Bologna Licensing Trade Fair

If last Friday's announcement got you excited, we've got even more great news... the Bologna Licensing Awards are back and bigger than ever. Now’s your chance to showcase your brand or property at Italy’s leading event for property and brand development 🌟 For seven editions, we’ve recognized top licensors, agencies, and retailers who are shaping the future of the children's publishing industry. This year, the award categories are expanding even further—covering everything from Preschool to Teen, with new categories like Toy, Fashion, and the highly anticipated Best Sustainable Licensed Project. 🌱 Winners will be celebrated at the Bologna Kids Licensing Trade Fair (Halls 29 & 30), putting your work in the spotlight among industry leaders. Interested in applying? Get in touch: licensing@bolognafiere.it 🔗 https://bit.ly/BoLiAw #licensing #bolognalicensingawards #BLTFK Bologna Licensing Trade Fair | LICENSING MAGAZINE

With this beautiful picture, we’re excited to introduce the incredible Italian delegation that joined us at CARTOON Forum, the first stop of this year's #GrandTour! These talented professionals are at the forefront of the publishing industry, and we're proud to have them represent Italian excellence on the global stage: 💥 Michela Bennici­, For­eign Rights Manager at Just Right Agency 💥 Pao­la Corsini, Dra­mat­ic Rights Specialist at Editrice Il Castoro 💥 Emanuele Di Giorgi, Man­ag­ing Director at Tunué 💥 Enri­co Racca, Edi­to­r­i­al Direc­tor Chil­dren’s Books at Gruppo Mondadori 💥 Fed­eri­co Riboldazzi, CEO / Co-Founder at Mini­bom­bo 💥 Gaia Stock, Edi­to­r­i­al Director at Edizioni EL 💥 Francesco Zamboni­, For­eign Rights Editor at Carthusia Edizioni A special grazie to ITA - Italian Trade Agency and the Italian Ministry of Foreign Affairs and International Cooperation for their invaluable support and collaboration in making this Grand Tour possible 💖 🔗 https://lnkd.in/e7Kv-Fsu __ Bologna Licensing Trade Fair | BolognaFiere Group #bcbf #bolognachildrensbookfair

#Content is the heart of all the kinds of business we love to develop and I am thrilled to be at CARTOON #Forum event together with the first Bologna Children’s Book Fair #publishers delegation ever organised. The aim is to network these two worlds together and the debut of this event promises incredibly well!

🚀 The #BolognaGrandTour is back for its 4th edition, kicking off at CARTOON Forum in Toulouse (Sept 16-19)! #BCBF is bringing 7 Italian publishers to meet with 1000+ broadcasters, producers, and investors from 40+ countries at this leading TV animation event. With structured pitching sessions, it’s a key opportunity for collaboration in the audiovisual sector. 🎬✨ We’re also promoting our TV/Film Rights Centre, launched at BCBF24, which bridges publishing and audiovisual rights. Follow us as we continue our mission to bridge publishing with the booming sectors of animation, comics, and cross-media innovation through initiatives like the BolognaRagazzi CrossMedia Award and the upcoming 2025 Games Business Centre (in partnership with Frankfurter Buchmesse). 🔗As usual, further info on our website: https://lnkd.in/d8dAT4i6 #bolognachildrensbookfair #cartoonforum2024 #stayanimated Bologna Licensing Trade Fair | BolognaFiere Group

Only 313 days left until BCBF, but who’s counting? As we eagerly anticipate the next edition, let’s take a moment to revisit some magical moments and unforgettable highlights from last year. Don’t miss out on the #BCBF playlist on BolognaFiere Group's YouTube channel, packed with valuable videos and seminar recordings! __ BolognaBookPlus | Bologna Licensing Trade Fair #bcbf24

Bologna Children’s Book Fair is the place where to meet the key-leading #companies and #professionals in the children's #content, from publishing to licensing and audiovisual, from all over the world. Bologna is also the place where you can discover the latest #trends, and build new #business opportunities. The Bologna Licensing Trade Fair / Kids is the #PinkHall of this magic world and we are proud to be part of it! 📌 - 350 matchings organised between publishers and tv producers at the first #TvFilmRightsCentre - 17 companies from animation, gaming, toy, stationery, fashion pitched 200 talents from all over the world at the #LicensingPortfolioReview - Over 50 licensing exhibitors representing +600 brands for children, teens and young adults - Over 180 submissions for the #BolognaLicensingAwards - Over 45 speakers from all over the world took part to the three-day #InternationalKidsLicensingDays Conference Programme ... all this and much more was #BLTFK24 last April. You can see a synthesis of all this watching this video, devoted to the Best of 2024 edition 🎥 https://shorturl.at/abnCT #licensingmagazine #bltf24 #bltfk24 #bestofvideo #tradeevent #licensin #publishing #booktoscreen

Last week, we participated in the Bologna Licensing Trade Fair. It was an unparalleled opportunity for us to present our projects and new ideas from the #YourWonderFactory.   And there's more: we won the award for Best Licensed Kiosk Product2024! Let's retrace the excitement of the fair in our aftermovie Ready for the next wonderful event? #event #licensing #pea

This week our publishing and licensing teams have been showing off the full franchise approach at the Bologna Licensing Trade Fair / Kids in Italy, the leading international licensing event dedicated to brands for children, teenagers, and young adults. During the show, we were awarded Property of The Year for Barbie and Best Retail Project, which is a true testament to the creativity and business prowess of our team. Together with our partners, we're enriching brand narratives and creating immersive worlds for audiences worldwide. If you would like to talk more about publishing at Mattel or Licensing opportunities in general, get in touch! #Publishing #BLTF #Mattelproud Josh Silverman, Samantha Schutz, Ryan Ferguson, Ruth Henriquez, Claudia Lucarella, Eleonora Schiavoni, Stefano Vernetti, Marina Sigaeva, André Moreira, Alice Nigen, Besma MOKRANI BAGHDADLI, Kelly Burnham, Eliseeva Elena, Katarzyna Gruszka-Mierzwa, Jordan Ronchetti, Helen Self, Isidora Tasopoulou, Corinna Witzel, Alice Fox, Amarilis Whitty, Simona Brovelli, Erin Stephenson

Yesterday, at the Bologna Licensing Trade Fair / Kids, we explored the dynamic evolution of content creation and intellectual property adaptation. Here are the key highlights: 📽  From Books to Screen In an insightful panel led by Olivia Deane from Ampere Analysis, it was disclosed that global streaming growth has stalled, affecting content spend and commissions, especially in scripted content. However, amidst these challenges, children's and family content stands strong. Adaptations of children's books continue to thrive, with public broadcasting offering consistent opportunities. 📚 Tom Gates: Brilliant Books, TV, and Partnerships Ken Anderson and Liz Keynes from TG Entertainment Limited shared their journey of adapting the beloved "Tom Gates" IP from books to screen. Understanding the fanbase's preferences, they emphasised the importance of creativity. Leveraging new technologies like YouTube, they successfully segmented elements of the IP to engage the audience, creating a vibrant world. Their close collaboration with the illustrator amplified the authenticity of the adaptation, fostering a deeper connection with the audience. 🤖 The Role of Artificial Intelligence in IP Creation Francesca Perri delved into the nuances of artificial intelligence and its implications in intellectual property creation. Exploring the differences between AI, machine learning, deep learning, and more, she highlighted the potential for transformative creativity. Understanding these technologies is crucial for navigating the evolving landscape of content creation. 📝 Crafting Effective Pitches for Book-Based IPs During the panel discussion led by Marco Ponti, Harriet Webster, and moderator Stefano Marrone, attendees gained key insights into pitching book-based intellectual properties. Emphasising concise one-liners and elevator pitches, speakers stressed the need to convey project strengths comprehensively without being overly protective of ideas. With 100-120 words equating to one minute of speech, accuracy and brevity are crucial to capture interest from collaborators or investors. We extend our heartfelt gratitude to all who participated in the sessions, visited the booths, and shared their invaluable insights and ideas throughout the event. Your presence and contributions have truly enriched the experience and propelled us forward in the dynamic realm of #licensing and #intellectualproperty. __ #bltfk24 #bcbf24 #licensingiseverywhere Bologna Children’s Book Fair | LICENSING MAGAZINE BolognaFiere Group

Bologna Licensing Trade Fair has just begun but has already provided great excitement ✨ Our Peanuts collection won the award for Best Licensed Kiosk Product 2024, a great pride for all #YourWonderfactory Curious to find out how we help brands create endless storytelling possibilities for their customers? Come visit us! 📍 Hall29 - Booth F22-G15