Clove Research and Marketing Analytics

In this edition, Clove Insight explores how 2025 will be a year of innovation, sustainability, and modern lifestyles. The year 2025 marks a significant transformation for Indonesia and the world, driven by technological advancements, a focus on sustainability, and shifting lifestyle preferences. From the boom in the digital economy and the adoption of electric vehicles to the rise of pods as a substitute for conventional cigarettes, innovation continues to shape consumer behavior and industries. Trends like smart cities, sustainable tourism, and the role of AI in healthcare, education, and business present new opportunities and challenges. Let’s embrace a future that is more connected, greener, and full of potential! #CloveResearch #CloveInsight #MarketResearch #Marketing #MarketingStrategy #2025Trends #DigitalEconomy #Sustainability #Innovation

In this article, we discuss the comparison between e-commerce and offline stores as Lebaran approaches. Will the convenience of online shopping be the primary choice, or does the experience of shopping in physical stores still hold its appeal? We will present an analysis of the latest trends and consumer behavior, as well as the strategies implemented by business players. Find the answers to these questions and prepare yourself to shop for Lebaran more wisely. Read on!

Dari meja iftar hingga pusat perbelanjaan, Ramadhan mendorong ekonomi bergerak lebih cepat! Saatnya bisnis beradaptasi dan memberikan penawaran terbaik 💰🚀 #CloveResearch #MarketResearch #Ramadhan #Economic #PeluangBisnis

We're #hiring a new Qualitative Research Executive (Intern) in Jakarta. Apply today or share this post with your network.

#CloveisHiring Are you having an experience in Research Industry? We’re excited to announce openings. 5 exciting opportunities to join our team! 🍀🍀 If you're interested, apply today by submitting your resume to hr@clove-research.com

Brand extension can be a powerful strategy to expand the market and increase profits. However, not all brand extensions succeed. The success of a brand extension is determined by several key factors, including fit with the parent brand, strong brand equity, perceived quality, as well as innovation and effective marketing communication. If a brand lacks strong equity or the new product lacks clear relevance, brand extension can be risky and lead to failure. Ultimately, a successful brand extension requires a well-thought-out strategy, alignment with brand positioning, and relevant innovation that meets market needs. Discover more: https://lnkd.in/g-gpdwNX #CloveResearch #MarketResearch #DataAnalytics #BusinessStrategy #MarketingStrategy #StrategiBisnis2025 #BrandExtension #BusinessStrategy #MarketingStrategy #Branding #SuccessfulBusiness #BrandInnovation #BrandEquity #BrandGrowth

Generation Alpha in 2025 is a market target you can’t ignore. As digital natives born after 2010, Generation Alpha has a significant influence on family purchasing decisions, despite their young age. They grow up with technology, love interactive content like AR and VR, and care deeply about sustainability. Brands like LEGO, YouTube Kids, and Ruangguru have successfully captivated them with innovative content. Want your brand to stay relevant in the future? Start building tech-savvy and sustainability-driven strategies today! Discover more: https://lnkd.in/gGpq7PWR #CloveResearch #MarketResearch #DataAnalytics #BusinessStrategy #MarketingStrategy #Trends2025 #GenerationAlpha #DigitalNative #MarketingInnovations #BrandLoyalty

Pods are not just an alternative to conventional cigarettes but a symbol of a new lifestyle that is healthier, practical, and eco-friendly. With futuristic designs, diverse flavors, and advanced technology, pods address the needs of modern society. While challenges like the risk of nicotine addiction remain, pods offer a safer solution for both health and the environment. With proper education and regulations, pods can be a step forward toward a more health-conscious society. Learn more: https://shorturl.at/uWSU3 #CloveResearch #MarketResearch #DataAnalytics #BusinessStrategy #MarketingStrategy #ConsumerBehavior #ConsumerPreferences #ModernLifestyle #AdvancedTechnology #Trends2025 #HealthAwareness #HealthyLiving

Entering 2025, lifestyle shifts, generational preferences, and consumer behavior are increasingly shaped by technology, sustainability awareness, and personalization. From the rise of pods as a modern alternative for nicotine consumption, Generation Alpha's growing influence on purchasing decisions, to consumers seeking emotional balance, sustainability, and immersive digital experiences—businesses must continuously innovate and adapt. This edition of Clove Insight explores strategies to meet the increasingly complex needs of consumers in the era of hyper-personalization. Discover more: https://lnkd.in/gvxUc5yJ #CloveInsight #ConsumerTrends2025 #PersonalizationEra #Sustainability #Innovation #GenAlphaInfluence

In 2025, data is more than just numbers—it’s a strategic asset for smarter decision-making. With data, businesses can understand their customers, optimize strategies, and build a more relevant brand. Don’t forget the vital role of third parties, like Clove Research—a market research company that can provide objective and in-depth insights to maximize your business potential. It’s time to make data the key to your business success in the future! Discover more: https://shorturl.at/SlMnl #CloveResearch #MarketResearch #DataAnalytics #BusinessStrategy #MarketingStrategy #DataDriven #BusinessStrategy2025 #DataAnalysis #BrandingStrategy #MarketResearch #DigitalInnovation