Twinkly

Last week, our team gathered at Twinkly's Mestrino headquarters for the annual "Good News" event, an important milestone where we align on strategic initiatives and set the stage for an inspiring year ahead.   During this gathering, we reviewed the innovations set for 2024, introduced new members of the team, and discussed key projects and challenges that will shape the upcoming season.   At Twinkly, our commitment to pioneering illuminated decorations goes beyond design: it’s about creating exceptional, memorable experiences that elevate every occasion.    Our appreciation goes out to the entire team—dedicated professionals whose passion, expertise, and creativity drive our success: we look forward to delivering exceptional moments this holiday season and beyond! #CreativeLighting #InspiringExperiences #Innovation #Teamwork #CompanyMilestones #Leadership

With more than 70,000 LED lights powered by Twinkly Pro’s innovative tech, Portofino’s skyline has been reimagined into a year-round spectacle: leveraging cloud-based control and easy setup, operators manage thousands of LEDs with a few clicks, customizing stunning light sequences effortlessly. Twinkly’s unique mapping technology precisely aligns each LED to architectural details, offering a dazzling visual experience with unprecedented ease. An iconic installation demonstrating how intuitive, scalable tech can transform any space. #TwinklyPro #SmartLighting #Portofino #LEDInnovation

To celebrate the 30th anniversary of the iconic Predator football boots, Adidas created an interactive and memorable brand experience in the center of Milan.  The centerpiece was the first-ever "target football LED wall" was powered by Twinkly LED technology. The custom-made, 6m (20 ft) by 2.2m (7ft) structure was embedded with 15,000 multicolor smart LEDs. It took one day to assemble and just 2 minutes map, allowing the Predator logo and more to shine with stunning precision.  Adding to the challenge and thrill of the event, players like Alex Del Piero and Francesco Camarda practiced their aim by targeting soccer-ball-sized holes in the wall, sometimes kicking at speeds over 100 kmph (62mph). The positive and enthusiastic response from organizers and attendees is a testament to the power of combining sports and technology to bring unforgettable brand experiences to life. #BrandExperience #InteractiveMarketing #LEDTechnology #TwinklyLED #IconicDesign #BrandActivation

Chanel's N°5 perfume shone brightly last holiday season in collaboration with Rinascente, Italy's premier shopping department store, with a building-sized display powered by Twinkly.  Smart LEDs were installed onto the 74 x 25-meter façade of the Rinascente over 5 days and they took just 20 minutes to map, resulting in an LED canvas and a powerful promotional tool that shone in the heart of Milan. Video reels seamlessly played throughout the holidays onto the remotely controlled Twinkly lights.  This collaboration exemplifies a creative approach to decorative lighting as an alternative marketing platform through the synergy of premium, smart illumination and luxury branding.    #Twinkly #LEDInnovation #LuxuryBranding #ChanelNo5 #SmartLighting #MarketingInnovation #Milan Photo courtesy of the press office.

With seamless cloud control, Twinkly for Business clients communicate effortlessly with their smart lighting displays from anywhere, including multiple installations. Users have quick and easy access to all the exclusive features available only from Twinkly Mappable Lights. With the Twinkly mobile app from any location, customers can: ▶️ Play, customize and create visual content ▶️ Compose and set playlists ▶️ Program timers ▶️ Turn lights on/off The exclusive web app, accessible from any browser, provides extended support: ▶️ Upload video content ▶️ Plan and manage schedules ▶️ Create and edit groups of mapped lights for amazing, synchronized displays Cloud management is available for Twinkly for Business users, guaranteeing seamless control and empowering personalization on command. #TwinklyForBusiness #SmartLighting #CloudControl #LightingInnovation #RemoteManagement #LightingTechnology

Today, we are excited to announce our 2024 Christmas ambassador, Chevy Chase, who brings his iconic humor to Twinkly’s holiday campaign.     “Working with Chevy allowed us to connect more deeply with our audience and make the Twinkly brand relatable” said Rene Korte, CMO at Twinkly. “His love for Christmas and humor perfectly reflect the joy Twinkly lights bring to families during the holiday season.” In this collaboration, Chevy Chase demonstrates how Twinkly provides the solution for effortlessly creating stunning holiday displays. This partnership showcases Twinkly’s commitment to not only offering the tools for holiday magic but also supporting users in achieving their decorating dreams.    The campaign that starts from today will be featured across digital media platform including Meta, Tiktok, Twitch, and connected TV such as Netflix and Amazon Prime Video in the U.S., U.K., and German-speaking countries. #TurnOnTheMagic #TwinklyLights #ChevyChase #ChristmasCampaign #HolidaySeason2024 #ChristmasDecor #LEDTechnology  

The City of Sydney transformed the Woolworths shopping mall façade into a breathtaking Christmas display using Twinkly technology. With 91,500 RGB smart LEDs mapped effortlessly via the Twinkly app, this installation became one of the largest Twinkly light walls in the world— measuring 60 x 25 meters. It was completed with remarkable ease, speed and precision.  The project highlights Twinkly’s patented mapping technology, enabling Sydney to create dazzling, synchronized effects on a screen-like installation in one of its busiest areas. This stunning display captivated locals and tourists alike. It took 5 days to place the LEDs on the building and just 15 minutes to map them.  Twinkly’s advanced lighting solutions are designed to make a powerful statement on any scale, from citywide installations to intimate spaces. Our cutting-edge technology simplifies the process, delivering custom displays that transform environments. With Twinkly, the future of lighting is not just bright—it's brilliantly mapped.    #TwinklyPro #SydneyLights #HolidayDecor #InnovativeLighting #SmartLED     Partner: Chas Clarkson Christmas & Experiences

We are thrilled to announce the launch of our completely redesigned Twinkly for Business website. Discover the transformative power of Twinkly technology, a fusion of hardware and software that guarantees the ultimate ease and speed in setting up and controlling even the biggest smart light installations, which can be tailored to any setting.  Our technology has empowered businesses and organizations to create stunning light displays that captivate audiences and elevate brand experiences. Browse our detailed case study catalog featuring success stories made possible with Twinkly. Click here to check it out: pro.twinkly.com    #TwinklyPro #LightingSolutions #SmartLighting #LEDTechnology #BusinessInnovation #UserExperience #LightDesign #DigitalTransformation  

540,000 synchronised LEDs illuminated the world’s largest and most sophisticated Christmas tree. This took place in November 2023 at the renowned Árbol Gallo Festival, a beloved tradition that marks the start of the Christmas season for families across Guatemala. Built by our partner ESHOP GROUP in collaboration with the Central American Brewery, we contributed to this spectacular installation at El Obelisco in Guatemala City, lighting up a 45-meter (approx. 50 feet) tree. Our cutting-edge Mappable Lights technology enabled our partner to synchronise the mesmerising light display with festive music in just 35 minutes. Follow us to see how Twinkly’s innovative lighting technology can elevate celebrations and create unforgettable memories—yours included! #Twinkly #ArbolGallo #GuatemalaChristmas #HolidayMagic #SmartLighting #FestiveSeason #turnonthemagic

At Ledworks, we never stop at innovating smart LED lights—developing a full portfolio of hardware solutions powered by our groundbreaking Twinkly technology, to personalize uniquely animated installations. Our Twinkly technology enables professional installers and even final users to map each light’s position with ease, speed, and precision, transforming ordinary lights into interactive, customisable displays, significantly reducing time and programming costs. Whether it’s intricate patterns or stunning 3D effects, mappable lights give users unparalleled control and creative freedom.   What started with 250 LEDs now scales to installations with up to 540,000 LEDs, all managed effortlessly via a mobile app. Originally for festive displays, this technology now powers large-scale professional installations, from trees to building façades.    We saw a gap in the market and revolutionised lighting, making it customisable and dynamic in ways never imagined before. Our journey is about more than lights—it’s about redefining what’s possible. #Twinkly #LEDLighting #SmartTech #Innovation #MappingTechnology #ProInstallations