International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. For more than 46 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. IDC Benelux is your local branch of IDC. IDC Benelux, Suikersilo Oost 1, 1165 MS, Halfweg phone: +31 (0)20 3330650
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Discover how AI and generative AI are revolutionizing enterprise applications, why cloud solutions are becoming indispensable, and how businesses can navigate the complexities of modernization with tailored strategies. Don't miss our in-depth analysis of market dynamics and the shift towards standardized cloud implementations! 📝 Read the full blog here: https://ow.ly/xooc50U0o5G #EnterpriseApplications #DigitalTransformation #AI #Cloud #BusinessGrowth
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Imagine being able to seamlessly guide your customers on their AI adoption journey. 🚀 By integrating the 𝗚𝗲𝗻𝗔𝗜 𝗨𝘀𝗲 𝗖𝗮𝘀𝗲 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 & 𝗣𝗿𝗶𝗼𝗿𝗶𝘁𝗶𝘇𝗮𝘁𝗶𝗼𝗻 𝗧𝗼𝗼𝗹 into your marketing and sales processes, you can elevate your organization to thought leader status while fostering meaningful engagement with clients. This is your chance to support your customers and solidify your role as a trusted advisor in the AI landscape. Ready to see the full capabilities of our GenAI tool in action? Book a demo with us today, and let's connect to explore how we can drive success together! ➡️ https://ow.ly/xVyX50TZ6yJ #AIAdoption #SalesEnablement #CustomerEngagement #ThoughtLeadership
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📢 Attention Tech Marketers! Looking for fresh insights to elevate your strategy? Check out our recent TOP 3 reads: 🔹𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗟𝗶𝗳𝗲𝘁𝗶𝗺𝗲: 𝗧𝗵𝗲 𝗕𝟮𝗕 𝗚𝗿𝗼𝘄𝘁𝗵 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗚𝘂𝗶𝗱𝗲 𝗳𝗼𝗿 𝗧𝗲𝗰𝗵 𝗩𝗲𝗻𝗱𝗼𝗿𝘀 - Discover strategies to enhance customer loyalty and drive growth. https://ow.ly/UzcA50TZhcb 🔹𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: 𝗦𝘁𝗼𝗽 𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗦𝗼 𝗠𝘂𝗰𝗵 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 - Learn why quality trumps quantity and how to engage your audience effectively. https://ow.ly/BENU50TZhcf 🔹𝗖𝗿𝗮𝗳𝘁𝗶𝗻𝗴 𝗨𝗻𝗶𝗾𝘂𝗲 𝗡𝗮𝗿𝗿𝗮𝘁𝗶𝘃𝗲𝘀: 𝗔 𝗧𝗲𝗰𝗵 𝗠𝗮𝗿𝗸𝗲𝘁𝗲𝗿'𝘀 𝗚𝘂𝗶𝗱𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗔𝗴𝗲 𝗼𝗳 𝗚𝗲𝗻𝗔𝗜 - Unlock the power of storytelling in your marketing efforts. https://ow.ly/Vafi50TZhce Don't miss out on these valuable resources—dive in and transform your marketing approach today! Our experts are always ready to support. If you have questions or need guidance, just schedule a call, and we’ll be there to assist you. ➡️ https://ow.ly/VASJ50TZhcc #TechMarketing #B2BMarketing #DigitalMarketing #MarketingStrategy #ContentMarketing #GrowthMarketing #TechTrends
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Did you miss our webcast looking at emerging tech? You can now watch on demand for a deep dive into the trends, barriers, and opportunities shaping technology adoption across the region: https://ow.ly/9JiX50TZ5WP
𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 𝟲, 𝟯𝗣𝗠 𝗖𝗘𝗧: Join us for an insightful webinar as we dive into the impact of CSRD and European sustainability legislation on businesses and tech vendors! We’ll explore current and future investments in technology for sustainability, and discuss how to navigate the promise and challenges of AI/GenAI in this critical area. Discover how European businesses are leveraging tech support for ESG initiatives beyond decarbonization and what this means for the tech sector's future. Don't miss out on this opportunity to stay ahead in the sustainability journey! Register now ➡️ https://bit.ly/4fxEixq #Sustainability #AI #ESG #Webinar With Dr. Katharina ('Katja') Grimme, Zuzana Kovacova, Francisco Jeronimo and Julien Solente.
Don't forget to read our Top 4 blogs and follow IDC Europe for more.
✏️ 𝗠𝗶𝘀𝘀 𝗮𝗻𝘆 𝗯𝗹𝗼𝗴? Explore the latest insights from European analysts – Read our top blogs! 1️⃣ The Great AI Race or Does Meticulous Preparation Trump Hasty Implementation https://ow.ly/6HT950TTlrS 2️⃣ The Future of Enterprise Applications: Transforming Business with Cloud and AI https://ow.ly/LvWT50TTlvu 3️⃣ What Does the Future Hold for the Industrial Metaverse in Engineering? https://ow.ly/g7GN50TTlxM 4️⃣ Final Countdown to DORA: Prioritize, Plan, and Comply https://ow.ly/LRCN50TTlAi #IDC #MustRead #Blogs #BusinessBlogs #AnalystBlogs #ThoughtLeadership Ewa Zborowska Ashok Patel Manish Ranjan Byron M. Jan Burian Maria Adele Di Comite
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Gain an advantage in today’s dynamic market with IDC’s 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗠𝗮𝗿𝗸𝗲𝘁 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 (𝗦𝗠𝗜). Leverage insights from over 1,300 analysts and our cutting-edge data analytics platform to make informed, rapid decisions. 𝗢𝘂𝗿 𝗻𝗲𝘄 𝗜𝗗𝗖 𝗕𝗮𝗿𝗼𝗺𝗲𝘁𝗲𝗿 𝗮𝗻𝗱 𝗔𝗻𝗮𝗹𝘆𝘀𝘁 𝗣𝘂𝗹𝘀𝗲 𝗺𝗼𝗱𝘂𝗹𝗲𝘀 𝗮𝗿𝗲 𝗵𝗲𝗿𝗲 𝘁𝗼 𝗲𝗻𝗵𝗮𝗻𝗰𝗲 𝘆𝗼𝘂𝗿 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗺𝗮𝗸𝗶𝗻𝗴 𝗽𝗿𝗼𝗰𝗲𝘀𝘀. 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿 𝗵𝗼𝘄 𝘄𝗲 𝗰𝗮𝗻 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗵𝗿𝗶𝘃𝗲. Contact us today to get started on your journey to smarter decision-making. ▶️ https://ow.ly/mjHn50TIvGy #BusinessGrowth #DecisionMaking #MarketTrends #AnalystInsights #IDCResearch #CompetitiveAdvantage
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In 2023, the enterprise applications market saw a significant 12% growth, fueled by AI integration, cloud technology, and a push for modernization. With 96% of organizations in EMEA prioritizing transformation, discover how cloud solutions are reshaping the landscape and driving innovation. Curious about the trends, challenges, and strategies shaping this evolution? Dive into our latest blog for in-depth insights! Read the blog now or save for later: https://ow.ly/Kg4F50TUgpj #EnterpriseApplications #Cloud #AI #DigitalTransformation #Modernization
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Tech Sellers, ever wondered how transformative it could be to have 𝗮 𝘁𝗼𝗼𝗹 𝘁𝗵𝗮𝘁 𝗮𝗹𝗹𝗼𝘄𝘀 𝘆𝗼𝘂 𝘁𝗼 𝗴𝘂𝗶𝗱𝗲 𝗧𝗲𝗰𝗵 𝗕𝘂𝘆𝗲𝗿𝘀 𝗼𝗻 𝘁𝗵𝗲𝗶𝗿 𝗔𝗜 𝗔𝗱𝗼𝗽𝘁𝗶𝗼𝗻 𝗝𝗼𝘂𝗿𝗻𝗲𝘆? 𝗜𝗗𝗖’𝘀 𝗚𝗲𝗻𝗔𝗜 𝗨𝘀𝗲 𝗖𝗮𝘀𝗲 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 & 𝗣𝗿𝗶𝗼𝗿𝗶𝘁𝗶𝘇𝗮𝘁𝗶𝗼𝗻 𝗧𝗼𝗼𝗹 is designed to empower tech sales and marketing alike. Whether you’re looking to position your company as a thought leader, drive deeper customer engagement, or equip your sales team with invaluable AI insights, our tool has you covered. 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: 𝗧𝗵𝗼𝘂𝗴𝗵𝘁 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝗗𝗲𝗺𝗮𝗻𝗱 𝗖𝗮𝗽𝘁𝘂𝗿𝗲 🔹𝗣𝘂𝗿𝗽𝗼𝘀𝗲: Establish your company as an AI thought leader. 🔹𝗛𝗼𝘄 𝗶𝘁 𝗪𝗼𝗿𝗸𝘀: Allow users to explore AI use cases aligned with their KPIs 🔹𝗞𝗲𝘆 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀: Build brand awareness, educate customers, and generate high-quality engagements. 𝗦𝗮𝗹𝗲𝘀: 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 🔹𝗣𝘂𝗿𝗽𝗼𝘀𝗲: Supercharge your sales team with AI insights. 🔹𝗛𝗼𝘄 𝗶𝘁 𝗪𝗼𝗿𝗸𝘀:Sales teams utilize the tool to understand client needs and recommend tailored AI use cases. Training materials bridge the gap between use cases and specific solutions. 🔹𝗞𝗲𝘆 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀: Empower your sales team, foster consultative selling, and drive more targeted, valuable sales conversations. 𝗜𝗺𝗮𝗴𝗶𝗻𝗲 𝗵𝗮𝘃𝗶𝗻𝗴 𝗮𝗹𝗹 𝘁𝗵𝗲𝘀𝗲 𝗰𝗮𝗽𝗮𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗮𝘁 𝘆𝗼𝘂𝗿 𝗳𝗶𝗻𝗴𝗲𝗿𝘁𝗶𝗽𝘀! How would it change the way you engage with your customers and prospects? 𝗖𝘂𝗿𝗶𝗼𝘂𝘀 𝘁𝗼 𝘀𝗲𝗲 𝘁𝗵𝗲 𝘁𝗼𝗼𝗹 𝗶𝗻 𝗮𝗰𝘁𝗶𝗼𝗻? Book a complimentary demo today! https://ow.ly/r8sR50TICAK #AIAadoption #CustomerEngagement #LeadGeneration #SalesEnablement #MarketingStrategy #ThoughtLeadership
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Gain an advantage in today’s dynamic market with IDC’s 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗠𝗮𝗿𝗸𝗲𝘁 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 (𝗦𝗠𝗜). Leverage insights from over 1,300 analysts and our cutting-edge data analytics platform to make informed, rapid decisions. 𝗢𝘂𝗿 𝗻𝗲𝘄 𝗜𝗗𝗖 𝗕𝗮𝗿𝗼𝗺𝗲𝘁𝗲𝗿 𝗮𝗻𝗱 𝗔𝗻𝗮𝗹𝘆𝘀𝘁 𝗣𝘂𝗹𝘀𝗲 𝗺𝗼𝗱𝘂𝗹𝗲𝘀 𝗮𝗿𝗲 𝗵𝗲𝗿𝗲 𝘁𝗼 𝗲𝗻𝗵𝗮𝗻𝗰𝗲 𝘆𝗼𝘂𝗿 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗺𝗮𝗸𝗶𝗻𝗴 𝗽𝗿𝗼𝗰𝗲𝘀𝘀. 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿 𝗵𝗼𝘄 𝘄𝗲 𝗰𝗮𝗻 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗵𝗿𝗶𝘃𝗲. Contact us today to get started on your journey to smarter decision-making. ▶️ https://ow.ly/mjHn50TIvGy #BusinessGrowth #DecisionMaking #MarketTrends #AnalystInsights #IDCResearch #CompetitiveAdvantage