TBWA\Media Arts Lab

One of Latin America's most prestigious events for the creative industry kicks off in Buenos Aires, Argentina, on November 13. Our ECD for LATAM, Canada, and the U.S. Hispanic market, Pedro Prado, and Managing Director Luana Azeredo will be joining a great lineup of speakers at the Festival Internacional El Ojo de Iberoamérica. If you're in town, this is one not to miss! https://lnkd.in/eU5eN4fB

Another show, another bit of great news! This time from CICLOPE Festival in Berlin. TBWA\Media Arts Lab and Apple have made a spectacular showing, bringing home an impressive array of accolades. Apple’s privacy campaign, “Flock” which metaphorically illustrates how data tracking can follow you around like a flock of birds 🦅 🦇 🦉 was Ciclope’s biggest winner this year! The film brought home the🏅 Grand Prix in Production, 🥇🥇🥇🥇 4 Golds across Direction, Production Design, Color Grading and Ideas/Film, and a 🥈 Silver in Cinematography. Our Emmy-winning film “Fuzzy Feelings” also picked up a 🥈 Silver in Direction. As a result… 🏅 TBWA\Media Arts Lab was crowned “Agency of the Year” 🏅 Apple was recognized as “Brand of the Year” 🏅 Smuggler was named “Production Company of the Year” 🏅”Flock" director Ivan Zachariáš was named “Director of the Year" Huge congratulations to our client, to production partners SMUGGLER,Rock Paper Scissors, Inc., House of Parliament, TRAFIK, Barking Owl, Model Citizen Creative, Hungry Man, PASSION PICTURES, Lime Studios for their wins, and a big shout out to the talented crew at MAL. 👏 👏 👏 👏 #TBWA #MediaArtsLab #CiclopeFestival

🥇 🥈 🥉 Some great news from our teams in India, Singapore and Sydney! 🥇 🥈 🥉 shots APAC awards announced the winners and MAL took home a 🥇 Gold for it's campaign done for India "Work is Worth it", 🥈Silver for a campaign created for Thailand,"Fallen Deep", and a 🥉 Bronze for "Swoop" featuring the Australian magpie, in addition to four finalists.   Congratulations to our client, our production partners and our SEA and ANZ teams who worked so hard on all these projects 🎉    To view all the APAC winners: https://lnkd.in/dJ_h7HjH

✨ New work from our team in Canada. 🏑 🥅 🏅 Apple has teamed up with the NHL to showcase the creative artistry behind the longstanding tradition of goalie mask designs in hockey in its new "Made on iPad" campaign. Using iPad Pro and Apple Pencil, artists Jordon Bourgeault, Travis Michael, and Dave Gunnarsson bring to life seven unique mask designs for this season. These custom ‘Made on iPad’ masks will be worn on the ice by top goaltenders, including Jacob Markstrom, Stuart Skinner, Linus Ullmark, Jeremy Swayman, Sam Montembeault, Thatcher Demko, and Joseph Woll. Check out the behind-the-scenes look, https://lnkd.in/gJ57mu9r where we reveal each artist's creative process. To find out more about the campagin: https://lnkd.in/gWvDcyWR #NHL #AppleiPad #SportsInnovation #DigitalArt

Exciting news from the London International Awards, which just wrapped up in Las Vegas! 🏆🏆🏆 TBWA\Media Arts Lab and Apple have won 17 LIA - London International Awards (🥇 5 Gold, 🥈 7 Silver, 🥉 5 Bronze) across a wide range of work. Seven different campaigns were recognized, including "Fuzzy Feelings,” "The Invincibles,” “Usher,” the recently launched privacy film “Flock,” and the three Shot on iPhone campaigns created for China, Japan, and Mexico. The work was honored by the jury in seven disciplines: Film, Branded Entertainment, Branded Content, Design, Music, Health, and Production. A huge thank you to the judges at LIA Awards and the LIA team Barbara Levy, Christina Shaw, Laurissa Levy, Terry Savage, Patricia Censoprano for putting up a great show. Congratulations to our production partners, our client and the crew at MAL behind the work. 👏 👏 👏 👏 #TBWA #MediaArtsLab #LIAAwards #Creativity #Advertising

This month, our Global Head of Design at TBWA\Media Arts Lab, James Taylor, joined an insightful panel titled "Making the Case for Beauty in Innovation" at Fast Company's Innovation Festival.   The conversation, which included TBWA\Worldwide’s Chief Design Officer Bruno Regalo, acclaimed designer Stefan Sagmeister, and Gabby Lord, Cofounder and Creative Director of Super Keen Studio, explored the profound role of design in branding. The panel delved into how design can elevate products and transform consumer experiences.   James highlighted the critical balance between aesthetics and functionality, noting: "A lot of our advertising is centered around both form and function. It is in the harmony between these two elements that beauty is found." More on this year's festival: https://lnkd.in/dqyP_Fny

Great news coming from our team in South East Asia! 🥳 🎉 Apple and MAL have just scored 6 shortlists at the Shots Awards Asia Pacific with five different campaigns created for Vietnam, Thailand, India and Malaysia. ·     Shot on iPhone 15 Pro "Don’t Make it Complicated”: Music Video of the Year ·     "Fallen Deep": Concept and Direction ·     "Wreckshaw": Direction ·     "Work is Worth it": Editing ·     "Nice Try": Casting Congratulations to the team, our client and our production partners. Stay tuned for the final results which will be announced on October 10th. 🤞🤞 To check out the fulll shots shortlist: https://lnkd.in/gyJe-wua

The Webby Awards Industry Index 2024 is out, and we’re thrilled to see MAL ranking in the Top 5 Agencies with its 7 Webby wins this year. TBWA\Worldwide network earned #2 in Top Networks, and most importantly our client Apple is leading the ranking for Global Brands.   Congratulations all around for an outstanding result.   To learn more about the The Webby Awards Industry Index 2024: https://lnkd.in/dnWqv6XU     #WebbyAwards #WebbyAwards2024 #DigitalExcellence #Apple #CreativeIndustry

Getting into trouble isn't just for rebels—it's a wellspring of creativity, according to TERENCE LEONG, ECD at TBWA\Media Arts Lab in South East Asia. Terence recently spoke with LBBonline - Little Black Book on how embracing the unexpected and taking the path that 'scares the living daylights' out of him leads to fresh, surprising ideas that delight audiences. Read more about Terence's approach to finding creative inspiration, along with insights from other leading creatives:  https://lnkd.in/gyfiWFHU #CreativeInspiration #Advertising #Innovation

Two of our very best will be judging your work at the Lisbon Advertising Festivals Group. 🌟 🌟 Fabiana Falcão, Design Director in São Paulo, and Cristiana Ladki Williams, Executive Producer in Los Angeles, have been selected as Craft Judges in this year’s festival! 🇵🇹🏆 Last day to submit your entry is Sept 27! https://lnkd.in/d94CZqsP