Have you ever wondered what the difference is between a business and a brand? Imagine you're opening a bakery. You've got your ovens, your ingredients, and your recipes ready to go. That's your business - the tangible side of things. But what about the intangible side? The feeling your bakery evokes in your customers? The reputation it builds over time? That's your brand. A business is the "what" you do, while a brand is the "how" you do it. It's the personality, the story, the emotions you connect with your customers. It's what makes you stand out from the crowd. Remember, a strong brand is not built overnight. It takes time, effort, and consistency. But the rewards are worth it. A strong brand can help you achieve your business goals and create a lasting impact on your customers. So, what are you waiting for? Start building your brand today! #businessandbrand #brandingtips #marketingtips #entrepreneurtips
The Smorf Agency
Public Relations and Communications Services
Lagos, Lagos State 6 followers
Because communication brings experiences to life, we create expressions that make a difference.
About us
The one-stop shop for creative thinking, effective storytelling and design frameworks that guide brand development. Looking to develop a winning corporate and marketing communications strategy; actualize a concept or design and establish a brand identity, personality or voice? - we create salient narratives and craft go-to-market roadmaps that align with your business objectives.
- Website
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www.thesmorfagency.com
External link for The Smorf Agency
- Industry
- Public Relations and Communications Services
- Company size
- 2-10 employees
- Headquarters
- Lagos, Lagos State
- Type
- Privately Held
- Founded
- 2021
Locations
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Primary
Lekki-Epe Expressway
Lagos, Lagos State, NG
Employees at The Smorf Agency
Updates
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Louis Vuitton is the epitome of luxury branding. Here are 4 secrets you can learn from them: Create exclusive products: Louis Vuitton products are known for their high quality, craftsmanship, and timeless style. They're also priced at a premium, which creates a sense of exclusivity and makes their products more desirable to consumers. Invest in a strong logo design: Louis Vuitton's iconic LV monogram is one of the most recognizable logos in the world. It's instantly associated with luxury and quality. Build a brand legacy: Louis Vuitton has been around for over 160 years, and they've built a rich brand legacy during that time. Their products are associated with craftsmanship, quality, and timeless style. Target the right audience: Louis Vuitton knows its target audience and markets to them accordingly. Their products are positioned as luxury goods that are aspirational and desirable to a certain segment of the population. If you want to build a successful luxury brand, follow these four secrets from Louis Vuitton. Create exclusive products, price them accordingly, build a brand legacy, and invest in a strong logo design. #luxurybranding #brandstrategy #brandtips #louisvuitton #luxurybrands
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Quality content takes time. It takes effort. It takes dedication. But it's worth it. Because when you create something truly great, it can have a lasting impact on the world. So don't expect instant results. Instead, focus on creating the best possible content you can. And be patient. The rewards will come eventually. #qualitycontent #contentcreation #digitalmarketing #socialmediamarketing #contentmarketing #SEO #marketing #business #writing #copywriting
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Did you know? 75% of consumers expect a consistent experience wherever they engage with a brand. This means that your brand messaging, tone, and voice should be the same across all channels, from your website to your social media to your customer service interactions. Here are a few tips for creating a consistent brand experience: Develop a brand style guide that outlines your brand’s messaging, tone, and voice. Use the same brand style guide across all channels. Train your employees on your brand style guide. Monitor your brand experience across all channels and make adjustments as needed. Creating a consistent brand experience is essential for building trust and loyalty with your customers. #brandconsistency #consistentbrandexperience #customertrust #customerloyalty #brandingtips