BLEND Localization

With an extensive localization career across various industries like gaming, e-commerce, fintech, and even social networks, Giulia Tarditi has learned first-hand that there isn't one right way to approach localization. Listen to our latest Localization Leaders episode with Giulia, Revolut's Head of Language Experience, as she shares: 🙌 How to influence business beyond localization 🔑 Key qualities to look for in a localization manager 🚶♀️ Important steps to take when starting a new role Full interview in the comments 👇

How did Inside Out 2 become the second most profitable film of all time in Mexico, bringing in over $81.8 million (around 1.5 billion pesos)? Part of its success lies in the Latin American dubbing of the film, which was produced in Mexico with primarily Mexican voice actors, allowing Mexican audiences to enjoy characters who spoke in local accents with culturally relevant humor. It's safe to say that localization speaks to our emotions...pun intended 😉 Learn more from the IndieWire article at the link in the comments 👇 Photo credit: Walt Disney Co.

1.2 million words, 32 languages, and millions of happy players 🎮🌎 Red Games partnered with BLEND to give players in 180 countries a native experience on their multiplatform, family-friendly games.   Hear more about our work with Red Games in our upcoming Video Game Localization Webinar, link in the comments 👇

Multilingual speakers, does your personality change when you switch languages? 🌍 Research suggests that language can influence how we express ourselves, with many multilingual speakers noticing shifts in their personality depending on the language they're using. What about you?

🎮 Learn how to level up your video game localization strategy with our upcoming webinar, back by popular demand! Mike Hayhurst and Chris DiTuri will walk you through key workflows, tackle common quality challenges, and share insights on localizing voice for AAA titles. Plus, we’ll dive into a case study from Red Games and market expansion strategies to help your game succeed in multiple regions. Don't miss out—register today! 👾👇

Don't panic, but pumpkin spiced latte season is around the corner 🍂 Keep track of how cultures around the world welcome and celebrate autumn with our 2024-2025 Global Holiday Calendar, link in the comments 👇

If there's one thing to take away from our Localization Leaders series, it's this: The best localization professionals understand the crucial role of data, KPIs, and metrics in measuring the impact of localization and making informed business decisions. Discover pro tips for measuring localization's success 👇

🎮 The last day of PAX West is here! Don't miss your shot to connect with Mike Hayhurst and Chris DiTuri, experts on all things audio and gaming. Talk to them about our latest recording projects for AAA titles and explore our comprehensive game localization solutions, including character voice-overs, LQA, FQA, and more. Reach out to Mike and Chris on LinkedIn to set up a meeting today 🤝

We’re incredibly proud to be ranked among CSA Research’s Top 100 LSPs Worldwide and Top 30 LSPs in APAC for 2024! ⭐ Our cutting-edge tech, competitive pricing, and tried-and-true workflows have helped us get here—but it’s our people who truly make the difference. This recognition reflects the dedication of our beloved team, talented freelancers, and loyal clients. We couldn’t do it without you. Thank you, thank you, thank you!

Simply Draw recently won #1 Product of the Day on Product Hunt! There's a reason why millions of people in over 180 countries turn to Simply's apps to learn how to play guitar, piano, sing, and even draw. Catering to such a diverse audience requires precise localization—and that’s where we come in. Discover how our language and voice-over localization services helped Simply increase their app conversion rate by 10% 👇