AMOREPACIFIC

☀️ Introducing your daily sunscreen essentials! Sunscreens is more than just #UV protection—it's about skincare, innovation, and tailored solutions for every skin type. At Amorepacific, we are dedicated to developing sunscreens that not only block UV rays but also act as a makeup base, prevent photoaging, and moisturize without greasiness. 💧#Laneige 'Water Bank UV Barrier sunscreen' powered by Blue Hyaluronic Acid protects and enhances the skin’s moisture barrier against UV rays with a feather-light texture 🌸#Mamonde 'Rose Tinted Sun Serum' infused with Rose Water and Vitamin C delivers a perfect radiant glow and brightness, just like a primer.  🔬#AESTURA 'Derma UV36 Vita-C Radiance Sunscreen' is perfect for sensitive skin and reinforces the skin barrier while eliminating dark spots.  ⛅#ETUDE 'Soonjung Director's Sun Cream' formulated with Azulene helps to soothe sun-exposed skin. We believe sun care should be as effective as skincare. Which sunscreen is your favorite? #Amorepacific #Skincare #NewBeauty

Why AESTURA? What's inside the ATOBARRIER365 Cream?🔬 AESTURA, Korea’s #1 dermatologist-recommended dermocosmetic brand, is backed by over 40 years of pharmaceutical heritage and innovation. But what makes its bestselling ATOBARRIER365 Cream, sold every 7 seconds, so special? ATOBARRIER365 Cream's high-density ceramide capsules are crafted with an obsession for sensitive skin and a commitment to perfection. Its innovative capsule technology ensures ceramides stay on the skin barrier longer, strengthening the skin barrier and moisturizing. This all begins at AESTURA DERMA[Lab] and the Derma Clean Zone. Powered by Amorepacific’s R&D, AESTURA DERMA[Lab] is solely dedicated to sensitive skin research—from developing high-density ceramide capsules tailored for sensitive skin to conducting efficacy testing, clinical trials, and skin safety research. Watch the video to see the full process!👇 #Amorepacific #Aestura #Skincare #Beauty #Dermatology #Research #Innovation #NewBeauty

We are excited to announce that Amorepacific has been honored with three awards at the iF Design Award 2025, one of the world's most prestigious design competitions. This year, ODYSSEY Chapter V and Primera Nia Cica Watery Cream & Cushion were recognized in the Packaging Design category, and CUSTOM.ME Bespoke Essence, a skincare solution offering customized essence based on AI skin analysis, won in the Service Design category. Our award-winning products go beyond design excellence—they embrace sustainability. To reduce the use of plastics, ODYSSEY Chapter V integrates PCR glass and plastics, while Primera Nia Cica Watery Cream & Cushion features a refillable container. This recognition highlights our commitment to creating meaningful experiences that bring beauty, innovation, and sustainability together. We will continue to push the boundaries of design to deliver exceptional products and experiences. To learn more, click here! https://lnkd.in/gnybw6fS Check out for more articles about the awarded brand! https://lnkd.in/gZA9nr5A https://lnkd.in/geYWtNJ2 #Amorepacific #primera #prmr #ODYSSEY #CUSTOMME #iFDesignAwards #iFDesign #DesignAward

Happy International Women’s Day! At Amorepacific, we celebrate and honor the empowering women who are on this great journey of New Beauty with us to create A MORE Beautiful World. We are committed to fostering diversity and inclusion, providing opportunities to unlock potential, and promoting every individual's own beauty.   Amorepacific will continue to support every woman in discovering their own beauty. Together, we Make A MORE Beautiful world.   #Amorepacific #IWD2025 #InternationalWomensDay #NewBeauty

#BehindTalk Amorepacific's secret to winning CES Innovation Awards for 6 consecutive years  This year, Amorepacific has received another CES Innovation Award for Wanna-Beauty AI, solidifying our position as a leader in global beauty tech trends beyond just K-beauty. The journey began in 2022 with a simple idea: using AI to answer the common customer question, 'What makeup looks best on me?' To accurately analyze facial features, recommend optimal makeup, and generate realistic images with ideal solutions for any situation, our team conducted intensive research and AI training—in-depth workshops with HERA’s makeup professionals team for facial analysis and used the results to train the AI on the 1,000 facial data points. Ultimately, our most crucial sources are customers and colleagues. We gained the inspiration and momentum to start because we had colleagues who listened directly to customer needs, thought about solutions together, and developed products and services collaboratively. Customer-centricity has always been, and will always be, our foundation for development, and we won't stop at technological demonstrations but achieve product launches. Just as our first CES Innovation Award winner in 2020, the Tailored Facial Mask Pack 3D Printing System, was successfully commercialized through IOPE, we're continuously developing new services and technologies. Check out the full story from the link below👇  https://lnkd.in/gD3fi437 Also, find out more about the CES behind the story! https://lnkd.in/gTECJTfw #Amorepacific #CES #CES2025 #AI #Innovation #Technology #Beauty #BeautyTech #NewBeauty

We are thrilled to announce the new global ambassador for Sulwhasoo, LIM YOONA. As a devoted fan of the brand, she will now share Sulwhasoo’s values on holistic beauty—one that goes beyond addressing visible skin concerns to deeply targeting root causes for genuine skin solutions. Featuring Yoona, the global luxury skincare brand Sulwhasoo will unveil its global campaign for the iconic First Care Activating Serum VI through April. This beloved flagship bestseller, sold every 10 seconds, is formulated to activate radiance while strengthening the skin barrier, reducing visible signs of aging, and brightening the complexion. Welcome to the Sulwhasoo family, LIM YOONA 💛 Join us on a journey to holistic beauty with Sulwhasoo and Yoona, one that defies the flow of time. To learn more, click here! https://lnkd.in/gGYaqb3d #Amorepacific #Sulwhasoo #Skincare #NewBeauty

At Amorepacific, we are committed to pioneering research that pushes the boundaries of innovation in beauty and health. Our R&I Center has recently uncovered the anti-inflammatory effects of Lymphanax™, made from ginseng naturally fermented for 500 hours. This marks another groundbreaking discovery on Lymphanax™, following last year’s R&I Center research on lymphatic activation’s impact on skin health and the potential for improving skin lymphatics through fermented ginseng ingredients. Through years of dedicated research by the joint research team, our R&I Center has proven that Lymphanax™ strengthens the skin barrier, aids internal skin circulation, and inhibits inflammatory properties. This opens up new possibilities for skin aging and homeostasis maintenance, contributing to stronger, healthier-looking skin. Currently, Amorepacific's Lymphanax™ is being used as the key ingredient in Sulwhasoo products, helping to reveal visibly healthy, youthful skin. Since the establishment of our R&I Center in 1954, Amorepacific has been committed to scientific discovery and expertise in optimizing beauty and health. Based on the achievements of these studies, we will continue to relentlessly pursue research to provide innovative solutions to create A More Beautiful World. To learn more, click here: https://lnkd.in/gAfcpaHi #Amorepacific #Sulwhasoo #Research #Innovation #Skincare

Introducing Super RetinolC from our inner beauty brand, VITALBEAUTIE✨ With years of dedicated research and innovation, VITALBEAUTIE is pursuing high-efficacy wellness solutions to wake your beauty within. Super RetinolC, co-developed by Amorepacific in collaboration with dermatology specialists, is an edible retinol powder designed for skin radiance—healthy, glowing skin. This 100% vegan supplement comes in refreshing citrus and mango flavors, making it an easy and enjoyable addition to any skincare routine. In November 2024, Super RetinolC secured the 1st position in the entire supplement category during the ‘Megawari’ event on Japan’s largest e-commerce platform, Qoo10. Since its launch in March 2024, it has achieved remarkable success in Japan, with a 200% sales increase. VITALBEAUTIE will continue expanding its presence in Japan by enhancing customer experiences and collaborating with local influencers. Stay tuned for more exciting updates! #Amorepacific #VITALBEAUTIE #InnerBeauty #Beauty #NewBeauty

We are proud to share that Amorepacific has achieved an 'A' score for Climate Change and Water Security by CDP for 2024. For the third consecutive year, we have been recognized for our leadership in climate change transparency, earning an 'A' score in the climate change category. Additionally, for the first time, we received an 'A' for water security in recognition of our efforts in efficient water use and management, circular usage, and water pollution prevention. At Amorepacific, we remain committed to sustainability to create A MORE Beautiful World—together. To learn more, click here: https://lnkd.in/gnm_3PZu #Amorepacific #CDP #CDPAList #Sustainability #ESG

Did you know when Amorepacific first started researching sensitive skin?  It dates back to 1982. That year, Pacific Pharma was established, focusing on dermatological solutions for sensitive skin. Going beyond cosmetics to pharmaceuticals, AESTURA has evolved into a dermocosmetic brand that effectively addresses sensitive skin concerns. Now, driven by innovation, AESTURA offers advanced derma solutions backed by Derma Lab's cutting-edge technology and a reliable quality control system specifically for sensitive skin. The ‘Derma Clean Zone,’ a dedicated production space where every aspect—from water to temperature and humidity—is fully controlled by our in-house Derma Masters. With over 40 years of pharmaceutical heritage, extensive scientific research, and advanced technology, AESTURA has become Korea's #1 dermatologist-recommended dermocosmetic brand, trusted for its expertise and reliability. #Amorepacific #Aestura #Skincare #Beauty #Dermatology #Heritage #NewBeauty