1,016 French consumers, and the results are eye-opening. All the data you need is compiled in this exclusive French 23-pages survey. What’s inside? 📊 The real factors behind first-time vs. repeat purchases 🗣️ How they interact with brands and what they expect from them 💡 What drives (or stops) them from joining a loyalty program 📢 What actually triggers referrals and advocacy No guesswork. Just clear, actionable insights to help you refine your retention strategy. 📥 Get the full report here → https://lnkd.in/erZjC3rk

𝗨𝗻𝗹𝗼𝗰𝗸 𝗲𝗻𝗱𝗹𝗲𝘀𝘀 𝗽𝗼𝘀𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝘄𝗶𝘁𝗵 𝗼𝘂𝗿 𝗻𝗲𝘄 𝗪𝗲𝗯𝗵𝗼𝗼𝗸 𝗠𝗶𝘀𝘀𝗶𝗼𝗻𝘀! We’ll keep saying it : the more actions you offer, the more your customers engage. With Loyoly’s Webhook Missions, you can now create fully custom actions and automatically reward customers how you want. How it works 1️⃣ Create your own personalised mission Example: Reward customers who deposit clothes on a marketplace. 2️⃣ Notify us of completion via a webhook 3️⃣ Customers automatically receive their loyalty points via Loyoly Any action can be rewarded, whether it’s in-store purchases, marketplace deposits, or something entirely unique to your brand. Why you’ll love it ✔ Endless possibilities ✔ Seamless automation ✔ A loyalty program that adapts to your strategy No limits, just possibilities. Time to get creative ! 𝘕𝘰𝘸 𝘢𝘷𝘢𝘪𝘭𝘢𝘣𝘭𝘦 𝘪𝘯 𝘺𝘰𝘶𝘳 𝘢𝘱𝘱.

“Si vous deviez décrire Loyoly en deux mots ?” Nous avons posé la question à 4 clients 👀 Et leurs réponses ? ➡️ Fluide ➡️ Proactive ➡️ Réactive ➡️ Agile ➡️ Fidélité ➡️ Intégré (dans leur écosystème e-commerce) Ces retours en disent long sur ce qui fait la différence. Elles confirment ce qui nous anime chaque jour : offrir aux marques e-commerce une solution performante, intuitive et pensée pour elles. Un immense merci à La Belle Boucle, CAPS ME, Soin de Soi, Hindbag

𝗕𝗶𝗴 𝗰𝗼𝗻𝘃𝗼𝘀, 𝗯𝗶𝗴 𝗶𝗱𝗲𝗮𝘀, 𝗮𝗻𝗱 𝗮𝗻 𝗲𝘃𝗲𝗻 𝗯𝗶𝗴𝗴𝗲𝗿 𝗮𝗳𝘁𝗲𝗿𝗽𝗮𝗿𝘁𝘆. 𝗟𝗼𝗻𝗱𝗼𝗻 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝗲𝗱! 🇬🇧 Last week, we had the pleasure of sponsoring Nosto’s EMEA Partner Day Afterparty, and what an event it was! Matthew Langewiesche and Antoine Rivaud were there to meet partners, agencies and have a great time with fellow e-commerce enthusiasts. From discovering Nosto’s roadmap to sharing best practices with e-commerce actors, this trip was packed with valuable takeaways. A huge thank you to Nosto for bringing together such a great community. And of course, to everyone we had the chance to connect with! 👋 Léa G., Taha B., Cindy Deguingand, Brian Graydon, Sanny Hoskins, Joshua Hobson, James Hawkins, Tim Mawson, Luke S., Laura Layes, Edouard Vachez, Molly Bateman, Julia Dawson-Morris, Josh Morgan See you in London soon 😉

𝗡𝗲 𝗹𝗮𝗶𝘀𝘀𝗲𝘇 𝗽𝗹𝘂𝘀 𝗮𝘂𝗰𝘂𝗻𝗲 𝗱𝗮𝘁𝗲 𝘃𝗼𝘂𝘀 𝗲́𝗰𝗵𝗮𝗽𝗽𝗲𝗿. 𝗧𝗲́𝗹𝗲́𝗰𝗵𝗮𝗿𝗴𝗲𝘇 𝗹𝗲 𝗰𝗮𝗹𝗲𝗻𝗱𝗿𝗶𝗲𝗿 𝗲-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝟮𝟬𝟮𝟱 😉 Parce qu’en e-commerce, le bon timing change tout. Les soldes, le Black Friday, Noël ? Tout le monde les connaît. Mais qu’en est-il des journées plus insolites qui pourraient aider votre stratégie de com’ et engager vos clients ? Avec ce calendrier, recevez : ✅ Toutes les dates clés de l’année (et plus encore) ✅ Des idées d’actions marketing pour en tirer parti ✅ Des exemples de nos clients pour vous inspirer 💡 En bonus : Et parce que c’est un Notion, on s’engage à le mettre à jour pour que vous ayez les dernières dates et opportunités e-commerce sous la main. 📥 Accédez au Notion ici → https://lnkd.in/eiNFd-Nu

Our integration ecosystem keeps growing. Welcome, HubSpot! Loyoly.io now integrates with HubSpot to help you automate, personalize, and optimize your retention strategy without the hassle. Like with Klaviyo or Brevo with this integration, you can: ✅ Send emails from your own domain for better open and click rates ✅ Personalize communications using loyalty data from Loyoly (point balance, referrals, etc.) ✅ Create automated workflows based on program events No more scattered data. Just smarter retention strategies that drive repeat purchases and advocacy. Check it out in your app !

Most e-com’ newsletters focus on acquisition, CRO or UX. Here is the first 100% dedicated to customer retention These topics are essential for e-commerce, which is why there’s so much content about them. However, a few critical questions remain: • How do you ensure customers come back? • How do you turn a one-time buyer into a loyal customer? • How do you maximize customer lifetime value? Retention is the key to sustainable growth. The Customer Loop is the newsletter designed to answer these questions. Why subscribe? 🤔 • One email per month, only 5 minute read • Ultra-actionable tips for building customer loyalty • Inspiring recommendations No unnecessary content, just actionable insights to help you build a stronger, more engaged customer base. Join the +1200 people reading it each month. Next edition is next week 👀 Don’t miss out and sign up today. ▶️ Subscribe here → https://lnkd.in/gMjVwVfb Note: Currently available in French only.