Google Ads tag & uploading Enhanced Conversions via API as Conversion Adjustment

Any ideas how to solve this?

Thanks a lot for assistance!

Hi,

Thank you for reaching out to the Google Ads API support team.

Upon checking the screenshot you provided, I could see that you are getting the error message "your enhanced conversions API code is sending data too late". This alert shows if you’re sending Ads API data more than 24 hours after the conversion time. Edit your enhanced conversions Ads API code to send data within 24 hours after the conversion event happens.

This alert may also show if conversion occurrence time isn’t included in your Ads API pings. Check the Google Ads API instructions to learn how to include conversion time in your Ads API request.

I would suggest you to refer to the Monitor offline data diagnostics documentation as it helps to find the overall health of the conversion upload processes. To retrieve the latest offline data diagnostics for your account, you can use the following query:

SELECT customer.id, offline_conversion_upload_client_summary.alerts, offline_conversion_upload_client_summary.client, 
offline_conversion_upload_client_summary.daily_summaries, offline_conversion_upload_client_summary.job_summaries, 
offline_conversion_upload_client_summary.last_upload_date_time, offline_conversion_upload_client_summary.resource_name, 
offline_conversion_upload_client_summary.status, offline_conversion_upload_client_summary.success_rate,
 offline_conversion_upload_client_summary.successful_event_count, offline_conversion_upload_client_summary.total_event_count 
FROM offline_conversion_upload_client_summary

Additionally, you can utilize the Google Ads Query Builder and Query Validator to build and validate the queries for retrieving the data from the Google Ads API.

If the issue persists even after trying with the provided suggestion, kindly provide us with the complete API logs (request and response logs with request-id and request header) generated at your end to better assist you further. 

If you are using a client library and haven't enabled the logging yet, I would request you to enable logging for the specific client library that you are using. You can refer to the guides Java, .Net, PHP, Python, Ruby or Perl to enable logging at your end. For REST interface requests, you can enable logging via the curl command by using the -i flag.

 

Hi Anni,

Kindly note that you can identify the conversion using a gclid_date_time_pair, this approach is less durable than using order_id and thus is not recommended. You can use order_id, also known as transaction ID, to identify the conversion to adjust with the ConversionAdjustmentUploadService. You can use this code example for sending enhanced conversions as conversion adjustment including adjustment_date_time. Also, when conversion that was reported without an order ID specified you can use GclidDateTimePair.

I hope this helps! Feel free to get back to us in case of any further queries.

Hi,

I would like to inform you that it is not required to provide conversion time stamp of the conversion if you are using order_id to adjust your conversion. Providing adjustment timestamp is enough to adjust the conversions with order_id.

If you have followed all the instructions to make the conversion adjustments and still getting the error, kindly provide us with the complete API logs (request and response with request-id and request header) for the conversions uploaded and while making conversions adjustment.