The Fashion People’s cover photo
The Fashion People

The Fashion People

Software Development

Stop Losing Sales to Vinted — Start Winning Them Back

About us

The Fashion People is a branded resale solution that helps brands drive revenue growth, increase LTV, and acquire customers while minimizing their carbon footprint. With The Fashion People, brands can launch a tailored peer-to-peer or take-back resale experience in under a week. We launched the biggest C2C resale platform in Central Asia - "Garderob". We know how to launch, scale, and make resale profitable!

Industry
Software Development
Company size
11-50 employees
Headquarters
Astana
Type
Privately Held
Founded
2022

Locations

Employees at The Fashion People

Updates

  • We’re excited to introduce Merino Freaks, a resale platform designed to extend the lifecycle of high-quality paterns merino wool garments. This initiative allows customers to buy and sell pre-loved Paterns pieces, keeping premium merino wool in circulation while offering a seamless way to shop secondhand. In partnership with paterns, Merino Freaks is redefining how merino clothing is resold. Instead of garments sitting unworn in closets, customers can now list and sell their items directly on the platform. In exchange sellers can receive a store credit payout to buy their next item! This initiative marks a major step in making circular fashion a reality for merino lovers. By embracing resale, paterns sets a new standard for high-quality, long-lasting apparel. Explore Merino Freaks here: https://lnkd.in/dGaD2crJ ♻️🧶

    • No alternative text description for this image
  • The Fashion People reposted this

    💃 Branded resale is no longer just a trend—it’s the future of customer engagement and sustainability. Brands that are already thriving on platforms like Vinted and eBay, with over 2,000 active listings, have a massive opportunity to bring this demand in-house through branded resale solutions. Resale isn’t just a shift in shopping habits; it’s a movement that prioritizes sustainability while unlocking new business opportunities. By creating an owned resale platform, brands retain control of the customer experience and elevate their value proposition. The impact is undeniable: - 2.5x increase in LTV - 40% growth in new customer acquisition - a stronger, more engaged community built around the brand Resale is about more than extending product life—it unlocks new revenue streams, strengthens customer loyalty, and positions brands as leaders in sustainability. Forward-thinking businesses recognize that resale is not just a reaction to consumer trends but a proactive step toward long-term growth and relevance. 2025 is the year to embrace branded resale and drive measurable results. The journey starts here—text us to explore tailored solutions for success.

    • No alternative text description for this image
  • 💃 Branded resale is no longer just a trend—it’s the future of customer engagement and sustainability. Brands that are already thriving on platforms like Vinted and eBay, with over 2,000 active listings, have a massive opportunity to bring this demand in-house through branded resale solutions. Resale isn’t just a shift in shopping habits; it’s a movement that prioritizes sustainability while unlocking new business opportunities. By creating an owned resale platform, brands retain control of the customer experience and elevate their value proposition. The impact is undeniable: - 2.5x increase in LTV - 40% growth in new customer acquisition - a stronger, more engaged community built around the brand Resale is about more than extending product life—it unlocks new revenue streams, strengthens customer loyalty, and positions brands as leaders in sustainability. Forward-thinking businesses recognize that resale is not just a reaction to consumer trends but a proactive step toward long-term growth and relevance. 2025 is the year to embrace branded resale and drive measurable results. The journey starts here—text us to explore tailored solutions for success.

    • No alternative text description for this image
  • Why resale is the future of fashion? The fashion landscape is evolving, and forward-thinking brands are embracing resale as part of their strategy. It promotes sustainability, unlocks new revenue streams, and builds stronger connections with customers. Here’s why launching a branded resale platform should be your next move: 1. Boost customer loyalty: A resale platform helps your customers extend the life of their favorite items, keeping them connected to your brand beyond the first purchase. 🔄 2. Reach new audiences: Resale attracts consumers who prioritize sustainability, expanding your brand’s reach and building new advocates for your products. 🌱 3. Capture untapped value: Don’t let the secondary market grow without your involvement. Capture value from your own products, even when they’re resold. 📈 4. Enhance brand storytelling: A branded resale platform helps you tell a compelling story about circular fashion, strengthening your commitment to sustainability. 🛍️ Ready to tap into this growing market and engage your customers through resale? Join us at The Fashion People and transform your brand’s future. 📩 Interested? Contact us to learn more about launching your own branded resale platform! #resalerevolution #sustainability #circularfashion #garderob #fashioninnovation

    • No alternative text description for this image

Similar pages