20/20 EUROPE

// JOIE DE VIVRE // 2024 has been a year in which there has been much talk of the power of eyewear in our daily lives as a means of self-expression and making a statement, and a playful direction for bold shapes and colours has brought a cheerfulness and feeling of warmth and exuberance into the collections that continues into Spring/ Summer 2025. We’ve taken a cue from this mood and dedicated this edition to this powerful feeling of “Joie de Vivre”, positivity and celebration of human connection. As well as presenting new collections that launch this month which show this sense of joy through shape, colour and detail, we interviewed several designers to understand how their creative stimuli translate into new and colourful optical glasses and sunglasses with mood- boosting, confidence-enhancing energy and pizzazz. This edition is also packed with news, interviews and innovations showing at SILMO Paris. Here at 20/20 Europe, we look forward to re-connecting with you at Silmo Paris and to picking up on the most exciting new eyewear trends – in your company! Editor’s Comment: Clodagh Norton Editor in Chief ——— In this issue: • SPECIAL FEATURE: Joie de Vivre • INTERVIEW: @cutlerandgross • IN DETAIL: @treespectacles • EDITORIAL: Vintage Byte • TRENDS: Britpop Revival • L&T INTERVIEW: Lorraine Berton @ANFAO Eyewear on Cover: @morel

The INVU Ultra Polarized Sunglasses designers have created a unique “Out of Africa” edition, featuring oversized, glamorous sunglasses embellished with a leopard pattern. The colours are described as being reminiscent of a spectacular sunset in the African savanna…   – Click below to read the full news –

#DaTE, the Italian eyewear show, will take place again from 13th to 15th September 2025 in Riccione in Italy, moving from Florence where it has originally taken place…   – Click below to read the full news –

Swiss reading glasses design company, read on is thrilled to announce that their read on light reading glasses have been awarded Highly Commended in the Most Wonderful Wearable category of the prestigious Wallpaper* Smart Space Awards…   – Click below to read the full news –

Victoria Beckham has presented the new Autumn/Winter 2024 eyewear collection, hand-crafted from high-quality materials…   – Click below to read the full news –

The 32nd Hong Kong International Optical Fair, organised by the Hong Kong Trade Development Council (HKTDC) and co-organised by the Hong Kong Optical Manufacturers Association (HKOMA), will take place on 6th to 8th November 2024. The event takes place at the Hong Kong Convention and Exhibition Centre. - Click below to read the full news –

The unthinkable has happened. Exactly thirty years after the release of their debut album, Definitely Maybe, and fifteen years after the Paris altercation that marked the end of the band, the Gallagher brothers have announced their return…   From 20/20 Europe - Issue n. 4/2024 Words by Rossella Marcazzan   – Click below to read the full news –

An iconic croc texture embellishes the new sunglasses and optical models in the #GUESSEyewear collection, produced by Marcolin…   - Click below to read the full news –

VINTAGE BYTE Photo: Andrea Biondi, Lavinia Style Model: Alexis Jean - INDEPENDENT MGMT   Editorial From 20/20 Europe - Issue n. 4/2024 #2020europe #magazine #eyewear #designereyewear #eyewearfashion #trends #photoshoot #editorial