Retex China

🌍 New Post | The Rise of Niche Perfumery in China: Trends & Opportunities The Chinese niche perfume market is expanding rapidly, projected to reach €3.8 billion by 2025. With a growing demand for luxury, personalization, and high-end craftsmanship, China is becoming a key market for exclusive fragrance brands. 📊 Who are today’s Chinese perfume consumers? Young, urban, and eager to express their identity through scent. 📲 Digital & Social Influence: Over 51M mentions and 246B video views on niche perfumery across Chinese platforms. 👃 Fragrance Preferences: Oriental, sophisticated, and storytelling-driven scents are the most sought-after. With the right market adaptation, digital strategy, and influencer collaborations, Italian brands have a unique opportunity to capture this growing segment. 🔗 Read the full analysis 👉 https://lnkd.in/dg3wSYRi #RetexChina #LuxuryFragrances #NichePerfumery #ChinaBeautyTrends #BusinessOpportunities

Retex China at Esxence - The Art Perfumery Event 2025! 📍Our team recently attended #Esxence, a prestigious platform that showcases the finest in #ArtisticPerfumery. From February 19 to 22, we immersed ourselves in the vibrant world where innovation and tradition blend seamlessly to create fragrances that inspire the senses! #NichePerfumery is experiencing remarkable growth globally, particularly in #China, where the artistry and craftsmanship of these fragrances captivate consumers. This burgeoning market is becoming a hub for artistic expression and personalized scent experiences 🎨 Delve deeper into this fascinating industry with our exclusive #Report, "Scent of China." Discover key insights and strategic prospects to engage with China's dynamic perfumery scene 🔗 https://lnkd.in/dXVF4gAz #PerfumeIndustry #NichePerfumery #Esxence #RetexChina #MarketInsights #ScentOfChina #Growth #ArtisanalFragrance

🚀 The February China Newsletter is out! Check out the hottest trends from China, including #LuxuryGifting, #AI for Fashion and #CulturalStorytelling! Don't miss out – take a look now 👀👇

🌍 New Post | The Return of Chinese Tourism to Italy: Key Insights & Trends A week after our #ChinaClub event, we’re back on the blog with a deep dive into the evolving landscape of Chinese tourism in Europe—and why Italy remains a top destination. 📊 Who are today’s Chinese travelers? More diverse, experience-driven, and digitally connected than ever. 👗 Fashion & Sports: Major tourism drivers, with Milan-Cortina 2026 set to boost demand. 🚆 Infrastructure & Mobility: Growing interest in seamless travel experiences, from airports to high-speed trains. With the right marketing strategies and digital engagement, Italy has the potential to further strengthen its appeal to Chinese visitors. Discover the full analysis 👉 https://lnkd.in/d6nRQNPx #RetexChina #ChinaClub #ChineseTourism #LuxuryTravel #ChinaTrends #BusinessOpportunities

🌍 The New Face of Chinese Travelers: Key Takeaways from China Club on TTG Italia What’s next for Chinese tourism in Europe? At our latest #ChinaClub by Retex, we brought together industry experts from Regione Lombardia, SEA Milan Airports, Trenord, Trip.com and Destination Italia Group to discuss key trends and strategic opportunities for 2025. From evolving travel preferences to the rise of digital ecosystems, brands and institutions must adapt to engage Chinese travelers in a rapidly shifting landscape. Read the full analysis on TTG Italia 👉 https://lnkd.in/dXHv3q-h #RetexChina #ChinaClub #ChineseTourism #TravelTrends #Hospitality

🎯 The Chinese traveler is evolving—are brands ready to keep up? Yesterday, at our Milan HQ, we hosted #CHINACLUB: The new frontiers of Chinese tourism in Europe, diving deep into data, strategies, and key opportunities in this fast-changing market. Some key takeaways from the discussion: ✅ Chinese travelers are rediscovering Europe, with a growing interest in outdoor experiences and major events. ✅ Italy remains a top destination, driven by fashion, luxury, and the upcoming Milan-Cortina 2026 Olympics. ✅ Digital engagement and social media influence are crucial for capturing this market. A big thank you to our expert speakers for sharing their insights: Marina Abatista, Digital Retail & Marketing Automation Manager - SEA Milan Airports Michele Sebastiano Barca, Head of Incentive Management, Digital Innovation & Data - Regione Lombardia Sofia Canali, Senior Commercial Manager, International Train Ticketing - Trip.com Leonardo Cesarini, Chief Commercial Officer - Trenord Marta Lucattelli, Head of Client Services - Retex China Roberta Zito, Business Development Manager China - Retex 🚀 The Chinese market is full of opportunities. Let’s unlock them together! 📩 Want to learn how to reach this growing audience? Get in touch with us 👉 https://lnkd.in/dkmgahbZ #RetexChina #ChinaClub #Tourism #ChineseTravelers #DigitalStrategy

📢 New Post | #China2025: Navigating Market Shifts & Unlocking New Opportunities After a year of transition, China’s market is gearing up for 2025 with both challenges and strategic opportunities for international businesses. In our latest blog post, we explore: 📊 The evolution of consumer behavior in China 🌱 Key sectors driving growth in 2025, from digitalization to sustainability 💡 Strategies for Italian companies looking to strengthen their presence Discover more about the latest trends and business opportunities. Read the full article 👉https://lnkd.in/dZm8j9gX #RetexChina #ChinaTrends #BusinessOpportunities #DigitalEconomy #China2025

🌍 Join us at #ChinaClub event - 20.02.25 | H 18.00 | Retex HQ, Milan 🎟️ Limited spots available—register now: https://lnkd.in/dg5nqGcU Chinese travelers are returning—how can businesses and institutions seize this opportunity? At China Club by Retex, top industry leaders will share exclusive insights and success stories to help you navigate the evolving landscape of Chinese tourism in 2025. Who’s taking the stage? 🔹Marina Abatista – Digital Retail & Marketing Automation Manager, SEA Milan Airports 🔹Michele Sebastiano Barca – Director of Incentive Management, Digital Innovation & Data, General Directorate for Tourism, Territorial Marketing & Fashion, Regione Lombardia 🔹Sofia Canali – Senior Commercial Manager, International Train Ticketing, Trip.com 🔹Leonardo Cesarini – Chief Commercial Officer, Trenord 🔹Roberta Zito – Sales & Business Development Manager, Retex China From digital strategies to new travel trends, discover how key players are reshaping the experience for Chinese visitors. #Retex #RetexChina #ChinaClub #Tourism #ChineseTravelers

🚀 The first 2025 Newsletter is out! Check out the hottest trends from China, including #Xiaohongshu, #ChineseNewYear and #Tourism! Don't miss out – take a look now 👀👇

🌏 How is technology reshaping Chinese tourism in Europe? As proud sponsors of the Global Blue Italia #ForumChina, Retex was at the forefront of the discussion on Chinese tourism trends and technology-driven strategies to engage with this influential audience. 🎙️ During her speech, Roberta Zito, Sales & Business Development Manager at Retex, shared exclusive insights on how European brands can use #data and #technology to meet the evolving needs of Chinese travelers. From emerging destinations to personalized drive-to-store approaches, her talk highlighted the transformative power of innovation in shaping the customer journey. 🙏 A heartfelt thank you to Global Blue Italia for organizing such an inspiring event and to our fellow panelists—Gabrio Giorcelli from Tencent Cloud, Queena Liu from WeChat Pay and Chenhu Liu from ICBC (Asia)—for their invaluable insights. Together, we shaped a pivotal conversation about the future of Chinese tourism in Europe! #RetexChina #ForumChina #ChineseTourism #RetailInnovation #CustomerEngagement