SANTONI

This week, Chairman and Executive President Giuseppe Santoni joined a distinguished panel at Luiss Guido Carli University in Rome for “Lusso e Bellezza: l’essenza di un consumo consapevole,” a timely conversation exploring how the meaning of luxury is evolving in an era defined by purpose and responsibility. As Giuseppe shared during the panel: "Luxury today is no longer limited to the possession of rare or expensive goods, but extends to personalized, high-quality experiences rooted in innovation and environmental consciousness." In a discussion that spanned tradition, craftsmanship, sustainability, and the values that define the next generation of luxury consumers, he also reflected on the role values play in Italian design: "Creating beauty today also means being responsible—not only for the product itself, but for the people and the environment behind it. True luxury is where ethics and aesthetics coexist." This exchange reaffirmed Santoni’s longstanding belief that excellence must be measured not only by craftsmanship, but by conscience. #Santoni 

EASY. BOUNCE. Refined Performance. Santoni introduces a new era of movement with Easy Bounce, the latest evolution in the groundbreaking Santoni Easy series. This innovative sneaker redefines luxury performance, seamlessly merging advanced construction, exceptional materials, and the Maison’s signature craftsmanship. Designed for both men and women, Easy Bounce is handcrafted in soft reversed suede, premium leather, and special technical fabrics, and features an ultra-light sole and ergonomic insole—delivering effortless style and all-day comfort. Function meets sophistication. Movement, elevated. #SantoniEasyBounce #Santoni

A celebration of Italian craftsmanship and architectural innovation, Santoni unveils its latest boutique at 667 Madison Avenue in the heart of Manhattan’s luxury retail district. Designed by renowned architect and designer Patricia Urquiola, the space is a refined expression of geometry and materiality, drawing inspiration from the Chrysler Building and its iconic shapes. A dynamic interplay of fine Italian marble, warm champagne brass, and soft terracotta hues creates a space where modern design and traditional craftsmanship exist in harmony. Spread across two levels, the boutique offers a uniquely immersive experience—one that elevates luxury shopping into an encounter with art and savoir-faire. Descending into the bespoke area, clients step into a world of exclusivity, where artisans bring Santoni’s craftsmanship to life through masterful made-to-measure and customization services.  A new chapter of Santoni in New York begins. #Santoni #SantoniNY

Continuing Santoni’s unwavering commitment to beauty and excellence, the Accademia dell’Eccellenza, now in its third year, stands as a testament to the belief that true artistry must be nurtured, refined and passed down through generations. Here, knowledge is not just taught—it is lived. Time-honored gestures, perfected over decades, become second nature. Precision and intuition intertwine, shaping a new era of artisans who carry the legacy forward with skill, vision and passion. Because craftsmanship is more than a technique—it is a language of beauty, whispered from master to apprentice, destined to endure. #Santoni #SantoniCulture #MakersofBeauty #AccademiaDellEccellenza

A tribute to craftsmanship, heritage and timeless elegance—introducing the Meraviglia collection.   As part of Santoni’s 50th anniversary celebrations, Meraviglia represents the fullest expression of the brand’s legacy: a seamless fusion of tradition and innovation, where every piece is crafted with patience, skill and intention and every detail speaks to the Maison’s heritage, culminating with Santoni Culture—a symbol created for the anniversary that captures the soul of the collection. Meraviglia is a journey into the most noble facet of luxury: time. The time to create, to perfect, to let beauty evolve into something truly eternal. It’s a tribute to a tradition that is elevated to an art form, an act of love for impeccable craftsmanship, a promise of everlasting elegance. #Santoni #Santoni50 #SantoniMeraviglia #MakersofBeauty

To mark the launch of Meraviglia – Makers of Beauty for 50 Years, Santoni welcomed distinguished guests to an exclusive preview dinner during Milan Fashion Week. The evening was a tribute to the artisans, heritage and timeless elegance that define the Maison. Held in an intimate setting at Galleria Meravigli, where understated elegance met quiet anticipation, guests including Sharon Stone, Kelly Rutherford and Miriam Leone, among others, gathered to celebrate a milestone fifty years in the making. #Santoni #Santoni50 #SantoniMeraviglia #MakersofBeauty

Santoni celebrates 50 years of craftsmanship with "Meraviglia – Makers of Beauty for 50 Years"   For half a century, Santoni has embodied Italian craftsmanship—where tradition and innovation converge. To mark this milestone, the maison unveils “Meraviglia – Makers of Beauty for 50 Years”, a campaign by photographer Jack Davison that honors the artisans whose hands shape every creation.   “Meraviglia – Makers of Beauty for 50 Years” captures the soul of Santoni’s artistry. Through Davison’s lens, the campaign reveals the raw poetry of craftsmanship: hands cutting, stitching and painting leather with generations of inherited skill. These are not just artisans; they are sculptors, storytellers and keepers of a timeless craft.   More than a tribute, Meraviglia reaffirms Santoni’s belief that beauty lies not only in the finished product but in the making itself—a legacy carried forward by the makers of today and tomorrow. #Santoni #Santoni50 #SantoniMeraviglia #MakersofBeauty 

For 50 years, Santoni has been at the forefront of shaping time. Since its founding in 1975, the Maison has elevated craftsmanship to an art form, with every creation standing as a testament to its unwavering pursuit of beauty and innovation. To mark this milestone, Santoni introduces Santoni Culture, An Emblem of Mastery—a new symbol that embodies the Maison’s heritage, artistry, and relentless pursuit of beauty. More than a logo, it is a visual manifesto of Santoni’s values and a tribute to the artisans who have shaped its legacy. At the heart of this emblem are four defining elements, each carrying the essence of Santoni’s craftsmanship. The tree symbolizes the Maison’s deep-rooted heritage, a foundation of tradition and expertise passed down through generations. The needle and thread represent the precision and artistry behind every stitch, a testament to the unparalleled skill of Santoni’s artisans. The paintbrush reflects the soul of Santoni’s identity—an expression of color mastery, creativity, and a legacy defined by individuality. Finally, the double buckle, an unmistakable icon of the brand, embodies a seamless blend of elegance and exclusivity. As Santoni embarks on a year of celebration, this emblem will be woven into its storytelling—through special campaigns, innovative videos and immersive brand activations that honor its past while shaping the future of luxury. This is just the beginning. #Santoni50 #Santoni #SantoniCulture

A new season, a new expression of lightness. The groundbreaking Santoni Easy collection returns, refining the balance between elegance, functionality and innovation. This season, the Derby silhouette takes center stage—designed in soft calf suede, and with a weight starting from just 295g. A thin, refined sole, finished with the iconic Arancio Santoni color and Double graphic, ensures both durability and fluid movement, while the advanced sole with an anti-slip insert enhances grip without compromising sophistication. A seamless fusion of heritage and innovation, Santoni Easy continues to push the boundaries of classic footwear. Indeed, "classic has never been so light." #SantoniEasy #Santoni #SantoniSS25 

As Santoni marks its 50th anniversary, we are reimagining the luxury shopping experience with a visionary new boutique concept by the internationally renowned architect and designer, Patricia Urquiola. The first expression of this new vision takes hold in the heart of Milan, with the opening of our new boutique at 18 Via Monte Napoleone. More than just a retail space, it is a destination for craftsmanship, creativity, and personalization. A live workshop brings artisanal mastery to life, while a dedicated Bespoke area offers customization, care, and restoration services, reinforcing our commitment to excellence and longevity. Urquiola’s design language transforms the space with a balance of contemporary fluidity and timeless sophistication. Rich materials, warm hues, and geometric harmonies create an intimate yet striking atmosphere, setting the stage for an evolved luxury retail experience. This new concept is just the beginning. Next, we bring our vision to New York, with our flagship at 667 Madison Avenue set to open by the end of February. Santoni’s journey is one of innovation rooted in tradition. We invite you to experience this evolution firsthand. #Santoni #MakersOfBeauty