Ipsos

Ipsos announces the acquisition of Whereto, a key player in public sector research in Australia. Based primarily in Melbourne, Whereto Research is renowned for its expertise in public policies and government communication evaluation. Ipsos has been operating in Australia since more than 25 years. With a team of over 200 people and offices in Sydney, Melbourne, Brisbane, and Perth, it offers a full suite of research services in diverse sectors, including public affairs, advertising, marketing and media. Read the press release: https://lnkd.in/gEpSxcu Jean-Michel Mabon Simon Wake Hamish Munro Gillian Guerin Dan LEVY François Malin

Is synthetic data the key to smarter product testing?   At Ipsos, we believe synthetic data opens brand new possibilities for market research, particularly in the field of product testing.    However, we must face the truth: Synthetic data will never be human or fully echo our product experiences.   This uncertainty leaves many businesses questioning the quality of synthetic data or how to evaluate it.   Driven by curiosity, Ipsos' experts uncovered specific applications of synthetic data, enabling businesses to save costs, enhance agility and gain deeper insights in product testing.   Read the second edition of our Humanizing AI series to unlock the transformative potential of synthetic data in market research: https://lnkd.in/ewq8wJZJ #IpsosHiAi #SyntheticData #ProductTesting  

The first edition of Ipsos Housing Monitor is out! Our study explores people's perceptions of their personal housing situations and aspirations. As the global housing conversation grows, this survey highlights the significant impact housing has on economies, societies, and politics. Dive into the full findings to uncover what this means for your country: https://lnkd.in/eEFi-p32 #PublicOpinion #Housing 

Across the world an average of 57% of people in 20 countries expect their personal data to be leaked this year, highlighting persistent concerns about data security despite advancements in technology. Explore more of people’s expectations and predictions for the year ahead: https://lnkd.in/eaXHnash #Predictions2025 #Datasecurity

Tomorrow is International Day of Education! The Ipsos Foundation is proud to support KISEDET and its impactful project, EDEN-Education and Engagement in Tanzania. This initiative is making a difference by helping children and teenagers living and working on the streets, as well as child labor victims, access education in Tanzania. Learn more about this inspiring story and discover other impactful projects Ipsos supports around the world: https://lnkd.in/dz2jGnCA For more information about KISEDET, visit their website: www.kisedet.org #InternationalDayOfEducation #IpsosFoundation #ESG Pierre Gaudin, SIMONA LONGONI

Ipsos news from Davos. Sue Phillips ACC, our global ESG lead and Eleni Nicholas, our Chief Client Officer joined forces with the Institute for Real Growth (IRG) to co-facilitate a round table discussion on the CMO-CSO alliance at the World Economic Forum today. Together with Marc de Swaan Arons, Founder of the IRG, they discussed what it takes to build an effective alliance between CMOs and CSOs to drive sustainable business growth and deliver the United Nations Sustainable Development Goals. Abhinav Kumar Sebastian Munden #Wef25 #Davos

[Webinar] KEYS – The Year Ahead: Resilience Required Join us for the inaugural session of the 2025 Keys webinar series. In this session we will explore: ◼️ Economic Impact: What is the impact of the economy on consumer mindsets at the start of 2025? ◼️ Work Dynamics: How are work patterns evolving, and what insights can we share about the latest trends? ◼️ Mobility Solutions: What are the emerging trends in mobility and how are people getting around? ◼️ Environmental, Social, and Governance (ESG) Concerns: What actions are being taken in ESG, and what do we need to focus on? Don’t miss this opportunity to gain key insights and strategies for navigating the year ahead. 📅 Save your spot today ! https://lnkd.in/e-mu_AdC #Ipsos #ESG #Leadership

Unlock the power of fast insights with Ipsos.Digital: ✅ Launch surveys globally with ease, leveraging Ipsos’ global panels and robust methodology.  ✅ Access real-time insights to make data-driven decisions faster than ever before.  ✅ Tap into A.I. powered solutions and explore the world of insights on your own or with the help of our expert researchers.   Whether you are fine-tuning a product launch, testing creative ideas, or tracking emerging trends, Ipsos.Digital gives you the tools you need to stay ahead of the curve without compromising on quality or speed.  👉 Ready to take your research to the next level? Discover Ipsos.Digital here: https://lnkd.in/e6zSCSJW   #BusinessGrowth #DIY #MarketResearch Wale Omiyale, Andrei Postoaca

82% of Ipsos employees say, ' I would recommend Ipsos as a good place to work', marking a 5-points increase from last year! Looking to be part of a company that fosters a positive workplace environment? Visit our careers page to explore exciting opportunities and see where you fit in. 🔗 https://lnkd.in/eHTBfVQx #ProudtobeIpsos  

Ipsos announces the successful issuance of its first rated bond for €400 million. The bond is maturing in January 2030 and carrying a coupon of 3.75%. Ipsos is rated Baa3 with stable outlook by Moody's Ratings and BBB with stable outlook by Fitch Ratings. The very strong investor demand is a testament to their confidence in Ipsos’ business model and credit profile. Read the press release: https://lnkd.in/gEpSxcu Ben Page Dan LEVY Hélène Brunou Matthieu Dujas François Malin