Trade Marketing Manager
RESPONSIBILITIES:
- Responsible for Cow and Gate trade spend budget management from accrual to settlement and approval and prepare analysis for monthly budget review.
- Manage overall sales fundamental process to drive category & channel development monthly analysis of Macau market.
- Monitor and analyze category & channel data to draw business insights to formulate channel promotion strategy in monthly GPS process.
- Support reporting manager to develop and drive instore visibility and distribution strategy.
- Work closely with each channel sales managers to develop trade activities to drive sales.
- Conduct sales activity ROI analysis to draw learnings and identify areas for improvement for next activity planning.
- Support to set up price corridor with China DI team to ensure price implementation across different sales channel in Hong Kong, Macau and DI are based on aligned channel role & pricing strategy.
- Optimize ANP budget and to liaise with procurement team & vendors on POSM, premium, display or any trade materials for BTL activities.
- Collaborate with cross functional team to support business process or system development based on business objectives.
REQUIRED PROFILE:
- Degree or above in Business/Marketing discipline or equivalent
- Over 4 years of experience in Trade Marketing/Sales/ Marketing with FMCG or personal care industry exposure
- Strategic thinking with good data analytical skills.
- Take initiative to drive things happened and demonstrates a growth mindset.
- Excellent interpersonal skill to develops effective working relationships with cross functional team to achieve business results.
- Fluent in Spoken Cantonese, Putonghua and English
-
Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Food and Beverage Services
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