Lefty

Bella Hadid made a stunning return to the runway at the Saint Laurent SS25 show during Paris Fashion Week, following a year-long hiatus. Her comeback generated over $6.3M in media impact! Our partners at KARLA OTTO have utilized Lefty’s data to create the new report, “The SS25 Womenswear Roundup”, remarkably comprehensive and data-rich. 👉 Download it now to discover more insights: https://lnkd.in/dqPN-pPD 📷 Instagram #fashionweek #findinfluencers#influencermarketingplatforms #fashionweek #saintlaurent

Balmain’s SS25 show was a masterclass in blending heritage with modern innovation, as the brand unveiled a collection that fused its iconic designs with bold, structured silhouettes. The show also marked the introduction of Balmain’s new fragrance, seamlessly integrated into the runway designs. Models strutted down the catwalk in avant-garde shoes featuring heels shaped like fragrance bottles, adding a unique twist to the presentation. Following the show, Balmain expertly capitalized on the event’s momentum by hosting an exclusive fragrance release party, drawing in the energy from the runway buzz. The brand also strategically collaborated with international singers to attend the show, enhancing the event’s star power. Additionally, Balmain partnered KOLs from Asia, Europe, and North America, amplifying global visibility and ensuring that both the fashion and fragrance made waves across multiple markets. 📷 Instagram, Spotlight #findinfluencers #influencermarketingplatforms #influencerdatabase #fashionweek #parisfashionweek #balmain

The Spring/Summer 2025 Fashion Weeks revolutionized the global luxury market with a « less is more » strategy by reducing the number of shows and forming strategic partnerships. This approach boosted audience engagement and raised Earned Media Value (EMV) to $840 million, underscoring the industry’s shift towards innovation and collaboration. Our partners at KARLA OTTO have utilized Lefty’s data to create the new report, The SS25 Womenswear Roundup, remarkably comprehensive and data rich. Download it now to explore all the key stats and insights from the last season: https://lnkd.in/dqPN-pPD 📷 Instagram and Spotlight #fashionweek #findinfluencers #influencermarketingplatforms #fashionweek #tommyhilfiger #vetements #gucci #loreal

Join us on Wednesday, October 23rd, at 10 AM CET for an exclusive, interactive webinar, “The Influencer Edge: Fashion Weeks, Paris Olympics, and 2025 Trends.” 
In this dynamic session, we’ll reveal key takeaways from the 2024 Fashion Weeks and Paris Olympics, plus, we’ll dive into our top predictions for the biggest trends shaping influencer marketing in 2025. * Why attend live? Not only will you gain real-time insights from our team, you’ll also have the opportunity to participate in an engaging Q&A session, share your thoughts, and get your questions answered on the spot. * Can’t attend live? Don’t worry! Register now, and you’ll still receive access to the exclusive replay, allowing you to catch up on all the valuable content at your convenience. 
Whether you join us live or watch the replay, don’t miss this opportunity to stay ahead of the curve. Register here: https://lnkd.in/eYwGkf33

Proud to see MUGLER amongst the top 5 brands for Paris Fashion Week EMV performances in China thanks in part to Cai Xukun's attendance of the Spring Summer 2025 show according to Lefty. A special thanks to Helena Li from L'Oreal LID China and Danièle Lahana-Aidenbaum Sophie Da Fonseca Bohan Qiu Léa Taleb Pierre-Olivier Morlaas Huazuo Shao

Who won Spring/Summer 2025 on social? The season created a major buzz across social media platforms. But which brands won the battle for clicks and likes? Despite many brands scaling back on production and #celebrity runway casting due to a #luxury market slowdown, they still splurged on A-list front rows, heavily featuring K-pop idols and Thai actors—a strategy that paid off. According to influencer marketing platform Lefty and brand agency KARLA OTTO, SS25 generated a staggering $839.6 million in earned media value (EMV), marking a 59% increase from AW24 and a 16% rise from SS24. “What’s the point in a grand location if you don’t have someone to take a picture in it?” jokes PR guru Lucien Pagès, who represented brands across #fashion’s ‘big four’ this season. Here, Lucy Maguire breaks down the wins: https://lnkd.in/eJ9Ziu3t

Fashion weeks have a global influence, but their impact varies across different geographical markets. Here are the brands dominating Fashion Week SS25 across Weibo and RED. #findinfluencers #influencermarketingplatforms #influencerdatabase #weibo #red #fashionweek #dior Christian Dior Couture #versace Versace #ralphlauren Ralph Lauren #fendi Fendi #louisvuitton Louis Vuitton #prada Prada Group #saintlaurent Saint Laurent #mugler MUGLER #valentino Valentino #mugler MUGLER

Discover the leading influencers and top fashion brands that dominated Women's Fashion Weeks Spring/Summer 2025 edition with the highest Earned Media Value. Visit our new blog post and unlock the complete rankings, including the top 20 brands and the top 20 influencers: https://lnkd.in/dWuqqi97 Together with our partner KARLA OTTO, we’ll unpack the peripheral effect of tapping into these celebrities’ fandoms, alongside other key trends and metrics from fashion month, in our upcoming SS25 Womenswear report launching next week. 📷 Spotlight #findinfluencers #influencermarketingplatforms #influencerdatabase #fashionweek #dior Christian Dior Couture #tommyhilfiger Tommy Hilfiger #prada Prada Group #saintlaurent Saint Laurent #gucci Gucci 

🌟 Don’t miss out! 🌟 Join us on Wednesday, October 23rd, for an exclusive online event: “The Influencer Edge: Fashion Weeks, Paris Olympics, and 2025 Trends” Register below to be a part of the conversation and gain insights into the future of fashion, sports, influence, and more! #FashionTrends #InfluencerEdge #OnlineEvent #influencermarketing #2025trends

Take a look at the Fashion Weeks’ yearly EMV evolution on Instagram. From the striking success of New York Fashion Week to the slight decline of London’s. Now that the fashion month is officially over, stay tuned for KARLA OTTO x Lefty.io SS25 Womenswear report launching soon. Discover more: https://lnkd.in/dCjAy_7U #tommyhilfiger Tommy Hilfiger #ralphlauren Ralph Lauren #coach Coach #burberry Burberry #richardquinn #nensidojaka #prada Prada Group #gucci Gucci #bottegaveneta Bottega Veneta #dior Christian Dior Couture #saintlaurent Saint Laurent #chanel CHANEL