E23 Retail

✈️ When Aviation Meets Advertising: The Next Frontier 🌊 The lines between travel, technology, and media continue to blur. As major aviation industry leaders explore innovative advertising solutions for premium airline environments, a new ecosystem is emerging. What happens when captive audiences at 35,000 feet become the next frontier for precision-targeted advertising? With recent strategic partnerships forming between travel retail specialists and measurement leaders, the industry is quietly building something transformative. Premium airline lounges may just be the beginning. Stay tuned as we prepare to announce how these cross-industry collaborations will reshape the travel media landscape in 2025. #TravelRetailMedia #AviationTech #DigitalAdvertising #E23

🎤Subscribe to HYPE livestream on the 20th of March 📡 HyperGuest x E23 Retail will deep dive into: ✈️ How flight data predicts travel demand 🏨 The direct impact of air traffic on hotel distribution & pricing 📊 Real-time insights: Leveraging travel audience trends and predictive profiling for revenue growth Guest: Alessandro Lo Piano Moderator: Enzo Aita VP Partnership at HyperGuest Register link below 👇 https://lnkd.in/dz4q96kw

📊 The Future of Airport Retail: Beyond Traffic to Transaction Did you know that for every purchasing traveler in airport retail, there are 3 non-purchasing passengers? Here's how spatial intelligence can contribute to transforming this ratio: Our analysis of 2025 predictive airport "passenger flow" retail data reveals compelling insights: ✓ Dwell Time Impact: Passengers who spend 12-15 minutes in duty-free zones show a 47% higher purchase probability than those with < 8-minute visits. ✓ Peak Engagement Windows: The highest conversion rates occur during: (2) hours before international flights and 45-60 minutes before domestic departures. The game-changer? LiDAR-based spatial intelligence is revolutionizing how we understand the "browser to buyer" journey: 🔍 Key Findings: ✓ 37B hours spent annually in airport queues globally ✓ 68% of passengers browse duty-free, but only 23% make purchases ✓ Strategic store placement will increase engagement by up to 34% 💡 Smart Store Innovation: Using anonymous spatial tracking, we've calculated that diagonal walking paths increase browse time by 27% compared to straight layouts. This simple change is going to help our partner airports boost retail conversion rates by 18% in Q1 2025. The future of airport retail isn't just about location—it's about intelligent space optimization that transforms browsers into buyers. Very excited to take on this premium challenge with E23 Retail and Outsight project managers: Loïs Guillemaille Emilie Abia Raul Bravo Giuseppe Vulduraro

New Chinese Travel Retail Consumer 2025 Here's our Insights 👇 #travelretail #China

Today we sealed a new strategic Partnership, where we commit to elevate the level of insight and data for Premium Brands in the field of Airport Retail and Media. Read more in the news!

It seems E23 Retail is made of super-heroes, who are going to transform the "sixth-continent" into a new Eden, once and forever. Marvel Entertainment note this down. #transformers #travelretail #sixthcontinent #eden #heroes

Our team is shipping the future of (Travel) Retail Media. Brick after brick, we keep on building. We published this article that provide insights onto #3 underrated trends that will shape the future of in-Airport Retail Experience in 2025 and beyond. #travelretail #Retailmedia #physicalasset #doohdomination #databacked #datacurrency #AI

For sure being spontaneous, fun and deeply creative are powerful secret weapons to be a game changer in the new era! credit to our CEO Alessandro Lo Piano Pomar Merry Xmas and Happy new Year to all!

We have a Christmas opportunity for all the brands that want to acquire inbound air travellers and convert them into new high-spending customers. Make the best out of the XMAS holiday, and make your brand a nice present. Choose E23 Retail to generate new sales from the traveller audience in your city- destination. 👇

🌍 Revolutionizing Travel Retail with E23 Retail’s algorithim ✈️ At E23 Retail, we empower brands, media owners, and retailers to unlock the full potential of airport traveler profiling and sales measurement through data-driven innovation. 📍 Example Real Case: Barcelona Airport (see example Fig. 1). Using our platform, stakeholders can: - Detect dynamic travel audience profiles in real-time based on flight schedules or predictively. - Optimize campaign planning to target over-represented traveler segments, delivering impressions at the right time and location for maximum impact. 🛍️ Beyond Profiling: Sales Measurement Our platform connects travel audience clusters with shopping behaviors in participating airport stores, providing: - Real-time sales measurement. (see examples in Fig. 2- Fig. 3) - Granular insights into socio-demographic data and buyer vs. non-buyer behavior (see examples in Fig. 4- Fig. 5). 📊 Visualizing the Future (Fig. 1): Real-time travel audience detection at Barcelona Airport. (Fig. 2 & Fig. 3): Sales Measurement Index for product/brand-specific audiences. (Fig. 4 & Fig. 5): Behavioral segmentation by traveler type. 💡 Whether it’s optimising campaign reach or analysing sales performance at a granular level, E23 Retail is reshaping how travel retail connects with audiences worldwide. 📩 Let’s collaborate to transform your travel retail campaigns into success stories. #TravelRetail #AudienceInsights #AirportProfiling #SalesMeasurement #E23Retail