Makro Media

Di Luccia & Partners

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🌟 Last Friday was an unforgettable experience! 🥊 We had the incredible opportunity to attend TAF | The Art of Fighting at Allianz Cloud in Milan. A huge shoutout and thank you 🙏 to the organizers for giving us the chance to cover the event up close - just a few centimeters from the real action! 👊 The level of the participants was truly impressive, and what stood out to me the most was the immense respect for the opponent shown in each match. 🤝 This wasn't just a display of skill and strength, but also of sportsmanship and honor. Being right next to the ring, feeling the energy and intensity, was an experience we'll always cherish. Thank you again to everyone who made this possible! Looking forward to more events like this. 🌟 Powered by Makro Media #TAF #TheArtOfFighting #Boxing #Sportsmanship #AllianzCloud

AI and Climate Change: The Challenge of Balancing Innovation and Sustainability 🌍🔋 A new narrative around the environmental impact of AI has emerged, highlighting a critical challenge in our tech-driven era. A striking study suggests that by 2027, NVIDIA's AI servers may consume over 85.4 terawatt-hours annually, potentially exceeding the energy usage of nations like Sweden and Argentina. Key Takeaways: Rising Energy Demands: AI's increasing energy needs are undeniable, with some projections placing its carbon footprint near 1% of global emissions. 🔁 Efficiency Gains: Despite these concerns, significant strides have been made in improving energy efficiency. Innovations in data centers, chips, and programming are helping to mitigate the rise in energy consumption. 🔁 Innovative Solutions: Techniques like "gradient compression" in AI training are reducing energy requirements, while AI-driven approaches in data center cooling are showing promising reductions in energy use. 🔁 Broader Impact: AI's potential in enhancing manufacturing and energy sectors suggests a positive trend towards reducing greenhouse gas emissions. This discussion serves as a crucial reminder of the importance of balancing AI's rapid advancements with our environmental responsibilities. The key lies in harnessing human ingenuity and technological innovation to foster a sustainable future. #AI #ClimateChange #Sustainability #Innovation

🏗️ Generative Architecture: Transforming Customer Experience with AI 🎨 After many years in the enterprise technology industry, my roots as a trained architect from the Politechnic of Turin and the University of Sydney often bring me unique opportunities. 🎓 Despite my tech focus, I still find myself drawn back to the world of architecture, especially in designing private homes. 🏡 This time, I decided to take a leap and blend two worlds 🌍 - architecture and technology! I'm thrilled to share that I've been experimenting with AI in the architectural design process. Starting from a simple description, AI helps render various design options, offering a fresh perspective in architecture. 🤖📐 Isn't this one of the best examples of enhancing customer experience? Now, imagine applying this AI-driven approach to industries like construction, building manufacturing, urban planning, and real estate development. The possibilities for innovation and improved customer satisfaction are truly limitless! 🚀 #ArchitectureMeetsTech #Innovation #AIinDesign #TechTrends #FutureOfArchitecture

3 Ways of Data Integration for Transformative Operations and Growth 🚀📊   At Makro Media, we’ve recently discussed with fashion brands the importance of data integration. Here are three solutions to drastically improve your operations and accelerate growth.   🌐 Geo-Targeted Sales Strategy With Integrated Geolocation and Weather Forecast Data Integrate geolocation data with your CRM to develop a hyper-localized sales strategy. By understanding regional needs and trends, you can outwit competitors with tailored offerings. Implementation Steps: ▶ Source geolocation data relevant to your product offerings. ▶ Integrate this data into your CRM. ▶ Customize sales campaigns based on regional insights.   🎯 Identifying Customer Journey Risk Points Understanding where your customers are dropping off can provide invaluable insights. Integrate data from various customer touchpoints to pinpoint these risk points and apply targeted interventions. Implementation Steps: ▶ Map out the customer journey across all touchpoints. ▶ Integrate data from CRM, customer service, and web analytics. ▶ Identify stages with high drop-off rates for targeted action.   🛠️ Real-Time Pricing Adjustments Based on Competitor Data In a competitive market, pricing can be a key differentiator. Integrate real-time competitor pricing and inventory data to make on-the-fly adjustments to your own pricing strategy. Implementation Steps: ▶ Choose a tool or API that provides real-time competitor pricing data. ▶ Integrate this data into your pricing strategy algorithm. ▶ Implement real-time pricing adjustments.   💡 Final Thoughts Data integration is not just a one-off project but an ongoing strategy. The solutions mentioned above are not just theoretical; you can start implementing them today.   #DataIntegration #AdvancedTactics #OperationalExcellence #BusinessGrowth #DeepInsights #smau

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